But then I realized something that probably should have been obvious from the start. There’s no such thing as a GEO strategy.
Here’s what actually gets brand mentions in AI responses. Quality content, mentions in authoritative publications, strong reputation, genuine expertise. Sound familiar? It is the same stuff that’s always worked for SEO, PR, and brand building.”
This epiphany was so big for this founder, he shut down his startup.
This course shows you how to get paying customers, users, and warm leads with conversion based SEO landing pages.
Because it’s great SEO, the landing pages get recommended by AI a lot.
Here’s CoStar saying SEO remains the foundation of getting covered in AI.
Exclusive link to get started with Omnisend’s email & SMS marketing plan for FREE (and get 30% off any of their paid plans with code CHARLIECHANG30):
https://www.charliechang.com/omnisend/
In this video, I’ll go over my COMPLETE email marketing blueprint showing you the right way to do emails from start to finish. In this tutorial, I’ll cover everything you need to know to set up your emails correctly, create real emails that convert, and everything I wish I knew about email marketing when I was first starting out. If Instagram, YouTube, and TikTok all vanished tomorrow, email marketing would be the best (and only) way to reach your customers – there’s a reason why it is the dinosaur of marketing that still works.
Email marketing strategies change all the time, and I’ll go over what’s currently working in 2025 🙂 Follow along to get the most value from this video tutorial!
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Be sure to watch the video all the way to the end because I’ll walk you through how to build an email list legally and quickly, how to write emails that get opened and clicked, and how to set up email automations and sequences to effectively sell your products and services. There is a reason email marketing has lasted for so long as it’s consistently the highest ROI channel year after year.
About 5 billion people worldwide use their email accounts regularly, and not to mention it’s also the only platform you truly own. With an email list, you own your audience. Studies show that for every $1 you spend on email marketing, you can get about $68 back. If there is one thing I’d leave you with, it is to actually just send more emails. If you follow this tutorial, trust me, you will outperform most businesses and get ahead of the competition.
If you want to see more videos like this, check out my other videos:
Omnisend Tutorial: How to Set Up Your Email Marketing for Free!:
How I’d Start Email Marketing in 2025 (To Make Millions):
I hope you guys found this video helpful, and if you did, please SHARE it with a friend or family member who you think could benefit and also LIKE and subscribe for more videos like this in the future!
Thank you for watching, and I hope you have a wonderful rest of your day!
– Charlie
#EmailMarketing #Tutorial #Omnisend
Timeline:
0:00 – Intro
1:06 – Why email marketing is still good in 2025
1:49 – Sign up for an email marketing platform
2:36 – Omnisend dashboard walkthrough
3:43 – How to build your email list
4:42 – Making content on social media
6:06 – Pop-up emails
9:42 – Lead magnet landing pages
10:08 – How to write better emails
11:55 – Key components of successful email marketing
15:22 – How to set up email automations on Omnisend
18:15 – How to set up email campaigns on Omnisend
22:10 – Email marketing beginner mistakes
24:44 – Summary
Disclaimer: Some of the links above may be affiliate links, which means that if you click on them, I may receive a small commission. The retailers and financial services companies pay the commission at no cost to you, and this helps to support our channel and keep our videos free. Thank you!
In addition, I am not a financial advisor. Charlie Chang does not provide tax, legal or accounting advice. The ideas presented in this video are for entertainment purposes only. Please do your own due diligence before making any financial decisions.
► My Instagram: https://www.instagram.com/charlie__chang/
We’ve all been there — that moment when you realize your SEO strategy might be… a little mid. 😬
Maybe you’re still keyword-stuffing like it’s 2009.
Maybe your “strategy” is just hoping Google figures it out.
Or maybe you’ve got dashboards, content clusters, and Surfer tabs open on three monitors — but still feel like you’re missing something.
Wherever you are on your SEO journey, our new Surfer Academy video will help you laugh, learn, and level up.
🎬 “The 7 Levels of SEO is our tongue-in-cheek breakdown of what it takes to climb from trash-tier tactics all the way to GOAT-tier SEO mastery.
You’ll walk away knowing exactly where you stand — and how to reach the next level.
👉 Watch it now and see if your SEO is Trash, Mid, or GOAT-tier
🎓 Get access to AI Search Optimization Masterclass & learn everything about AI Search Optimization: https://surferseo.com/academy/ai-search-optimization-masterclass
🎓 Watch this next:
AI Overviews: https://youtu.be/bhTo8fDmr5I
Reddit: https://youtu.be/YsP52IvoDEQ
🔗 Check out Surfer: surferseo.com
👉 Subscribe to Matt’s channel: https://www.youtube.com/@mattkenyonSEO
Have questions or feedback? Drop a comment-we’d love to hear from you!
🔥Meta – Digital Marketing Specialist – https://www.simplilearn.com/master-in-digital-marketing?utm_campaign=rTABwo18Dag&utm_medium=DescriptionFirstFold&utm_source=Youtube
🔥Digital Marketing Specialist – https://www.simplilearn.com/master-in-digital-marketing?utm_campaign=rTABwo18Dag&utm_medium=DescriptionFirstFold&utm_source=Youtube
🔥Professional Certification in Digital Marketing (India Only) – https://www.simplilearn.com/professional-digital-marketing-program?utm_campaign=rTABwo18Dag&utm_medium=DescriptionFirstFold&utm_source=Youtube
This Email Marketing Full Course 2025 will teach you everything you need to know to run successful email campaigns. We start with an Introduction to Email Marketing, explaining what it is and why it matters in digital marketing. Next, we cover the Basics of Email Marketing how to build email lists, write good content, and measure success. Then, you’ll learn how to use AI in Email Marketing to save time and personalize your emails better. We show real examples of how AI helps in targeting, timing, and improving results. After that, we explore the Digital Marketing Roadmap to see how email fits with social media, SEO, and ads. You’ll understand how to use email across the full customer journey from lead generation to loyalty. The final part of the course prepares you with Email Marketing Interview Questions and answers. These questions help you get ready for job interviews or grow in your current role. By the end, you’ll be confident in using email marketing tools, strategies, and industry best practices.
Following are the topics discussed in the Email Marketing Full Course:
00:00:00 – Introduction to Email Marketing Full Course 2025
00:02:54 – Basics of Email Marketing
00:15:35 – Top 10 Digital Marketing Certifications For 2025
00:29:01 – Digital Marketing Roadmap
01:36:10 – AI in Email Marketing
01:58:54 – Email Marketing Interview Questions
03:02:57 – DM Interview questions
03:17:31 – ChatGPT for digital marketing
✅ Subscribe to our Channel to learn more about the top Technologies: https://bit.ly/2VT4WtH
⏩ Check out Digital Marketing Videos By Simplilearn: https://youtube.com/playlist?list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI
➡️ About Post Graduate Program In Digital Marketing:
Get a hands-on Live Interactive Learning experience with this Digital Marketing Course. Learn via fundamental and advanced material, preparing you for your Digital Marketing Career. Get a Meta Certified Digital Marketing Associate exam voucher worth USD $99 to showcase your skills.
Key Features
✅ Simplilearn’s JobAssist helps you get noticed by top hiring companies
✅ Joint Purdue-Simplilearn Digital Marketer Certificate
✅ Become eligible to be part of the Purdue University Alumni Association
✅ Masterclasses delivered by Purdue faculty
✅ Harvard Business Publishing Cases
✅ Build your website & learn real-world hands-on digital marketing techniques
✅ Master sessions by Meta Blueprint trainer
✅ 6-credit transfer for the Purdue Online MS in Communication program
✅ Meta Certified Digital Marketing Associate exam voucher worth USD $99
✅ 5 Capstone problem statements and 15+ course-end projects
✅ 10+ case studies from brands like Adidas, KFC, Nike, Intel, etc.
✅ 35+ digital marketing tools
✅ Boost productivity with ChatGPT and AI tools (Blue Willow, Stable Fusion & Well Said Labs)
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✅ Learn using Meta Business Coach Chatbot
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Skills Covered
✅ Website Creation
✅ Behavioral Marketing
✅ Keyword Research
✅ Search Engine Optimization
✅ Search Engine Marketing
✅ Campaign Management
✅ Social Media Marketing
✅ Mobile Marketing
✅ Content Marketing
✅ Content Strategy
✅ Strategies for Paid Campaigns
✅ Analytics ROI and Evaluation
✅ AI Automation and Emerging Technology
👉Learn more at: https://www.simplilearn.com/advanced-digital-marketing-certification-training-course?utm_campaign=rTABwo18Dag&utm_medium=Description&utm_source=youtube
🔥🔥 Interested in Attending Live Classes? Call Us: IN – 18002127688 / US – +18445327688
Most searches in 2026 will be answered by AI before anyone clicks your site, so how do you stay visible when Google’s AI, ChatGPT, and Perplexity decide what gets shown before a user ever visits your page? Neil Patel reveals the 5 strategies that’ll help you dominate AI-powered search and future-proof your SEO.
In this video, you’ll learn:
– Why keywords alone no longer move the needle — and what Google’s AI actually looks for now
– How to build entity-based topical depth that boosts every related page on your site
– The new version of E-E-A-T and how “author authority” fuels AI citations
– Why AI citations are the new backlinks — and how to earn them
– How structured data, summaries, and blogging still drive real revenue in the AI era
Chapters:
00:30 – Strategy #1: Topical Depth Beats Keywords
02:22 – Strategy #2: Build Author & Brand Authority (E-E-A-T for AI)
04:20 – Strategy #3: Optimize for Featured & Summarized Results
06:54 – Strategy #4: Feed the Machines (Structured Data & AI-Friendly Content)
09:11 – Strategy #5: Rethink Your SEO Workflow for Generative Search
Ready to turn AI search into your traffic engine? Visit http://npdigital.com and let my team implement this strategy for you.
Download the Official Toolkit & Spark Notes Here ► http://leadgenjay.com/cem
This is the most complete free cold email course for beginners ever created. It took me more than 2 months to create, and is the most unfiltered cold email training I have ever released. Bookmark this video and use the timestamps to master b2b cold outreach automation.
Learn how to build a cold email system to generate B2B leads and get clients for your business. From lead generation automation to email deliverability, we cover step-by-step cold email strategies, including B2B marketing tactics, client acquisition, and cold email tools like Instantly AI and Clay. Discover AI personalization, omni-channel marketing, and how to scale cold email campaigns to thousands of daily emails. Whether you’re a beginner or advanced, these cold email tips will help you boost B2B sales and create a lead-generating machine for under $100. Join our free community for exclusive resources and take your email outreach to the next level
Download the Official Toolkit & Spark Notes Here: http://leadgenjay.com/cem
// TIMESTAMPS //
Part 1: The Foundation
Chapter 1: Intro & The ‘Why’ of Cold Email
00:00:00 – Intro: The Single Most Valuable Skill
00:02:11 – Meet Your Instructor: Lead Gen Jay’s Story
00:03:22 – What You’ll Learn in This Masterclass
00:04:24 – Get Your FREE Resources (Templates & Guides)
00:09:33 – Why Cold Email is the Ultimate Marketing Channel
00:10:36 – Defining the Terms: Cold vs. Warm Email
00:12:38 – Who Can Benefit? B2B vs. B2C Applications
00:14:52 – The Ultimate Offer: Selling Cold Email as a Service
00:15:46 – Tools & Costs (Your System for Under $100)
00:17:15 – Busting the Biggest Myths in Cold Email
Chapter 2: The Unbreakable Foundation: The Three Pillars
00:19:49 – The 3 Pillars: Why Most Campaigns Fail
00:20:39 – Pillar 1: Technical Infrastructure
00:21:48 – Pillar 2: List Building
00:22:32 – Pillar 3: Offer & Copy
00:23:40 – Fundamentals vs. “Fancy BS”
Part 2: Building Your Machine
Chapter 3: Technical Setup
00:24:24 – Technical Setup for Dummies
00:26:41 – Whiteboard: Email Infrastructure Explained
00:39:42 – How to Buy & Configure Domains
00:48:57 – Live DNS Setup (SPF, DKIM, DMARC)
00:59:39 – The Great Debate: Google vs. Microsoft vs. SMTP
01:13:08 – Final Recommendations & The #1 Mistake to Avoid
Chapter 4: Software Setup
01:22:08 – Choosing Your Sending Software
01:25:53 – The Verdict: Why We Use Instantly.ai
01:32:22 – Full Platform Walkthrough of Instantly.ai
01:47:12 – The Game-Changer: Inbox Placement Testing
Chapter 5: Deliverability: Mastering the Inbox
01:54:29 – The Secrets of Perfect Deliverability
01:58:33 – Email Warmup: Your Defense Against Spam
02:17:28 – How to Know if You’re Landing in Spam
02:20:31 – Using Glock Apps for Advanced Spam Testing
02:28:26 – The Recovery Protocol: How to Fix a Spam Problem
Part 3: Execution & Optimization
Chapter 6: List Building
02:40:51 – The Art of Building a High-Quality Lead List
02:44:13 – Who Responds to Cold Emails (And Who Doesn’t)
02:51:44 – Where to Find Your Leads: Databases vs. Scraping
02:58:24 – The Apollo Scraping Hack (Save 80% on Leads)
03:04:08 – How to Use B2B Database Filters the Right Way
03:23:12 – Live List Building Walkthrough in Apollo
Chapter 7: List Cleaning & Qualification
03:32:16 – List Cleaning: Your Shield Against Blacklists
03:34:31 – Layer 1: Standard Email Verification
03:38:47 – Layer 2: Catch-All Verification
03:43:52 – Layer 3: AI Lead Qualification
Chapter 8: The Offer
03:48:31 – Crafting an Irresistible Offer
03:52:10 – Strategies for Boring & Competitive Offers
03:58:36 – The Evolution: From Lead Magnets to Reverse Lead Magnets
Chapter 9: Copywriting
04:06:14 – The “Triple Tap” Copywriting Framework
04:22:42 – Spintax: Your Deliverability Best Friend
04:26:42 – Crafting the Perfect Email Sequence
04:33:03 – How to A/B Split Test Like a Pro
04:39:39 – Spam Words, Unsubscribe Links & The Law
04:47:25 – Live Campaign Setup in Instantly
Chapter 10: System Management
05:12:55 – Managing Your Live Cold Email Machine
05:16:23 – Speed to Lead: How to Manage Replies
05:31:27 – Using a CRM & The Cold-to-Warm Handoff
05:41:35 – How to Recycle Lead Lists for a Small TAM
05:44:56 – Analyzing Data & Choosing Winners
Part 4: Advanced Strategies & The Future
Chapter 11: Scaling Your Machine
05:46:52 – How to Scale to 10,000+ Emails Per Day
05:47:55 – The Master Equation for Scaling
05:50:58 – Measuring ROI with UTM Tracking
05:56:41 – Building Your Management Team & SOPs
Chapter 12: Advanced & Omnichannel Outreach
05:59:44 – Part I: AI Personalization with Clay
06:22:38 – Part II: Automated Signal-Based Workflows
06:39:05 – Part III: AI Reply Automation (The “Reply.AI” System)
06:52:47 – Part IV: Omnichannel Outreach (Ads & Voicemail)
Chapter 13: The Future of Cold Email & Conclusion
07:06:15 – The Future of Cold Email (2025-2030)
07:11:15 – My 2030 Predictions & How to Prepare
07:15:21 – Final Words & Get Your Resources
