Email marketing automation can be very powerful when used correctly. In this video, John Lincoln wants us through a email marketing automation case study where the client was able to establish $100,000 a month in recurring revenue. This included educational emails, automated emails, lapsed customer emails, prospect emails, improving email capture and creating an email preference center. While John Lincoln does not cover the client exactly, he does share the same strategies that were used. Lincoln also covers a bonus email marketing automation strategy, which is making email more compelling over time, personalization and advanced triggers. Learn more about email marketing and email marketing automation now and comment below with questions.
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