New Strategies for PPC Bid Management – PPC Town Hall 36

PPC Town Hall is almost 1 year old, and we’re celebrating by talking about a cornerstone of PPC — bid management.

Succeeding in an increasingly automated world is no cakewalk. To get full value from your budget, your bid strategies should be aligned with campaign and business goals.

On Ep. 36 of PPC Town Hall, we’ll be joined by Peter from Google and other industry experts to get their insights on nailing bids.

Get the slides and your free ebook: https://landing.optmyzr.com/ppc-town-hall-turns-1/

Panelists:

• Peter Oliveira, Google
• Andrew Lolk, SavvyRevenue
• Laurel Galloway, Closed Loop

When you join you will learn:

• How to optimize automated bidding
• How to keep doing bid adjustments with Smart Bidding
• How to feed your business data to Google for better bids
• What’s happening with the retirement of tCPA and tROAS
• How attribution model selection impacts automated bidding

► Want to try Optmyzr free for 14 days? Get our free trial. https://bit.ly/3oQdSO6​​​​​

► Read more about Optmyzr and our Town Hall series.
https://bit.ly/35Nx4TN​

► Enjoy using Optmyzr? Leave us a review on G2.
https://bit.ly/3eaa313​

Best Email Marketing Service 2020 | What to Choose??

In order to choose the best email marketing service for your business, you must understand first the email marketing system structure and what type of marketers you are.

🟢Types of Email Marketers
I dissect Email Marketers into two types:
The First Type, I call them “bulk mailers.” and the second type is “Straight Marketers.”

Bulk mailers: are those people who collect, scrape, or buy people’s emails and start sending them promotional emails to sell them their service or maybe share an affiliate link to earn some commission. They are considered as spammers.

Straight Marketers:
The “Legal” form of Email Marketing, where websites and business owners send emails to only people who subscribed to their lists promoting their services, and sending updates and newsletters.

So you need to identify your self first, what type you belong to?

🟢 Email marketing system structure

Mainly any Email marketing system consists of two parts:
The sender: (SMTP service) this is the technical part. It allows you to send emails over the internet.

The Management Application, where you can configure and manage your Email Lists, Marketing Campaigns, monitor and analyze results, manage your sending servers, and so on.

Now We have two choices:
1- We can go with an Email Marketing Company where it provides both parts together in one platform like MailChimp, Aweber…
2- Or you can build your own Email Marketing System by Building or Subscribing to a Sending Service(SMTP) like AWS SES, Mailgun, Mandrill… And Installing an Email Marketing Application Like Mailwizz.

Then you connect both and have your own system.

Using your own System, have only one tiny drawback, which is building the system manually for the first time, which can take around 2-3 days to set up things correctly. But then you will be able to send a 10x amount of emails for lower costs.

For example, you can send up to 100K emails for only 10$, YES!

🟢 Best Email Marketing Service
The Other Option is to subscribe to an Email Marketing service that will give you both parts (SMTP and the Application) combined in one easy, simple platform, without worrying about any technical stuff.

Which email marketing service is the best?
Think about the following 4 Factors:

1. Pricing: All services start with 49$ with 5000 contacts, if you go further, you may pay up to 400$ for 75000 contacts and so on.

2. Features: when we compare features, we see that most of the services have almost the same features.

3. Simplicity: all these top companies have Simple platforms, and anyone can learn how to work with, in one day.

4. Support: In General, all have excellent support and response.

So What to choose?

To make things simple for you, if you have just started your online business and you don’t have that big list, and you only need the core email marketing features, just go to the pricing page and get the cheapest service or even you can go with the Free plan.

*I can help you choose what exactly fits your business, contact me anytime, I will be glad to help you.

🛎️ Please read the Email Marketing Startup Guide here:
👉 https://h-educate.com/email-marketing-startup-guide/

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👉 https://h-educate.com/donate/

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💲 Join My Academy and Get Limited Discounts:
1- Install & Configure Your SMTP PowerMTA Server + IP Rotation 👉 http://h-y.me/pmta-course
2- Build Your Own SMTP Email Server and Send Unlimited Emails! 👉 http://h-y.me/smtp-course
3- Build Your Own Web Server – Start With Self Managed Hosting! 👉 http://h-y.me/mws-course

💜 You Might be Interested in (Free Tutorials):
📹 YouTube Growth Help: http://h-y.me/YouTube-Help-Videos
💰 Making Money Online Series: http://h-y.me/Make-Money-Online
✉️ Email Marketing Training Series: http://h-y.me/Email-Marketing-Training
🌐 WordPress Training Series: http://h-y.me/WordPress-Training-Series
🖥️ IT Pro Series: http://h-y.me/IT-Training

Why Emails are sent to Spam! Even with Premium Services Like Amazon SES, Sendgrid, Gsuite, Mailgun 👉 https://youtu.be/UJIwlPgS81g

Email Marketing Tips – Inbox, spam or promotion – Don’t send Before watching this!
👉 https://youtu.be/_FnCC45GyFw

How to Send 100k emails/day Safely in inbox | Bulk Mail Real Scenario Discussion
👉 https://youtu.be/_FnCC45GyFw

Copyright © H-educate. Any reproduction or illegal distribution of the content in any form will result in immediate action against the person concerned.

Primary Author and Founder of H-educate: Hassan Aboul Hassan

Contact Email: support@h-educate.com

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