Today’s video is a Q&A and a fireside chat I had at Palmer’s Marketing and Sales Summit. I dive deep into the importance of having a solid social media marketing strategy for 2024, the new world of consumer attention and marketing in a 2023-2024 world. We also discussed AI and my thoughts on other emerging tech. This video is full of marketing tips to take your business to the next level, and I hope you enjoy it!
0:00 – 0:50 Intro
0:50 – 6:42 What changes are on the horizon for retail
6:42 – 11:38 The concept of day trading attention
11:38 – 13:39 Creative commerce
13:39 – 19:08 The impact of AI on business
19:08 – 22:37 Biggest mistakes companies make on social media
22:37 – 24:50 Finding your ways to use AI
24:50 – 28:56 Why you need to market your business every second
28:56 – 31:38 How to change people’s minds about new technologies
31:38 – 36:00 How to Take advantage of new platforms and trends
36:00 – 38:48 The importance of posting organic content
38:48 – 43:35 Investing in emerging influencers & talent
43:35 – 45:12 How brands are using AI today
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Thanks for watching!
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Check out another series on my channel:
Gary Vaynerchuk Keynote Speeches: https://www.garyvee.com/keynotespeeches
Gary Vaynerchuk’s thoughts on NFTs, Web3, cryptocurrencies and more: https://www.garyvee.com/web3nfts
Life, Business, and Career Advice l Gary Vaynerchuk Original Films: https://www.garyvee.com/gvoriginals
How to Make Money at Garage Sales l TrashTalk: https://www.garyvee.com/trashtalks
Inside the Life of a $300M+ Company’s CEO l DailyVee: https://www.garyvee.com/dailyvees
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Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, relevance, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether it’s emerging artists, esports, NFT investing, or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.
Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, London, Mexico City, and Singapore. VaynerMedia is part of the VaynerX holding company, including Eva Nosidam Productions, Vayner3, Gallery Media Group, The Sasha Group, VaynerSpeakers, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines. Gary guided both Resy and Empathy to successful exits – which were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, Co-Founder of VaynerWATT, and Creator & CEO of VeeFriends. In addition, Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.
In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels, which have more than 44 million followers and garnish over 173 million monthly impressions/views across all platforms. His podcast, “The GaryVee Audio Experience,” ranks among the top podcasts globally. He is a five-time New York Times Bestselling Author and one of the most highly sought-after public speakers.
Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.