How Much Time Should You Spend on SEO in Order to Rank #1?

A key to SEO is setting realistic expectations. If you want to rank at the top, you should know this. Today I’m going to break down how much time you should spend on SEO in order to rank number one.

RESOURCES & LINKS:
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Ubersuggest: https://neilpatel.com/ubersuggest/
Hello Bar: https://www.hellobar.com/
OptinMonster: https://optinmonster.com/
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If you want to grow slow and steady, spend three to six hours doing research and creating content per week. Spend four hours in competitive research per month to identify new opportunities with keywords you are still not targeting, but that aren’t too competitive. I want you to spend another four hours optimizing for technical SEO per month. And you can do this through the Ubersuggest Site Audit report.

And if you want to grow aggressively, right, not slow and steady, but you want to grow aggressively, I want you to spend three hours a day doing research and creating content.

Spend a minimum of one hour per day, doing Link Building and Content Promotion. If you create a lot of content, you don’t ever promote it, you’re just not going to get the traffic no matter how good your content is. And then you need to spend at least three hours per week writing emails for your email subscribers and scheduling them.

And you can use tools like Hello Bar for that. You can use tools like OptinMonster for them. And you want to spend a minimum of three hours creating and scheduling content for your strongest social media platforms. Right, these platforms that you’re already doing well on, and you want to focus your attention on that. You could spend all your time on all the platforms out there, but we all know there’s not enough time in the day for that.

So do you want to know how I spend my time on SEO with the site that’s already established? Well, the way I spend my time is every single week I go onto Ubersuggest and I look for keyword opportunities. So on Ubersuggest I can type in my domain name, neilpatel, and there’s a report that looks at competitive domains and it shows me all the other competing domains. The keywords that I rank on that they also rank for.

Then I also look for all the keywords that they rank for, that I don’t rank for. And then I start looking at those keywords and seeing if they’re related enough for me to create content around. And then I start creating content around those pages.

And if you also have established website like me, the other big group of time that I spent a lot of energy on is I go onto Google search console. And I look for all the pages that are getting less traffic quarter over quarter, year over year. And if I can see trends of pages declining in traffic, I look for the keywords that are actually declining related to those pages.

The next thing that I spend time on is I make sure that my site is buttoned up from on-page SEO perspective. It doesn’t matter how much content creation that you have, or how much Link Building generation that you’re doing. If Google can’t crawl your website, you’re screwed. So I just make sure that my site’s buttoned up.

And if you create a project in Ubersuggest, it’ll automatically run a weekly site audit and tell you when there’s new errors that you need to fix and it shows them to you. So just fix those in priority because the ones that Ubersuggest presents first are the ones that you should fix first. Because they’ll have the biggest impact in growing your traffic.

And the last thing that I spend my time on when it comes to SEO, believe it or not, is collecting tons and tons of email. I found that if I build a brand, they call it the rule of seven in marketing. When someone sees or interacts with your brand seven times, they’re much more likely to evangelize it, buy your product, tell other people about it.

So by collecting emails, putting out more lead magnets, maybe blocking off part of my blog posts and say, put in your email to read the rest, by putting off free tools that allow me to collect emails and then sending out email blast.

Now, one thing that my team spends a lot of time on that I don’t, but this has helped my rankings is my team goes and updates a lot of my old content. And they just make sure it’s fresh and up-to-date, and still relevant.

And by doing that, we continue to maintain and grow on our SEO traffic. And that’s how established website should continually spend their time. You can also add in a lot of other tasks, but that’s where we spend the majority of our time to maintain and grow our traffic

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

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One SEO Trend That Is About to Change Everything in 2022 – And How to Use It In Your Favor

SEO is about to change. Are you ready? Today I’m going to break down one SEO trend that is about to change everything in 2022 and how to use it in your favor.

RESOURCES & LINKS:
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Jarvis: https://www.jarvis.ai/
Frase: https://www.frase.io/
Clearscope: https://www.clearscope.io/
Surfer: https://surferseo.com/
Ubersuggest: https://neilpatel.com/ubersuggest/
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So what’s this trend? Do you think is going to be voice search. Do you think it’s going to be SEO on page SEO? Do you think it’s going to be backlink building? What do you think that trend is going to make everything change in SEO in 2022? Seriously, what do you think it is? I’ll give you a hint. It’s something related with tools. Can you guess what it is?

It’s actually automation. Automation is going to make everything much easier specifically, with content writing. So think of it this way. What happens if you can end up doing content writing that’s semi-automated using the GTP3, right? There’s a lot of tools out there like Jarvis that makes things really easy and it won’t create content that’s perfect, but it’ll create more than half of it. And then you can just go in there and modify it and adjust it.

Also tools are already doing competitive analysis and doing research, right? You use tools like Ubersuggest, it’ll tell you what’s working? What keywords are competitive? What doesn’t work, but check this out. What happens if more marketing could be automated? In Ubersuggest in 2021, we already released in beta, tools and scripts that you can put on your website that automates a lot of your on-page SEO. Tools like Jarvis automatically automate a lot of the content creation process. So what happens if you just start tacking on all these things.

If you start plugging all these tools together, you can automate a lot of your SEO, which will then make your life easier. Just imagine, you create a site error by publishing a new page and you don’t have to fix it. Ubersuggest fix it for you. Or you want to write content on a new topic that you’re not as familiar with. And you’re sending it to a great writer. They can use Jarvis to plug in some information and then boom, it cranks out a content piece for them that they just have to modify and cleanup.

And these tools are delivering, ready to write content, that’s not just outline, but that’s super thorough. And that can be valuable based on a lot of the top ranked pages already that are out there on Google. So let’s go over some of these tools, frase.io, Clearscope, surfer.seo. That’ll help with a lot of the content creation and the keywords.

Other tools, even some that help you write your content that we’re discussing are things like Jarvis.ai and Outranking.io, Copy.ai and Copysmith. And when it comes to on-page SEO, Ubersuggest is working on automating all of it. It’s already in beta and it works for WordPress. And then eventually we’re going to automate all on-page SEO, as well as all content creation. And then the long-term goal is even automate link building as well. So if you want to use automation in your favor, here’s what I would start with. And you can start in this order. I would specifically start with content and just use one of the content tools that I mentioned and use that to cut down your content time.

Then the second thing I would do is increase the amount of content you’re creating because your writing team should have more time. And then the third thing I would do is create a project flow within Ubersuggest, So when you go to Ubersuggest, and you create a project flow, you know, it’s tracking your rankings, your on-page SEO. You’ll then get notified when you can automate your on-page SEO. So then you don’t have to fix anything. So that way you’ll be right there in front of the line.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

#SEO2022 #automation #DigitalMarketing

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