How much easier would SEO be if you knew all the ranking factors of a search engine?
Well, today, you’re going to get an inside look into one of the biggest search engines in the world.
No, it’s not Google. But it’s the fourth biggest search engine, Yandex.
Yandex is a Russian search engine, and a former employee leaked top-secret documents showing over 1,900 ranking factors.
In this video, I’ll reveal this document and show you some really interesting findings (that will likely help your SEO performance on Google as well).
And don’t worry:
You don’t need a comp sci degree or coding experience to understand what I’m about to show you. We’re gonna keep it simple.
Also, I’ve created a secret document that translates and categorizes every leaked ranking factor. So if you want access to geek out, then like this video right now. And once we get to 100 likes on this video, I’ll drop the link in the comments for free (no opt-in required).
Content Writing for SEO: How to Create Content that Ranks in Google ► https://www.youtube.com/watch?v=8BdZ0dUu7VQ
Keyword Research Pt 1: How to Analyze Searcher Intent – 1.2. SEO Course by Ahrefs ► https://www.youtube.com/watch?v=zXPZ0L2cOw4&list=PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6&index=3
Complete SEO Course for Beginners: Learn to Rank #1 in Google ► https://www.youtube.com/watch?v=xsVTqzratPs
Keyword Research Tutorials for SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY
Link Building Tutorials (Step-By-Step) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_m
Technical SEO Tutorials ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tThwk2t057HdK9hMLKd5k8
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This list of “things that don’t matter in SEO” aren’t exactly SEO myths and they aren’t necessarily bad practices. They’re mostly things that people obsess and worry over when they really don’t matter in terms of improving your Google rankings.
And the reason this occurs is because some blog posts or videos recommend these things as advice when in fact, these are not the things that are going to move the needle in your SEO rankings.
What are these things that don’t matter? They are:
► LSI Keywords
► Achieving a content score in a content optimization tool or getting a green light with Yoast’s WordPress plugin
► Word count
► Exact match domains
► Social signals
You’ll also learn what you should be focusing on in order to improve your SEO.
Timestamps:
0:00 Intro
1:25 LSI Keywords
2:18 Achieving content score
3:31 Word count
6:05 Exact match domains
7:19 Social signals
8:59 Things to focus instead
Win cool SEO prizes and get weekly knowledge bomb recaps in your inbox! https://seo.video/recap ▷ SEO Video Show EP056: Craig Campbell – Founder @ CraigCampbellSEO.com | SEO YouTuber
Hey, hey, welcome to another episode of the SEO Video show where SEO is alive and fun!
My name is Paul Andre de Vera, aka DRE, and I curate SEO videos released within the past week into 1 min clips.
My favorite part of the show is when I get to introduce my guest.
And my guest this week is award-winning SEO and movie star Craig Campbell.
Before we get started, I wanted to say hay to everyone in the chat.
Some winner did not claim their copy of the Mastering In-house SEO book, so I’ll be giving away a few more copies before I have them sent out.
I’ll do some pop quizzes and give three copies to the top questions asked in the live chat.
Please don’t forget to like and subscribe and hit the notification bell.
First with Google news.
On Google Serch Central, a new case study was posted on how large images in Discover improve CTR and increase visits to publisher sites.
Google recommends using the robots meta tag max-image-preview: large.
This indicates that Google can feature publishers’ images in large formats,
creating a more compelling and engaging user experience when their content appears on Search surfaces, like Discover.
Does page loading speed actually affect Google rankings? I decided to find out.
And the results will probably surprise you.
First, a little bit of background. Google has stated several times on the record that site loading speed impacts SEO. The slower your site is, in general, the worse it will rank in the search results.
But they’ve never said how important speed actually is. Is it a Google ranking factor that’s a key part of the algorithm? Or a minor thing that won’t make much of a difference in practice.
Well, I decided to find out. Specifically, I ran a little SEO experiment. This experiment took one page that loaded SUPER slowly according to Google PageSpeed Insights… and sped it up significantly.
Then, I tracked the rankings and organic traffic to that page.
That way, we could control speed as variable (as much as you can control any variable in an SEO experiment!).
The results were… interesting to say the least.
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