Amazon PPC Campaign ACOS Too High? – How to LOWER ACOS on Amazon PPC in 2021!

Do you feel that you’re spending too much on your PPC campaigns? Watch this video to learn how to lower your overall ACOS for your Amazon PPC campaigns.

Whether you are new to Amazon advertising or looking for Amazon PPC advanced tips & tricks on
how to set up Amazon PPC Sponsored Products ads or wish to lower ACOS, we’ve got it covered.

Dive deep with our Director of Advertising Strategy, Lukas Matthews, as he takes you through the ins & out of how to set up Amazon PPC
campaigns with lower ACOS. This will drastically increase the efficiency of your advertising
campaign.

Discover EXACTLY how to set up Amazon PPC step by step in this video about lowering the ACOS for
Amazon PPC in 2021. Implement this EXACT Amazon PPC strategy to MAXIMIZE PROFITABILITY &
ROAS!

Topics Covered In This Video:
• Introduction To Amazon Sponsored Products Ads
• How To Set Up Amazon PPC – Sponsored Products Ads

• How to Lower the ACOS with Amazon PPC Campaigns

• Amazon PPC Advanced Tips & Tricks

Watch other videos in our Amazon PPC advanced tips & tricks playlist to use in future amazon
advertising campaigns from our Lukas Matthews.

Did you learn something, do you have another way of setting up your campaigns? Maybe something
else you’d like to share? Let us know in the comments below the video!!


0:00 Intro
0:33 How To Lower Amazon PPC ACOS
0:42 Modify Automatic Targeting Campaigns
3:12 Reallocation Of Spend
4:49 Remove Negative Keywords
6:55 How To Compile A List Of Negative Keywords
8:24 Pro Tip: PPC Spend Allocations
9:11 Adjust Top-Of-First-Page Placement Modifiers
11:25 Remove Generic Keywords
15:11 Conclusion

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2021

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