Do you have a strategy to collect emails to build your email list? If not, you need one. If you do, are you making these common mistakes?
In this video, John Lincoln, Ignite Visibility marketing expert will highlight two of the biggest mistakes email marketers are making that ultimately limits conversions.
2 of the Biggest Mistakes in Email Marketing:
1. Not focusing on a paid media driven list building strategy: create an amazing asset to download, and you can gain first-party data
2. Invest in an Updated Landing Page: by looking at the conversion rate for the landing page you’re driving emails to within Google Analytics, you can understand if your landing page needs an update
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