Discover the power of seamless mail merging with Axiom.ai, Gmail, and Google Sheets in this detailed tutorial. We’ll guide you through the process of creating and utilizing a dynamic template that intelligently reads email addresses directly from a Google Sheet. This step-by-step video will demonstrate how to loop through these addresses and send personalized emails efficiently through Gmail. Whether you’re looking to streamline your email campaigns or manage your communications more effectively, this tutorial provides the tools and techniques you need to succeed. Join us to unlock the potential of mail merging and enhance your productivity!
Find this template:
👉 https://axiom.ai/recipes/gmail-mail-merge
Why not try this and many other Axiom.ai templates on our website:
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00:00 Intro to sending bulk emails using Google Sheets and Gmail
00:16 How the bulk emails using Google Sheets and Gmail automation works
00:52 Set up your Google Sheet
01:09 Install the template
01:44 Configure the bulk emails using Google Sheets and Gmail in five easy steps
01:54 Step 1 – Read data from a Google Sheet
02:30 Step 3.2 – Enter text: Email
03:05 Step 3.4 – Enter text: Subject
03:35 Step 3.7 – Enter text: Body
04:09 Step 3.12 – Delete rows from a Google Sheet
05:04 Running the bulk email sender
06:15 Customizing the automation
06:44 Tips
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. Email marketing strategies commonly seek to achieve one or more of three primary objectives, to build loyalty, trust, or brand awareness. The term usually refers to sending email messages with the purpose of enhancing a merchant’s relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.
Email marketing has evolved rapidly alongside the technological growth of the 21st century. Prior to this growth, when emails were novelties to the majority of customers, email marketing was not as effective. In 1978, Gary Thuerk of Digital Equipment Corporation (DEC) sent out the first mass email to approximately 400 potential clients via the Advanced Research Projects Agency Network (ARPANET). He claims that this resulted in $13 million worth of sales in DEC products, and highlighted the potential of marketing through mass emails.
However, as email marketing developed as an effective means of direct communication, in the 1990s, users increasingly began referring to it as “spam”, and began blocking out content from emails with filters and blocking programs. In order to effectively communicate a message through email, marketers had to develop a way of pushing content through to the end user, without being cut out by automatic filters and spam removing software.
Historically, it has been difficult to measure the effectiveness of marketing campaigns because target markets cannot be adequately defined. Email marketing carries the benefit of allowing marketers to identify returns on investment and measure and improve efficiency.[citation needed] Email marketing allows marketers to see feedback from users in real time, and to monitor how effective their campaign is in achieving market penetration, revealing a communication channel’s scope. At the same time, however, it also means that the more personal nature of certain advertising methods, such as television advertisements, cannot be captured.
Email Marketing is one of the best digital marketing strategies to learn today in 2021, in this free Email Marketing For Beginners course, I will explain the core email marketing concepts in a simple way with direct examples from my dashboards.
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Content:
Introduction 0:00
Free Ebook 0:50
What is Email Marketing 1:35
Types Of Email Marketers 2:05
How Email Marketing Works (3 Steps) 3:38
How I Collect Emails? 6:24
Popup Plugin I Use 7:47
Lead Magnets 10:47
Get Free Lead Magnets 12:07
Sending Emails 14:50
AB Split Test 15:53
Analysis 17:51
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