Level Up Your PPC with Conversion Rate Optimization – PPC Town Hall 39

Well-written ads get clicks; well-built landing pages get conversions. Successful campaigns have both.

Join us for a special PPC Town Hall with two brilliant CRO experts who’ll share their tips and insights to help take your PPC campaigns to the next level.

Panelists:

• Frederick Vallaeys, Co-Founder & CEO, Optmyzr
• Tim Ash, Speaker/Author at TimAsh.com & Advisor at SiteTuners
• Andrea Cruz López, Senior Digital Marketing Manager, KoMarketing

Join us to learn:

• When to use a dedicated landing page for your PPC campaigns
• The most common mistakes that kill conversion rate on landing pages
• Ideas to improve relevance between ads & landing pages, especially when Google controls your content with RSAs
• The right way to measure landing page performance
• Other techniques to boost conversion rate

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