Email

Email Marketing Tutorial with ZooTools *it takes 5 minutes*

by

🚀 Grow your business with a 14-day FREE TRIAL of ZooTools: https://zootools.co/invite/jorge

Timestamps:
00:00 intro – What is a transactional email?
00:18 Create and Import contacts
00:50 Setup Custom Domain
01:08 Create an email campaign
02:25 Schedule a campaign
02:56 View Campaign Analytics
03:33 More features: automation, forms, and integrations.

Find Us:
Signup for free: https://go.zootools.ai/youtube

#EmailMarketing #TransactionalEmails #FreeCourse #ZooTools #BusinessGrowth #MarketingStrategy

Thermos BFCM Klaviyo Email Marketing Campaign ✉️⚡️Client Testimonial

by

Thermos BFCM Email Marketing Campaign – A strategic, time sensitive approach to significantly boost sales over the BFCM period

———————————————

The Challenge

Thermos, an iconic brand in the insulated cup and homeware market, faced a pivotal moment just weeks before Black Friday. Despite their strong reputation and loyal customer base, their existing email marketing strategy was underperforming. Issues included outdated email designs, poor deliverability rates, and under-optimised customer flows, all of which threatened their ability to capitalise on the critical BFCM period.

Recognising the urgency of the situation, the Thermos team sought a partner who could quickly and effectively overhaul their email marketing to maximise sales during this high-stakes event.

———————————————

Our Solution

1. Email Redesign
We began by creating fresh, visually engaging email templates that aligned with Thermos’ brand identity. Each design was crafted to captivate their audience while clearly communicating key product benefits and promotional offers.

2. Flow Optimisation
Using Klaviyo, we restructured their core customer flows, including:

– Welcome Series: To create a compelling first impression.

– Abandoned Cart Reminders: To recover potential lost sales.

– Post-Purchase Follow-Ups: To foster ongoing engagement and loyalty.

3. Deliverability Improvement
We addressed the critical deliverability issues by ensuring all emails were properly authenticated and compliant with best practices. This significantly increased the likelihood of emails landing in customers’ primary inboxes.

4. Targeted Campaigns
Leveraging Klaviyo’s segmentation tools, we tailored campaigns for specific customer segments. This allowed us to deliver highly personalised messages, improving engagement and conversion rates.

———————————————

The Outcome

Our strategic overhaul delivered outstanding results:

Over 11x ROI during the Black Friday period.

Enhanced Engagement: The combination of visually appealing designs and personalised content revitalised customer interactions, fostering stronger relationships and loyalty.

———————————————

What’s Next

Following the success of this campaign, we are collaborating with Thermos on long-term strategies to further enhance their digital presence. By continually refining their email marketing efforts and introducing innovative tactics, we aim to help Thermos maintain their market-leading position.

———————————————

“Working with Engage Commerce was a game-changer for our business. Their strategic approach to understand our brand, image, and our industry meant their email marketing efforts significantly boosted our sales over the BFCM period, through to Christmas, the New Year, and now into 2025.
Their detailed, personalised approach transformed our email marketing in record time, with results that speak for themselves, far exceeding our initial expectations. We look forward to continuing this partnership and exploring even more opportunities together.”

— James Sheldon, Head of Product and Marketing at Thermos UK

———————————————

Want to see results like this for your business?
Book a discovery call with our growth team

It’s time to disrupt the ordinary
We want to know everything about your business. What you’ve tried, what worked, and what didn’t.

Let’s discuss how we can help to refine the process to get you the tangible results you need to take the growth of your business to the next level. Choose a time to speak to our discovery team and kickstart your campaign today.

we’re all about creating partnerships built on trust, mutual respect, and a shared vision for success.
If that sounds like your vibe, let’s make some waves together 🌊

contact@engagecommerce.co.uk
🇬🇧 +44 (0)330 1222 445

La herramienta más rentable del marketing | Tutorial Gratuito Email Marketing

by

👉🏻 PLANTILLA GRATIS ” Crea tu email de venta en solo 3 minutos”: https://bit.ly/4hDrTtb
Accede a la Newsletter y te llegará a tu correo esta plantilla gratuita.

✉️ CÓDIGO DESCUENTO WILDMAIL: https://www.wildmail.io/es
10% descuento primeros 12 meses “DOMLINE10”
5% descuento de por vida “DOMLINE5”

Por si te sirve…
📦 Mi experiencia vendiendo en Amazon: https://www.youtube.com/watch?v=I91TdS893-8&t=0s

REDES:
Este es mi Instagram: https://bit.ly/4fjXwYg

Nos vemos

Gracias por verme, me encantaría ver en los comentarios qué tema quieres que hable en siguientes vídeos.

MINUTAJE DEL VÍDEO:

0:00 Intro
2:47 ¿Por qué hablo de e-mail marketing?
6:08 La importancia de esta herramienta
8:39 ¿Cómo hacer un email para ganar dinero?
10:45 Recibe tu plantilla gratuita para escribir mails que venden
11:14 Conecta con tu audiencia de verdad
12:44 Evita estos errores en tu newsletter
15:51 La mejor herramienta de email marketing

How I grow companies 125% in 4 months with email marketing

by

If u have an email list & wanna scale ur revenue with zero work, go here: https://go.matthommel.com/dfy

If u wanna LEARN how to scale ur revenue, go here or fwd ur team this link: https://emailgrowthmarketing.com/

I grew one of my portfolio companies 125% in 4 months…

Here’s how I consistently grow companies

I almost treat my email accounts that I manage like a media buyer would, and I do more of an 80-20.

So like I do 80% of what’s already tried and true, what I know works to the email list, and then 20% I’ll spend on trying to create a new email control or doing something that…like it might work, it might be a total grand slam, or it might flop.

But I’m giving like myself the flexibility to create and refine things and like while still hedging my bets with the other 80% of what’s already working.

That’s how we can predictably keep growing the company.

=========================================
👇 Join my newsletter:
https://emailgrowthmarketing.com/join/

Follow me on Instagram for more content:
IG: / thematthommel

Outdated Marketing Automation? Update NOW! #podcast #funny #chatgpt

by

Outdated Marketing Automation? Update NOW!

Follow the podcast here: https://podcasters.spotify.com/pod/show/christopher-loo
https://podcasts.apple.com/zw/podcast/financial-freedom-podcast-with-dr-christopher-h-loo-md-phd/id1568423486

Follow the blog here: https://www.drchrisloomdphd.com/blog
To check out our Amazon product of the day (affiliate): https://amzn.to/496ZjwY
Subscribe to our Podcast newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233

#MarketingAutomation #Solopreneur #EmailMarketing #Automation #MarketingTips #BusinessGrowth #SmallBusiness #MarketingStrategy #ReviewAutomations #SetItAndForgetIt

Avoid Spam Filters: Tips for Adding Email Marketing to Your Real Estate Business

by

In this informative episode of ‘Rethink Real Estate,’ host Ben Brady is joined by Chris Cochran, the Director of Marketing for Harcourts Auctions, to explore the intricate aspects of email marketing strategies in real estate. They delve into the challenges and solutions for preventing emails from being flagged, ensuring emails reach their intended recipients effectively. Chris offers deep insights into the technicalities of email systems, such as DKIM settings and the importance of warming up email domains to maintain a healthy sender reputation.

The conversation covers practical tips for real estate professionals on how to manage large databases without triggering spam filters, strategies for segmenting email lists, and the benefits of consistent, value-driven communication to enhance open rates. They also discuss how to handle bounced emails and the significance of using analytics to monitor email performance.

Timestamps & Key Topics:

[00:00:00] – Introduction to Challenges in Email Marketing for Real Estate
[00:01:25] – Chris’s Expertise on Avoiding Email Flags
[00:02:28] – Technical Explanation of Email Authentication and Health
[00:04:07] – Best Practices for Email List Management and Engagement Strategies
[00:06:03] – The Impact of Domain Reputation on Email Deliverability
[00:07:45] – Techniques for ‘Warming Up’ Email Domains
[00:09:00] – How to Scale Email Campaigns Without Being Flagged
[00:10:30] – Tools for Ensuring Email Validity and Reducing Bounce Rates
[00:12:16] – The Role of Smart Lead in Email Strategy
[00:13:54] – Optimizing Email Open Rates Through Effective Content Strategies
[00:16:00] – Transitioning from Marketing Emails to Personalized Communication
[00:18:26] – Identifying When Your Email is Flagged and How to Respond
[00:19:20] – Diversifying Marketing Approaches to Reduce Dependence on Email

🔗 Related Resources Below:

🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com

🔗 Connect with Ben Brady and Harcourts Auctions: ⁣https://www.facebook.com/Benbradyharcourts⁣ ⁣https://www.linkedin.com/in/ben-brady-0b223517⁣ ⁣https://www.instagram.com/harcourtsauctions⁣ ⁣https://www.facebook.com/HarcourtsAuctions

Subscribe for more insights, and don’t forget to like, follow, or subscribe on your preferred platform. Leave your thoughts or questions in the comments below to engage with us and our guest!