Schrek MF Plasma Carrier Record Sheet: https://www.dropbox.com/scl/fi/38i9e8edszrkf4xfff0kv/Schrek-PPC-Carrier-MF.pdf?rlkey=uhsd341pqckvyb857sp0x26ol&dl=0
Resources: 3026, 3039, 3085 TROs. IlClan Rec Guide 32, XTRO: Mercs
New Treasures of Sumerican Literature, By Mark Cohen
Thank you to Dwane Loose, Anthony Scroggins, Matt Plog, Bishop Steiner, Alan Blackwell, Chris Lowry, Dale Eadeh, Harri Kallio, Loston Wallace, and all the other BattleTech artists that have brought the IP to life through their amazing work.
BattleTech imagery and mech info remains the property of Topps.
Concept Art from Mechwarrior Online is owned by Piranha Games.
Imagery from HBS BattleTech
Some imagery/video from Pixabay
Background Music: Purchased rights to use from Fanatical
Secrets Tricks of Advertising on Amazon KDP & Amazon PPC | KDP Publishing | Self publishing Author
Hey! Welcome to the Self-Publishing Made Simple with April Cox.
Today, in this video we will discuss the unrevealed tricks of maximizing amazon ads on Amazon kdp and Amazon PPC. You will learn what mistakes you are doing while running ads for your book on Amazon kdp and Amazon PPC.
We will also discuss the KDP publishing for a self publishing author, who is facing difficulties while running the ads on amazon kdp. We will be briefed by Brain Meeks the author of Amazon Ads book.
Maximize Amazon ad performance (PPC) with Brian Meeks, author of Mastering Amazon Ads and Self-Publishing Made Simple.
Experimenting with Amazon ads and not sure what to do to analyze and improve ad performance on amazon kdp & amazon ppc?
Join us for Self-Publishing Made Simple as we hang out with Brian Meeks. This video is packed with valuable information as Brian Meeks shares his tips for analysis and answers questions from our SPMS Author Workgroup for amazon kdp and kdp publishing.
Check out Mastering Amazon Ads, Mastering Amazon Descriptions, and Brian’s fiction novels on Amazon:
📚 Learn more about Self-Publishing Made Simple:
https://www.selfpubmadesimple.com/
📅 Schedule a free consult with April for some 1:1 help (no pitch, no sales)
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👍 Thanks for watching the video Secrets Tricks of Advertising on Amazon KDP & Amazon PPC. If you liked this interview don’t forget to click the thumbs up and subscribe to our channel so you can be notified of more great content. You may also want to check out our author hangouts with some of my other favorite self-publishing gurus:
✔ Keywords and Categories with Dave Chesson from Kindlepreneur
✔ How to Get More Reviews with Dale Roberts (Self-Publishing With Dale)
OTHER RELATED VIDEOS
✔ Amazon Ads Made Simple (April Cox)
✔ Amazon AMS Ad Secrets for a Best-Selling Book (Keyword Targeting)
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About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy – a clawback FBA service, and Momstir – a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
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00:00 Intro
00:48 3 Campaign Types
01:38 Sponsored Products Campaign
02:58 How much TACOS to spend
03:43 Automatic vs Manual Targetting
03:58 Start new campaigns/products in fixed bids
06:24 Creating Ad group
07:17 Advertising is done at the SKU level, not on ASIN level
07:51 Sponsored Products Automatic Targetting
10:40 Negative keyword targeting
12:00 Do you need product reviews before spending on ads?
12:55 Actual Automatic Campaign
18:05 Sponsored Products Manual Keyword Targeting
20:54 Sponsored Products Manual Product Targeting
23:47 Sponsored Brands Campaign
24:22 Video format is the fastest growing advertising methodology on Amazon
26:02 How to setup video format ad
28:25 Sponsored Brands Store Spotlight
30:20 Sponsored Brands Product Collection
32:14 Sponsored Display Campaign
34:26 Audience Views remarketing
► ► ► Read the full blog article for a deep dive: https://bit.ly/2lSQ7Zv
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What Dynamic Bidding Strategy works best?
Since the beginning of 2019, Amazon Advertising has three campaign bidding strategies for Sponsored Product Ads (SPA). In addition to fixed bids, there are two dynamic bidding strategies for their PPC ads which can be selected in Seller Central. Bids can be increased or decreased depending on the customer’s purchase probability. These are the strategies “Dynamic bids – down only” and “Dynamic bids – up and down”. There is also the option “Adjust bids by placement”, which replaces the former Bid+.
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