๐ In our latest chapter I’m going to be teaching you how to scale your Amazon PPC campaigns and boost your PPC performance effectively!
The secret to this successfully working is to mine and utilize your search term report monthly to stay on top of the best performing keywords.
๐ In this chapter I’m going to teach you to:
Focus on TACoS, Not ACoS: Understand why shifting from Advertising Cost of Sale to Total Advertising Cost of Sale is vital for scaling.
Account-Wide ACoS Perspective: Learn to evaluate the overall account ACoS rather than just individual campaigns for a broader view of profitability.
Budget and Bid Management: Discover how to increase your budget and bids strategically for high-performing keywords.
Expand Your Keyword List: See how adding relevant keywords can open up new avenues for sales and audience reach.
Focusing on Sponsored Products: Realize why concentrating on Sponsored Products can lead to the majority of your sales and a more efficient PPC strategy.
๐ Mining the Search Term Report: Get a step-by-step guide on how to access, analyze, and utilize the search term report from Seller Central for targeted campaign creation and optimization.
๐ Your Action Items:
Conduct Monthly Reviews of Your Search Term Report
Implement Strategic Bid and Budget Adjustments
Expand and Refine Your Keyword Strategy
๐ก By the end of this video, you’ll be equipped with the knowledge to implement these five strategies and scale your Amazon PPC campaigns to new heights.
If you want to get mroe sales in amazon fba with same ppc ad spending then upsell is the best option and to implement that you need to learn how to use amazon ppc to upsell products in amazon fba
So watch this full video to learn this best amazon fba ppc strategy step by step to optimize your amazon ppc campaigns
๐ Chat With Me If You Have Any Question
โก๏ธ https://waystosellonline.com/chat
๐ฑFollow Me On Other Social Apps
โก๏ธ https://linktr.ee/waystosellonline
โ๏ธ Book A Consultation Or Coaching Call To Learn & Discuss
โก๏ธ https://waystosellonline.com/coaching
โ Checkout The Services We Offer To Grow Your Business
โก๏ธ https://waystosellonline.com/services
๐ฅ Checkout The Tools I Use To Grow My Business
โก๏ธ https://waystosellonline.com/tools
My Way-Too-Easy Amazon PPC Strategy – Amazon PPC Masterclass: 3 of 4
Thanks for joining me again!
We had a ton of great comments come through on video 2, and Iโm looking forward to giving you even more value today.
In the first video I discussed rethinking your ACoS strategy to help scale your brand.
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/rethinking-this-part-of-your-amazon-ppc-strategy
And in yesterdayโs video I showed you a little โsecretโ to saving thousands of dollars with Amazon PPC.
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/save-thousands-with-amazon-ppc-doing-this
Iโm Dr. Travis Zigler, CEO of Profitable Pineapple Ads, and I am a huge fan of Settlers of Catan.
Let me know down below if you have ever played it.
My favorite game in Settlers of Catan is Cities and Knights with Seafarer Expansion. Whatโs yours? I like to know who Iโm talking to, so put it down in the comments below todayโs video.
In todayโs video Iโm going to be showing you my way-too-easy Amazon PPC strategy to scale your brand.
In tomorrowโs LIVE MASTERCLASS, Iโm going to be showing you 4 more strategies LIVE including the ONE THING that has made the biggest difference for me in my business.
Register for our live masterclass on Wednesday, January 4th at 1 pm EST here.
https://us02web.zoom.us/meeting/register/tZAqdu6vpz4qHdQATPYl66hTrClbttD5oSd1
To Summarize:
1. Join our new FREE Community OFF Facebook
https://profitable-pineapples-ppc-farm.circle.so/join?invitation_token=963e128a7bebb7f0e109ce43026bbde386819129-7baff97c-4fe1-45a8-a272-627d33c7d857
2. Watch the FIRST Masterclass
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/rethinking-this-part-of-your-amazon-ppc-strategy
3. Watch the SECOND Masterclass
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/save-thousands-with-amazon-ppc-doing-this
4. And THIRD video (this one) in our four part Amazon PPC Masterclass.
5. Register for the LIVE masterclass thatโs going on TOMORROW.
https://us02web.zoom.us/meeting/register/tZAqdu6vpz4qHdQATPYl66hTrClbttD5oSd1
Title: Mastering Amazon PPC Campaign Creation in 2023: A Comprehensive Guide
How to Create PPC Campaigns on Amazon in 2023 – Amazon PPC Tutorials by FB Manager – Apex Trader
Description:
Step into the dynamic world of Amazon Pay-Per-Click (PPC) advertising in 2023 with our comprehensive guide that unravels the latest strategies and tactics to create successful campaigns. Whether you’re a seasoned seller or just stepping into the Amazon marketplace, staying on top of the evolving PPC landscape is essential for driving visibility, clicks, and conversions.
amazon ppc for beginners
In this guide, we delve into the cutting-edge techniques that dominate Amazon PPC in 2023, ensuring your products receive the attention they deserve. From understanding the various campaign types โ Sponsored Products, Sponsored Brands, and Sponsored Display โ to leveraging advanced targeting options such as keywords, ASINs, and product categories, you’ll uncover the methods that generate tangible results.
Discover the art of crafting compelling ad copy and designing eye-catching creatives that resonate with your target audience. With consumers becoming more discerning, we provide insights into the type of content that captures attention, drives engagement, and ultimately leads to purchases.
Stay ahead of the competition by harnessing AI-powered bidding strategies and real-time analytics. Dive into the world of machine learning algorithms that optimize your bids for maximum ROI, and learn how to interpret performance metrics to make data-driven decisions for continuous campaign improvement.
2023’s Amazon PPC landscape also emphasizes the importance of multi-channel integration. Learn how to synchronize your PPC efforts with social media, influencer collaborations, and external advertising platforms to create a cohesive brand presence that extends beyond Amazon’s borders.
Unleash the potential of Amazon’s latest features, like Voice Commerce and Augmented Reality ads, to create immersive shopping experiences that captivate customers and drive conversions.
Whether you’re a brand owner, marketer, or entrepreneur, our guide equips you with the latest knowledge and tools to navigate the intricacies of Amazon PPC in 2023. Elevate your advertising game and dominate the digital shelf by leveraging the power of data-driven strategies, creative excellence, and innovative technologies.
Don’t get left behind in the competitive Amazon marketplace. Embrace the future of PPC advertising with our comprehensive guide and establish your brand as a force to be reckoned with in 2023 and beyond.
This video is a full Amazon PPC Step by Step Guide 2023, that brings you from beginner level to mastering PPC in no time.
โ GET 20% OFF HELIUM 10 for 6 months HERE with Promo Code [ GIEHL20 ]: https://bit.ly/3syfJNT
00:00 Intro
01:20 Two Phases of PPC
01:56 What is Amazon PPC
03:30 Find Best PPC Targets
06:54 Broad, Phrase and Exact Match
08:17 Our PPC Strategy
08:54 Set up Broad Match Campaign
09:59 Choose the correct Bid
11:27 Fixed Bids Best for Launch?
12:23 Calculate PPC Budget
13:11 Set Up Product Targeting Campaign
15:12 Set Up Automatic Campaign
17:02 PPC Optimization
21:07 Set Up Exact Match Campaign
22:10 Experiment
๐ Video Breakdown: Setting up a profitable Amazon PPC strategy can be difficult. Amazon PPC strategy 2023 which explains how to rank on Amazon profitably. We begin with Amazon SEO to conduct Amazon keyword research, then we will set up your campaigns for the time directly after product launch and then Iยดll show you how to optimize your PPC campaigns. #amazonfba #amazonppc #amazonranking
DISCLAIMER: Content on the Christopher Giehlยดs YouTube Channel and any extensions thereof is intended to be used for informational and entertainment purposes only. It is important to do your own research before making any investment, financial or business decisions. Christopher Giehl is not a financial advisor. You should always seek professional advice from certified professionals or independently verify any information you find on our channel, website or any of our other platforms before making decisions. This channel partners with various related companies. These affiliate partnerships support the channel financially and may provide discounts to those who purchase via the affiliate links. If you purchase via an affiliate link, the Christopher Giehlยดs YouTube Channel may earn a commission on that purchase at no additional cost to you.
Join Our Newest Community (FREE Amazon PPC Course): https://bit.ly/nomadz-community
__________________________
Join Lucas, CEO of Nomadz, as he breaks down the game-changing update from Amazon that’s set to revolutionize PPC advertising. Discover how Amazon’s recent announcement will affect your advertising strategy as sponsored product ads start appearing on popular apps and websites, including Pinterest and Buzzfeed. Lucas discusses the significance of this update, especially as we approach the holiday season, and its potential impact on top-of-funnel marketing. Get insights into how this change may provide valuable customer information and enhance your offsite traffic strategy.
While the reporting details are still emerging, Nomadz is here to keep you informed and prepared for this exciting development in the world of PPC advertising. Stay ahead of the curve and watch this video for all the essential details.
__________________________
Content:
00:00 – Introduction
00:15 – Pinterest and Buzzfeed Partnership
02:08 – Key Matters for Nomads
03:41 – Impact on Other Advertising Platforms
05:01 – Conclusion
_____________________________
But that’s not all:
๐ซ Join Our Newest Community
Skool https://www.skool.com/nomadz-advanced-amazon-ads-1369
๐ Nomadz is offering FREE audits to brands with at least $50,000/month in sales on Amazon. We’ll provide you with a customized plan of action, reach out on https://www.nomadz.com/contact
Receive 50% off your FIRST MONTH
or
Receive 10% off your EXISTING subscription
_______________________________
๐ About Nomadz
Iโm Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. Iโm a data nerd at heart and started managing PPC for brands in 2015.
These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
As an agency, Nomadz specializes in creating custom PPC and DSP plans to scale sales for larger brands stuck at sales plateaus. We build strong relationships with our clients and are always looking for talented Nomadz to join our team.
Contact us at any time at https://www.nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
๐ Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge
Most sellers either do nothing to prepare their Amazon PPC advertising for Q4 or do things that do not work. In this session, Chris Rawlings will walk you through how he sets up his brands to have excellent Q4 sales utilizing PPC.
You will learn all about bidding strategies, creatives, campaign types, targeting, and budgets. Helpful for brands of every scale whether just launched or well-established, this session will put your brand on the path to dominating profitably this Q4.
______________
๐ฌ Other related videos:
โถ๏ธ Get Adapted to Amazonโs Algorithm! New Methods for FBA Advertising and Conversion Rate: https://youtu.be/FAmsR9iTAA8
โถ๏ธ How to Use the Amazon Honeymoon Period for a Great Product Launch?: https://youtube.com/live/F9cv601NN3w
โถ๏ธ Find more videos with Chris in this playlist: https://www.youtube.com/playlist?list=PLMKjignId9DqEDusCSV9Fc668qBK4ujql
๐ Join the next European Seller Conference – an event for Amazon FBA sellers: https://eusecon.com/
๐ Find more discount coupon codes for Amazon software tools: https://oklik.co/coupons
______________
๐ถ Topics covered in the video:
โค 00:00 Intro
โค 01:58 About Chris Rawlings
โค 05:30 Q4 arbitrage
โค 08:25 How ranking and sales are different during Q4
โค 10:34 Keywords
โค 18:42 Optimize thumbnail and listing with relevant keywords
โค 31:19 Virtual bundles
โค 32:24 Custom creatives for PPC
โค 41:16 Badges
โค 42:48 Pricing
โค 44:17 Shielding – something everyone should do
โค 50:51 Holiday-centered posts
โค 52:22 Sponsored display remarketing
โค 55:47 Self-targeted product placement
โค 59:08 Inventory management
โค 01:00:29 Join the PPC Challenge
โค 01:07:07 Should you launch in Q4?
โค 01:09:45 Should you use fixed bids?
โค 01:12:01 How to find high-converting keywords?
โค 01:13:30 How to forecast the sales?
โค 01:15:49 How to do split testing?
โค 01:19:40 Why Amazon doesn’t show the Q&A section?
โค 01:21:52 Should you give up on high ACoS keywords?
โค 01:25:14 Formula for inventory forecasting
โค 01:26:29 Why does my brand name get excluded in sponsored product exact match campaigns?
โค 01:27:58 How to manage up and down bidding?
โค 01:31:06 About PPC Challenge
______________
๐ถ About CHRIS RAWLINGS
Coming from a technical background, Chris designed his own products & built his personal care brand into an international success on Amazon.
With brands reaching out to him for help in figuring out the highly competitive Amazon landscape, Chris facilitated over 1,500 product launches and listing optimizations while helping over 400 companies dominate Amazonโs US, EU, and Japan markets, which lead to the founding of Sophie Society in 2019. Sophie is an Amazon service provider unlike any other, built on scientific principles and truth-finding via a constant feedback loop.
______________
๐ถ About PROFITABLE PPC CHALLENGE
The Profitable PPC Challenge is a 5-day Online PPC coaching event where attendees receive personalized coaching from Chris and his team, helping them to overcome their major blockers, and more importantly, giving the PPC knowledge and skills needed to transform their Amazon business and their lives.
๐ Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge
______________
๐ถ Video host – LISETT LEES
Lisett is an Amazon FBA Expert and Strategist who works with different brands helping them to stay on top of the Amazon game. She advises business owners on setting goals and managing the store, helps to create optimised product pages and use Seller Central tools to build the best customer experience for the buyers in order to get more sales for the sellers. Since she started out in 2016 as an Amazon virtual assistant, her mission has been to help businesses run their Amazon stores cost-and time efficiently.
๐ Learn more about Lisett and how she helps Amazon FBA businesses: http://lisettlees.com/
______________
๐ถ About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
๐ Learn more about what we do: https://orangeklik.com/
____________
** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.
๐ Brace Yourself for the Ultimate Amazon Ask Me Anything (AMA) Livestream Extravaganza, starring the dynamic duo of Marissa Linzey and Elizabeth Greene!
๐ฅ Ignite Your Amazon Campaigns and Catapult Your Advertising Prowess to New Heights! Look No Further! Prepare to Immerse Yourself in an Electrifying AMA Experience, featuring the Brilliant Mind, Elizabeth Greene, the Powerhouse behind junglr.
๐ Dive into the World of Amazon Ads Mastery at https://www.junglr.com/ – Where Triumph is the Destination, and ACoS is just a stat on the journey.
๐ Embark on a Revolutionary Amazon Advertising Odyssey, Elevate Problem-Solving to Artistry, and Carve the Path to Unprecedented Triumph! Join Us for this Unmissable AMA Session, and Letโs Redefine Success Together!
