We did an episode on ChatGPT a few months ago to speak about its impact and applications in PPC. (you can watch it here: https://www.youtube.com/watch?v=tmvVYtcmiJc)
One of the viewers of that episode, Nicholas Baken shared some powerful use cases he was using ChatGPT for in the live chat. So I reached out to him later to discuss more on that.
In this episode of PPC Town Hall, you’ll watch Nicholas and myself discuss the applications of ChatGPT beyond PPC and into SEO, content creation, and general digital marketing.
Tune in to learn:
– How can it generate schema markup for SEO
– How to use OpenAI’s playground to open up more possibilities for GPT
– ChatGPT’s limitations
– How ChatGPT can create Google Ads scripts and discover negative keywords in PPC
and much more
Our speaker:
– Nicholas Baken, Nyfty Labs
Follow Nicholas on LinkedIn: https://www.linkedin.com/in/nicholasbaken
Follow Fred on LinkedIn: https://www.linkedin.com/in/frederickvallaeys
Follow Fred on Twitter: https://twitter.com/siliconvallaeys
Chapters:
0:00 Preview
0:28 Fred’s intro
1:45 About the speaker
4:12 What are these new GPT tools good at?
6:35 Nicholas reveals what his company uses GPT for
11:20 Nicholas shares his favorite ChatGPT use cases
15:24 ChatGPT’s limitations
17:52 How marketers can use Jasper?
19:35 More applications of ChatGPT
22:50 Using ChatGPT to write Google Ads scripts
25:50 Nicholas talks about how he uses Optmyzr’s AI tools
27:13 Using ChatGPT to generate schema markup for SEO
31:20 More applications of ChatGPT
33:00 Google Ads negative keywords discovery using ChatGPT
37:02 Using OpenAI’s GPT playground
40:55 GPT applications for WordPress sites
44:23 Connect with Nicholas
► Get emails about future Town Halls
https://www.optmyzr.com/ppctownhall
► Check out Search Marketing Academy, our new podcast
► Explore Optmyzr and start a 14-day free trial
https://www.optmyzr.com
#ppc #chatgpt #optmyzr #adtech #digitalmarketing
