Internet Marketers
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Learn PPC, SEO and Digital Marketing through accredited courses. Get certified today! 👇
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Getting a job in PPC can be tough, but with these tips you’ll be sure to land your first job in the industry!
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, drop a comment below. I reply to all comments on new videos!
Learn PPC, SEO and Digital Marketing through accredited courses. Get certified today! 👇
If you liked this video, don’t forget to subscribe!
As a freelancer or an agency owner/staff within an agency, you need clients.
In this video I am going to break down how you can get PPC clients without offering the same old boring advice!
We’re going to take a different approach…
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, drop a comment below. I reply to all comments on new videos!
Learn PPC, SEO and Digital Marketing through accredited courses. Get certified today! 👇
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I previously covered how to get a job in PPC on the channel
But in this video, I am going to explain how to get through a PPC interview and get hired!
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, drop a comment below. I reply to all comments on new videos!
Join The PPC Accelerator™ for over 80+ video lessons + 2 free courses (Google Tag Manager and Excel Spreadsheets for PPC reporting) + Unlimited access to ask me anything, anytime! 👇
https://thebigmarketer.teachable.com/p/google-ads-full-training-course
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Before you run a PPC lead generation campaign, you need to make sure you set yourself up for success.
In this video, I break down the thing you need to do to make Google Ads lead gen easier and beat your competitors.
The problem with PPC lead gen is that because your sales take place offline you can’t be sure what keywords lead specifically to revenue. (or can you…)
Let’s take a look at Google Ads lead generation and how to create profitable campaigns with hot leads!
I reply to ALL comments so hit me up and I’ll be happy to have a chat 🙂
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, head over to my website www.thebigmarketer.com and get in touch. I would love to hear from you!
Join The PPC Accelerator™ for over 80+ video lessons + 2 free courses (Google Tag Manager and Excel Spreadsheets for PPC reporting) + Unlimited access to ask me anything, anytime! 👇
https://thebigmarketer.teachable.com/p/google-ads-full-training-course
If you liked this video, don’t forget to subscribe!
https://www.youtube.com/channel/UCrUO3p9980ePtCBUIlp890w?sub_confirmation=1
TIMESTAMPS
ClickCease: 01:13
PPC Protect: 08:58
ClickGUARD: 14:12
Verdict: 21:30
ClickCease, ClickGUARDÂ and PPC Protect reviewed!
You’ve definitely seen the ads for some of these tools before, but you might be asking yourself a couple of questions
1 – What is click fraud and do I need click fraud prevention?
2 – If I need protection, which tool is right for me?
I answered the question of click fraud in a previous video, so if you haven’t watched that, I have linked it here
But for those of you that have, which click fraud prevention service is the best for your business ClickCease, ClickGUARDÂ or PPC Protect.
In this video I am going to review ClickCease, ClickGUARDÂ and PPC Protect and tell you which one I think is right for your business.
The rating criteria for this video are
UX/UI of dashboard
Pricing
Availability of Data and Optimization
I’ve also timestamped this video so you can see the separate reviews of each product in the description below along with my summary at the end.
I reply to ALL comments so hit me up and I’ll be happy to have a chat 🙂
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, head over to my website www.thebigmarketer.com and get in touch. I would love to hear from you!
Join The PPC Accelerator™ for over 80+ video lessons + 2 free courses (Google Tag Manager and Excel Spreadsheets for PPC reporting) + Unlimited access to ask me anything, anytime! 👇
https://thebigmarketer.teachable.com/p/google-ads-full-training-course
If you liked this video, don’t forget to subscribe!
https://www.youtube.com/channel/UCrUO3p9980ePtCBUIlp890w?sub_confirmation=1
SEO and PPC news updates!
Gmail Ads are gone
Google Maps New Features for Local business
Core algorithm update
Google wants you to use broad match keywords 🤨
I reply to ALL comments so hit me up and I’ll be happy to have a chat 🙂
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, head over to my website www.thebigmarketer.com and get in touch. I would love to hear from you!
We are of course entering a financial recession and because of this downturn, search engine marketing techniques of SEO and PPC are called into question. How should you do marketing during a recession?
I have spoken previously about the impact of the current situation on PPC and the industries it has affected.
I have also spoken about what businesses can do with their PPC campaigns during this recession
but the question is, which method of search engine marketing will work best in our current economy, SEO or PPC?
In this video we’ll break down the pros and cons of both methods and look at which method your business should be focusing on.
Search Engine Land recently released a survey that showed most businesses will invest in SEO over PPC or indeed any other method of marketing, but should you agree and do the same?
One thing to note however. No marketing channels will be providing great results during a recession, but will SEO or PPC be better?
SEO
Takes a long time to work – but you have time now!
3 principles of SEO – on page, links and technical – you can work on all of these during a recession
On page – keyword research, content optimisations – Create new content! Help your ideal customer solve their problems!
Technical – work with developers and freelancers to resolve technical issue and improve website performance
Link building – There are still opportunities to build links
HARO is a journalism platform and they are looking for content, especially about recent events!
Here is my video on HARO
PPC
Click costs are down in most industries and some people are still looking, so there is an opportunity to drive cheaper traffic
It’s all about the right messaging to get some type of commitment
B2B PPC is an opportunity to initiate marketing funnels
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I reply to ALL comments so hit me up and I’ll be happy to have a chat 🙂
If you want to get more from marketing, check out my marketing courses!
https://thebigmarketer.com/courses/
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, head over to my website www.thebigmarketer.com and get in touch. I would love to hear from you!
Let’s get Social!
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Discovery Campaigns Video
Responsive Search Ads Video
Google Ads PPC News Updates 23rd June 2020
Google are monetizing Google My Business
https://www.seroundtable.com/google-my-business-upgraded-profiles-29818.html
Google is now trying a subscription billing model for Google My Business, something Google has explored doing in the past, and is now actively pursuing.
Image extensions for smart shopping ads
https://www.searchenginejournal.com/google-adds-increased-visual-options-for-shoppers-and-brands/374960/#close
Google announced last week the latest additions: Image Extensions, enhancements to their Smart Shopping campaigns, and some upgrades to visuals in display ads.
Responsive search ads updated
https://www.searchenginejournal.com/google-adds-new-features-to-responsive-search-ads/374541/#close
Google is adding new features to RSA ad copy options with dynamic features, and increasing its helpfulness with cross-campaign results and asset suggestions.
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FULL PPC ONLINE COURSE (90 videos!)
https://thebigmarketer.com/courses/google-ads-ppc-online-course/
I reply to ALL comments so hit me up and I’ll be happy to have a chat 🙂
If you want to get more from marketing, check out my marketing courses!
https://thebigmarketer.com/courses/
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, head over to my website www.thebigmarketer.com and get in touch. I would love to hear from you!
Let’s get Social!
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LinkedIn: https://www.linkedin.com/in/thebigmarketer/
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Running a local PPC campaign is very different to running a campaign nationally or indeed globally, there are some specific things you need to consider when building a local campaign
You need to be more aware of your competitors, you may have less budget than national businesses and you really really want to ensure that you both maximize local opportunities while also reducing your risk of paying for non serviceable enquiries from out of area.
You want to make sure that the structure of your campaign allows you to meet your local objectives too.
so in this video we are going to explore the best way to set up and succeed with a local PPC campaign.
Local campaigns have more considerations that national campaigns because of lower search volume, lower budgets and the need for strict targeting.
So lets’ explore how to build local campaigns to dominate Google Ads with 5 tips you can put in place today!
If you liked this video, don’t forget to subscribe!
https://www.youtube.com/channel/UCrUO3p9980ePtCBUIlp890w?sub_confirmation=1
FULL PPC ONLINE COURSE (90 videos!)
I reply to ALL comments so hit me up and I’ll be happy to have a chat 🙂
If you want to get more from marketing, check out my marketing courses!
https://thebigmarketer.com/courses/
And as always, if you have a question, or want me to cover a particular subject or marketing challenge you’re facing, head over to my website www.thebigmarketer.com and get in touch. I would love to hear from you!
Let’s get Social!
Twitter: https://twitter.com/thebigmarketer
Facebook: https://www.facebook.com/thebigmarketer
LinkedIn: https://www.linkedin.com/in/thebigmarketer/
Instagram: https://www.instagram.com/thebigmarketer/
