I share a strategy to set up your Amazon PPC Auto Targeting Campaigns in a way that allows them to perform better by making them more targeted and easier to optimize. Automatic PPC campaigns are a great way to get more exposure and sales on Amazon with low ad spend and a low cost per purchase.
I also cover tips on the importance of maintaining a negative keyword list to get rid of keywords, search terms, and ASINs (product targeting) that are wasting your ad spend. I hope you find this Amazon PPC strategy helpful to make your Auto PPC campaigns more profitable and get more Amazon FBA sales.
★ I’ve been doing eCommerce full-time for over six years. In that time, I’ve launched several brands and have done millions in sales on Amazon and my own Shopify store. I created this channel to help others with Ecom, marketing, and becoming better entrepreneurs.
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In this video, you are going to learn how to Optimize Amazon PPC Advertising Campaigns 2020.
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Watch this video if you want to learn how to optimize your automatic Amazon PPC advertising campaigns, step by step. All Amazon sellers need to get into this habit every day. A lot of times we may be spending so much money on PPC but not actually converting. There are a lot of moving parts and components when it comes to Amazon PPC advertising campaigns. Make sure you understand your campaigns by selecting profitable keywords!
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○ Amazon PPC tutorial for beginners
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○ How to Optimize Amazon PPC Advertising Campaigns 2020
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ABOUT THIS VIDEO:
There’s a lot of complexity and confusion surrounding Amazon PPC.
Most sellers focus mostly on what campaigns to launch…
But the area I notice them missing out on is campaign optimization.
In other words, what to do once a campaign is up and running?
Most sellers do an occasional check-in to optimize performance.
But the environment is never static and optimal PPC performance depends on frequent and consistent optimization…
And it’s one thing to manage all this work for a handful of products — it’s another thing entirely to manage it for 10+ SKU’s.
The complexity and amount of data points will make your head spin… and without the right kind of system it’s actually impossible to manage properly.
In this video I break campaign optimization down into the simplest possible terms, to get you totally clear on the key things that matter.
This is the first step. And you can manage these key things quite easily if you’re just starting out with a couple of SKU’s.
But if you’re an established seller with a larger business, I also discuss the complexity factor that comes with scale…
…and what it takes to do campaign management properly at scale, so you can get fantastic results across all SKU’s — even with 10,000+ data points to manage.
This information is literally saving many of my client’s $1,000´s in wasted ad spend each month (which software and agencies weren’t able to remove) — and it can do the same for you too.
HERE’S WHAT WE COVER:
– How to analyze your products and set targets to ensure campaigns are optimized for the greater good on Amazon (meaning total profit from paid + organic sales)
– What to do when a keyword / ASIN is not generating any sales?
– What to do when a keyword / ASIN is generating sales at a high ACoS?
– Why turning campaign optimization into a consistent weekly workflow is more important than anything else
– Why you must have the right type of system to optimize PPC at scale and how to acquire it
Check out the video and let me know what you think in the comments below?
Here’s the link to the full blog post which includes an mp3 and a transcript: https://intoprofits.com/channel/ppc-optimization
Wishing you success!
Daniel Audunsson & the team at IntoProfits.com.
If you enjoyed this video; comment, like and share it with others who may benefit.
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IN THIS VIDEO WE DISCUSS:
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In this video, we will learn How To Optimize Amazon Ppc Advertising Campaigns In 2020 and this will be for beginners.
We started with analyzing a real report from amazon about Amazon advertising campaigns and we started with understanding how should we optimize each of the campaigns and how putting keywords in a negative match can help you reduce your acos and moving the well-performing keywords to higher-level campaigns can do extremely well for you.
Like Campians performing well in Auto should be moved to Broad and Broad ones to Phrase and Phrase ones to exact.
Leave your comments below about what struggles are you facing in Amazon business and I will make a video for the same
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Check How I made more than 1.2crore in Less than a year selling On Amazon India
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🔥 Related Videos 🔥
This video is Part 2 of 2019’s Amazon PPC Advertising Campaigns tutorial: https://youtu.be/N8M2t0rkZiU
Watch this video if you want to learn how to optimize your automatic Amazon PPC advertising campaigns, step by step. All Amazon sellers need to get into this habit everyday. A lot of times we may be spending so much money on PPC but not actually converting. There are a lot of moving parts and components when it comes to Amazon PPC advertising campaigns. Make sure you understand your campaigns by selecting profitable keywords!
In this video, I show you how I analyze Search Term Reports from my Amazon PPC reports. This is a Step by Step Tutorial on how and what the information in the report works and what it means to you.
PPC is one of the toughest subjects new sellers face when advertising on Amazon. Learn how to read search term reports so that you can optimize them correctly, lowering acos and increasing profits!
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Watch this video if you want to learn how to optimize your Amazon PPC advertising campaigns, step by step. All Amazon sellers need to get into this habit everyday. A lot of times we may be spending so much money on PPC but not actually converting. There are a lot of moving parts and components when it comes to Amazon PPC advertising campaigns. Make sure you understand your campaigns and selecting profitable keywords!
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