amazon ppc management – Page 3

[ PPC Hacks ] Keyword Isolation – Lower Your Amazon FBA ACOS

October 27, 2021 by Admin

00:00 – Keyword Isolation Introduction
0:16 – Question in Comment (High performing but costly)
0:53 – Answer WalkThrough Search Terms
2:27 – Campaign Structure // Acos Targets
3:32 – Broad Match Keyword
4:00 – Phrase Overall Output
4:20 – Negatively Target Phrase & Create New Campaign
4:55 – Keyword Targeting // Phrase Match Campaign
5:35 – Isolate A Keyword for a Campaign
5:53 – Thank You for Watching!!! Visit us at MyAmazonGuy.com!

Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join

About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy – a clawback FBA service, and Momstir – a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.

LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.

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How I Made $3288 With 3 PPC Campaigns

October 23, 2021 by Admin

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Here are some of the most profitable PPC campaigns to set up during Q4 to get way more sales. These are 3 of the easiest campaigns you can literally set up right now.

Hope it helps! If you want to see more PPC content and easy campaigns let me know by leaving a like and comment!

Yaniv

Amazon PPC Optimization | Amazon Free Tool to analysis ppc campaign Sellics Benchmarker Tool

October 10, 2021 by Admin

In this video learn amazon PPC optimization also get amazon free tool to analysis ppc campaign with Sellics Benchmarker. Get insight of campaigns and improve performance of Amazon PPC strategy.
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Amazon PPC FAQ = Advertising Variations – Product Colors

August 31, 2021 by Admin

Question: What is the best advertising strategy for product color variations?

.
Here are my most popular 2020-2021 Amazon Ads resources for you:
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2. 17-Step L.E.A.F. Ad Management Process POSTER (free): https://www.sponsoredproductsacademy.com/the-l-e-a-f
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4. My DONE-FOR-YOU full-service advertising agency (paid), https://canopymanagement.com/strategy-call/
5. Review the Frequently Asked Questions (FAQ): http://bit.ly/AmazonPPCfaq
6. Like & SUBSCRIBE this channel for my latest live training announcements.
7. Analyze and optimize Amazon sponsored ads easily with SOFTWARE: http://www.PPCscope.com
8. Learn more about Brian R Johnson @ http://www.brianrjohnson.com

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4 Amazon PPC Tactics to Help You Scale Quickly

August 29, 2021 by Admin

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In this video, you will find out what are the 4 key mindsets that will help you to scale your Amazon ads in 2021. Ritu Java from PPC Ninja explains how the traditional sales funnel differs from the Amazon sales funnel, why do you need to understand this difference, and which funnel sellers are missing out on. Also, Ritu shares some great tips on PPC budget planning at the end of the video.

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______________
🎬 Other related videos:

▶️ Advanced Amazon PPC Strategies – 7 Ways to Get Sales from Your Competitors Using PPC: https://youtu.be/zd5MSXd9kA0
▶️ Amazon PPC Dayparting – How Does It Work?: https://youtu.be/R0ib0ab_aIM

👉 More interviews with Amazon experts: https://orangeklik.com/
🤝 JOIN Amazon sellers community on Slack: https://orangeklik.com/club/
______________
🔶 Questions answered in the video:

➤ 00:00 How to scale your Amazon PPC
➤ 00:49 About Ritu Java
➤ 01:26 Amazon PPC tactics to help you scale quickly
➤ 02:57 PPC mindset
➤ 04:36 Traditional sales funnel vs Amazon sales funnel
➤ 07:40 4 key steps to scale PPC
➤ 11:02 Maximize exposure
➤ 15:50 Remove barriers
➤ 20:37 Interconnect funnels
➤ 25:19 Example of different funnels
➤ 27:24 Cross-sell, upsell, downsell
➤ 30:37 Summary
➤ 31:44 Which part of the Amazon sales funnel is not used enough by sellers?
➤ 34:28 Tips for planning PPC budget
➤ 38:07 About PPC Ninja
______________
🔶 About RITU JAVA

Ritu Java is the CEO and Co-Founder of PPC Ninja serving Amazon agencies, sellers and brands through PPC Automation Tools and Services. She has over 10 years of experience in E-Commerce and Marketing. Ritu is passionate about Amazon advertising and helps businesses scale and grow on Amazon using creative data-driven strategies with a diversified ad portfolio ranging from Sponsored Ads to DSP. She has run several mastermind programs to help intermediate sellers take their application of PPC to the next level.

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🔶 About AUGUSTAS KLIGYS

Known in the business simply as the “Amazon Summits Guy”, Augustas is committed to providing others with the opportunity to achieve success by offering powerfully informative expert sessions and guides to becoming a top Amazon seller. He has recorded over 400 sessions with Amazon industry leaders, experts and speakers. Augustas is also the founder of Orange Klik Company and the following in-person events for Amazon sellers: European Seller Conference, Seller Fest and PPC Congress.
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🔶 About LISETT LEES

Lisett started out in 2016 as an Amazon FBA store assistant and since then has been working daily with different Amazon FBA sellers. Years of experience as a store manager along with the mission of helping businesses run daily operations cost- and time efficiently has shaped her into a strategic partner for Amazon sellers. Today she helps to manage stores, product-related tasks, customer relations and the team while advising company owners to set their goals and strategy.
Learn more about Lisett and how she helps Amazon businesses: http://lisettlees.com/
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Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
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What is Amazon PPC | Beginners Tutorial 2021 | Auto Campaign

July 8, 2021 by Admin

What is Amazon PPC | Beginners Tutorial 2021 | Auto Campaign

Hi All,
In this video, you will learn what is Amazon PPC and how to launch auto PPC campaign. Amazon PPC is a complex topic and one of the biggest challenges for any Amazon seller.

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Amazon PPC Launch Masterlass, Launch & Rank on Amazon with PPC Step by Step Strategy 2021 Tutorial

June 22, 2021 by Admin

In this in-depth PPC Launch Masterclass, I deep dive into how I launch products with Buying intent in mind, My reasoning behind each campaign, and why and how I do what I do.

As someone who not only sells on Amazon but also has coached over 700 sellers on a one on one level, I have seen hundreds if not thousands of search term reports, the knowledge I have gained from not living in the bubble of my own products has helped me continuously tweak my PPC structures and in this video, I share what I have learned about choosing the right keywords and placing in them in the right campaigns.

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Chapters for this Video:
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07:08 AM I A PPC EXPERT? WHY SHOULD YOU LISTEN TO ME?
10:32 THE STRATEGY THAT ALWAYS WORKS
10:58 WHY USE PPC ON AMAZON?
14:20 THE RIGHT PRODUCTS CONVERT
15:35 PHYSICAL SHELVES vs DIGITAL SHELVES
21:36 BEFORE YOU START PPC
23:30 KEYWORDS WITH PURPOSE
23:40 MY 3 TIER KEYWORD STRATEGY
31:16 PURPOSE BEHIND CAMPAIGNS
37:14 PPC LAUNCH STRUCTURE (NO VARIATIONS)
52:01 PPC LAUNCH WITH VARIATIONS
1:03:45 PPC LAUNCH – BRAND REGISTRY
1:11:23 NEGATIVE TARGETING
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1:14:15 EFFICIENCY IS IMPORTANT
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5 Tips to Improve Amazon PPC – How to Optimize Amazon PPC Campaigns & Best Launch Strategies

May 23, 2021 by Admin

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In this video, Dustin Kane from Sellozo shares 5 things all level Amazon FBA sellers can do to improve their Amazon PPC performance, including knowing what to optimize for, how to work with different advertising budgets and use different strategies. Dustin explains automatic targeting and manual targeting campaigns, negative keywords, bid adjustment as well as additional strategies such as a defensive brand strategy and sponsored video ads. At the end of the video, you will find a bonus tip on how to set up a low bid catch-all PPC campaign that always works for Amazon sellers.

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______________
🎬 Other related videos:

▶️ Amazon PPC Automation for Lower ACoS and Sales Growth – Sellozo: https://youtu.be/KSZGtIi9QEs
▶️ 7 Ways to Get Sales from Your Competitors Using PPC: https://youtu.be/zd5MSXd9kA0

👉 More interviews with Amazon experts: https://orangeklik.com/
🤝JOIN Amazon sellers community on Slack: https://orangeklik.com/club/
➤ Get your discount coupon codes for Amazon software tools here: https://orangeklik.com/amazon-tools-discount-coupon-codes/
______________
🔶 Questions answered in the video:

➤ 00:00 How to optimize Amazon PPC campaigns and best launch strategies
➤ 01:19 About Dustin Kane and Sellozo
➤ 02:05 How has Amazon PPC changed over the last year?
➤ 03:37 5 things to improve in Amazon PPC
➤ 04:05 Optimize your campaigns – automatic targeting and manual targeting campaigns, negative keywords, bid adjustment
➤ 06:55 Know your goal – what are you optimizing for?
➤ 08:15 Know the optimal strategy for your budget
➤ 11:54 Best launch strategy for low budget – manual campaign with 5-10 keywords as exact match
➤ 14:03 Why high ACoS is not always bad?
➤ 17:17 Additional strategies, such as a defensive brand strategy and sponsored video ads
➤ 23:58 Bonus tip – a low bid catch-all campaign
➤ 26:00 How Sellozo can help you
➤ 27:57 How often and how you should optimize your Amazon PPC campaigns?
➤ 31:15 Why you’re not getting any impressions on your keywords?
➤ 33:13 How to estimate PPC budget?
➤ 36:51 How to schedule a free demo of Sellozo?
______________
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Sellozo is your fully automated, AI-driven Amazon advertising software growth suite engineered to help Amazon sellers just like you increase sales, lower ACoS, automate campaign optimization, and increase profits. The tool automates Amazon PPC optimization and allows you to focus your valuable time on the rest of your Amazon business while your Amazon advertising automates to reach your ACoS goals.

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______________
🔶 Video host – LISETT LEES

#AmazonPPC #Sellozo #OrangeKlik

Amazon PPC Campaign ACOS Too High? – How to LOWER ACOS on Amazon PPC in 2021!

April 23, 2021 by Admin

Do you feel that you’re spending too much on your PPC campaigns? Watch this video to learn how to lower your overall ACOS for your Amazon PPC campaigns.

Whether you are new to Amazon advertising or looking for Amazon PPC advanced tips & tricks on
how to set up Amazon PPC Sponsored Products ads or wish to lower ACOS, we’ve got it covered.

Dive deep with our Director of Advertising Strategy, Lukas Matthews, as he takes you through the ins & out of how to set up Amazon PPC
campaigns with lower ACOS. This will drastically increase the efficiency of your advertising
campaign.

Discover EXACTLY how to set up Amazon PPC step by step in this video about lowering the ACOS for
Amazon PPC in 2021. Implement this EXACT Amazon PPC strategy to MAXIMIZE PROFITABILITY &
ROAS!

Topics Covered In This Video:
• Introduction To Amazon Sponsored Products Ads
• How To Set Up Amazon PPC – Sponsored Products Ads

• How to Lower the ACOS with Amazon PPC Campaigns

• Amazon PPC Advanced Tips & Tricks

Watch other videos in our Amazon PPC advanced tips & tricks playlist to use in future amazon
advertising campaigns from our Lukas Matthews.

Did you learn something, do you have another way of setting up your campaigns? Maybe something
else you’d like to share? Let us know in the comments below the video!!

⏱
0:00 Intro
0:33 How To Lower Amazon PPC ACOS
0:42 Modify Automatic Targeting Campaigns
3:12 Reallocation Of Spend
4:49 Remove Negative Keywords
6:55 How To Compile A List Of Negative Keywords
8:24 Pro Tip: PPC Spend Allocations
9:11 Adjust Top-Of-First-Page Placement Modifiers
11:25 Remove Generic Keywords
15:11 Conclusion

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Amazon PPC Tutorial 2021 | Advanced Amazon PPC Strategies & Benchmarking | PPC Amazon 2021

March 18, 2021 by Admin

This video covers advanced Amazon PPC strategies with the help of a PPC benchmarker from sellics. This Amazon PPC Tutorial 2021 covers Amazon PPC for beginners 2021 all the way through to the advanced seller. This Amazon PPC 2021 tutorial shows you how to evaluate your PPC performance against your competitors, evaluate Amazon PPC advanced metrics and employ Amazon FBA PPC optimization strategies to boost your Amazon PPC marketing. We cover amazon ppc step by step, from your Amazon PPC launch strategy to Amazon PPC management through the growth stage, and finally Amazon PPC optimization 2021. This Amazon FBA PPC Guide and amazon ppc tutorial for beginners looks at important Amazon pay per click advertising metrics like click through rate and Amazon ACoS amongst others so you can form an Amazon PPC strategy to improve your PPC performance. This PPC Amazon tutorial will answer how to fix PPC on Amazon or how to optimize PPC on Amazon through more than one Amazon FBA PPC strategy and multiple Amazon PPC tricks.

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3) “Upgrade” to your chosen plan and use your coupon code at the bottom of the “Plan Details” page to get that % off. (Codes are CAP SENSITIVE and you can ONLY USE ONE.)

👌🏼 Get the AMZScout Seller Bundle + Special BONUS here: https://learn.amzscout.net/amzscout-dans-affiliate-page

👌🏼 JungleScout Suite Discount: https://junglescout.grsm.io/danrodgers3125

👌🏼 Get 20% Off the AmazeOwl Product Research Tool with:

1) https://bit.ly/2UMC1az

2) Download App
3) On Subscription Page, ENTER PROMO CODE at bottom right: DR118
4) Choose Subscription and Pay Voucher discounts:
-Established plan yearly = 20% OFF (recommended)
-Growth plan yearly = 10% OFF
-Established plan monthly = 20% OFF

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👌🏼 Get 15% Off Viral Launch for Life: https://bit.ly/351zcpX

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⭐LISTING IMAGES:

Create Amazing Listing Images with GlorifyApp: https://bit.ly/2IYfpRR

⭐PRODUCT INSPECTIONS:

Get Product Inspections Done Properly with Movley: https://bit.ly/366FqWN

⭐AMAZON PPC:

👌🏼 Check Your Performance with BENCHMARKER:
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Code: danrodgers (20% off first month)
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⭐REFUNDS & INVENTORY MANAGEMENT:

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Timestamps:
00:00 – Intro
00:20 – PPC Questions
00:53 – Using a Benchmarker
02:01 – Inside the benchmarker
02:53 – STEP 1: Signup
03:41 – STEP 2: The Basics
04:15 – Sponsored Products Vs Brands
05:08 – STEP 3: Sponsored Products Performance
07:15 – Performance by individual product
09:01 – STEP 4: ACoS performance
09:08 – ACoS explained
11:44 – Advanced ACoS strategies
16:37 – Profit on Ad Sales
17:56 – Optimizing PPC performance
18:08 – STEP 5: CPC Performance
20:06 – Reduce CPC
21:33 – STEP 6: CTR Performance
22:48 – Improve CTR
25:13 – STEP 7: CVR Performance
27:11 – Improve CVR
30:17 – STEP 8: Take Action
31:09 – Steps to Optimize
33:42 – What next?

DISCLAIMER: Content on the Dan Rodgers YouTube Channel and extensions thereof is intended to be used for informational and entertainment purposes only. It is important to do your own research before making investment, financial or business decisions, taking into account your own personal circumstances. Dan Rodgers is not a financial advisor. Always seek professional advice from certified professionals or independently verify any information you find on our channel, website or any of our other platforms before making decisions.