Email marketing is an essential factor in your art selling strategy.

A timely email can be the final push to move a potential buyer into a desired art purchase.

What emails should your email marketing strategy include? Here are a few essentials!

1. Abandoned cart email: a quick reminder to your potential collector that there is a piece they like that’s still available and waiting for them.

2. Follow-up emails: this a way to further showcase your catalog exhibiting similar pieces to the one your collector has expressed interest in.

3. New arrivals: present your latest available pieces in a Room Mockup with an exquisite setting and give the user a clear CTA or “Call to action” inviting them to learn more about the artworks.

Which one of these essential art sales emails are you implementing right now?

Make sure to visit artplacer.com for more expert tips on how to generate more art sales for your gallery.

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