Expanded Text Ads out, #ResponsiveSearchAds in.
RSAs will be the only type of text ads you can create in #GoogleAds starting July 1, 2022. And there’s going to be a pretty big shift in how #PPC marketers approach text ads.
Learn from two PPC experts with long-standing track records and significant experience building managing RSAs.
This panel covers:
• How RSAs have done compared to ETAs so far
• How pinning certain components affects RSA performance
• Tips, tricks, and best practices for running better RSAs
Our expert guests:
• Julie Friedman Bacchini, Neptune Moon
• Ed Leake, AdEvolver
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#ppc #googleads #sem #optmyzr #adtech #digitalmarketing
