Google SEO 2022: Hit By May Google Core Update Here’s What To Do
This is an entity update for May through June aimed at AI and AI assisted content in my humble opinion along with other things but this being the most notable.
Quotes from the Google core update webpage – key in on relevancy and ever changing nature of the web !
“Core updates are changes we make to improve Search overall and keep pace with the changing nature of the web”
“Core updates are designed to increase the overall relevancy of our search results and make them more helpful and useful for everyone.”
After talking with dozens of business owners that have been hit by the May Google core update I want to go ahead and walk through in this video what I feel is one of the main importance’s of this particular core update that came from Google in May rolling through June.
Google has made it very clear that update pertain to the relevancy of the overall search results. As Nico I know that relevancy equals Rank and we’re talking about relevancy were also talking about co-occurring keywords, and tooties, and LSI keywords. One of the core functionalities that Google mentions inside their update is that they are keeping up with the ever-changing web to provide a much more relevant search result experience.
With a massive insurgents of AI generated content along with auto-generated or assisted content this would make sense because this type of content is lacking entities co-occurring keywords an LSI keywords.
When you’re lacking these types of particular word within a document it becomes less relevant so your papers or documents or web pages might be properly optimized but when they don’t contain LSI co-occurring keywords in entities they’re not as relevant AKA lose rank.
If you have any questions related to the May Google core update or any other Google SEO questions please feel free to go ahead and ask below I’m always more than happy to help you out with anything Google SEO related.
Chris Palmer Marketing SEO
30 W Broad St fl2
Tamaqua PA 18252
(570) 810-1080
