๐ To many times I tell entrepreneurs: “Your ACoS Target is Wrong: Hereโs What To Focus on Instead”, and every time they look at me with confusion.
So today I wanted to break this concept down and prove to you that this concept is a game-changer for Amazon sellers who want to transform their PPC strategies for better results and higher profitability.
๐ In my Live Event, I’ll discuss:
Simplifying Amazon PPC: Learn how to manage your PPC efforts in just 30 minutes per week, per product, with a focus on simplicity.
Optimizing ASIN Advertising: Understand why it’s more effective to concentrate on your best sellers and child ASINs.
Mastering CPA and Breakeven ACoS: Discover how to calculate your maximum Cost Per Acquisition and breakeven Advertising Cost of Sale to set the right targets.
Shifting Focus to TACoS: Learn why Total Advertising Cost of Sale (TACoS) is a more crucial metric than ACoS for scaling your campaigns.
Account-Wide ACoS Perspective: Understand the importance of evaluating the overall account ACoS, rather than focusing on individual campaigns.
The Importance of Breakeven ACoS: Explore how targeting breakeven ACoS can drive organic rank and sales, ultimately reducing TACoS.
๐ Transition from a tactical approach to a strategic mindset with these Amazon PPC strategies. This video will guide you through the process of scaling your Amazon business efficiently, helping you to achieve greater sales and profitability.
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