Tired of paying for PPC ads and not getting the results that you want? You need a clear PPC strategy.———Get a Free Marketing Review ➡️
Have you ever wondered why Facebook and Google pay their people so much and how they can afford to do it?
A huge part of it is because hundreds of thousands of companies around the world with no clear pay per click (PPC) strategy are dumping literally billions of dollars into these ad platforms every year. They’re taking the “build it and they will come” approach, not knowing that PPC advertising isn’t just a matter of ad frequency and quantity but also quality.
They’re just spending more and more money hoping for better results. Sometimes that happens, sometimes it doesn’t.
Now, if the idea of dumping your ad budget into Google and Facebook with very little return and not much strategy hits a little too close to home, then this episode is for you.
In this video, our Head Ninja Tim walks you through the three-stage process of designing a PPC strategy that maximises the return on investment (ROI) of every single click that you buy.
These stages are:
🎯 Message
🎯 Market
🎯 Method
Be sure to watch until the very end of the video to get a FREE PPC treat from Exposure Ninja!
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Here’s a special treat from ContentKing for our YouTube followers and podcast listeners! Go to www.ContentKingApp.com/ExposureNinja/ and get a FREE 28-day extended trial of ContentKing, the live SEO audit tool for digital marketers.
⏲ Timestamps
00:00 — Introduction
06:36 — Doing Prep Work
06:44 — Goal-setting
07:50 — Identifying Your Metrics
10:02 — 3 Stages of a PPC Strategy
12:39 — Stage 1: Message
17:49 — Stage 2: Market
21:28 — Stage 3: Method
27:20 — Wrap-up and Key Takeaways
🎥 Enjoyed This Video? You’ll Love These Too
➡️ What Is PPC? Part 1 – Understanding The Basics
➡️ What Is PPC? Part 2 – How Much You Should Be Making
➡️ What Is PPC? Part 3 – What a Good Google Ad Looks Like
➡️ What Is PPC? Part 4 – Anatomy of the Perfect PPC Landing Page
➡️ What Is PPC? Part 5 – Campaign Management and Optimisation
➡️ How Long Does PPC Take To Work? (and How To Optimise Your Campaign)
➡️ How To Reach 100 Sales a Day on Your Website
➡️ Unlocking Gymshark’s £150 Million Marketing Strategy Success Story
➡️ How These 3 Shopify Stores Are Making $10-100 Million
➡️ How The Hut Group Uses SEO to Turnover £1.1bn
➡️ 15 Fast Ways to Increase Your eCommerce Sales
➡️ 10 Simple Fixes Anyone Can Do To Improve Website Ranking
➡️ How To Reverse Engineer Your Competitor’s SEO
➡️ How To Write Compelling Website Copy That Converts
📺 How to Increase Your Ranking, Traffic, and Leads/Sales
➡️ How To Increase Your Ranking
➡️ How To Increase Your Traffic
➡️ How To Increase Your Leads and Sales
https://www.youtube.com/watch?v=HUUl5adK89Q&list=PL6KnGdn57AO8vYwRxF3hN6OuJ50IB9y8u
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👋 Who Are Exposure Ninja?
Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.
#ExposureNinja #DigitalMarketing #PPC
