This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach.
The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.
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Chapters:
00:00 Introduction
00:27 Welcome
3:04 How does the Google search engine work?
8:40 How Google determines website rankings
14:50 Breakdown of the Google search engine results pages (SERPs)
18:30 What is SEO and why is it important?
23:51 First steps before implementing SEO
28:17 Keyword research and recommendations
32:02 Organize your website’s pages: Website structure and navigation
🚀 Unlock Powerful Email Marketing with AI!
Are you curious about the effectiveness of AI in Email Marketing? Join the deep dive into the world of Generative AI tools transforming email marketing. From process insights to tool reviews and expert strategies, this video is your ultimate guide to revolutionizing your email marketing efforts.
In this video, Ilya Cherepanov, a 12-year marketing veteran, dives deep into:
7 Key Email Marketing Steps: Outbound & Inbound strategies dissected for maximum impact.
Lemlist: Automate outreach campaigns, find & verify contacts, personalize sequences – all with AI!
MailModo: Craft interactive AMP emails, segment users, build sequences, and track performance with ease.
Hoppy Copy: Generate high-converting email copy with 50+ templates, built-in spam checker, and competitor tracking.
The Future of AI in Marketing: Insights on where and how generative AI is changing the game.
Bonus: Learn about the Subject Line Generator tool for boosting open rates!
⏰ Timestamps:
00:00 – Introduction
00:42 – What are the seven steps of the email marketing process?
01:54 – How does Lemlist automate the email marketing outreach process?
13:56 – Inbound Email Marketing
14:30 – What are the features of an Email Marketing Platform like MailModo?
24:13 – How does Hoppy Copy aid in creating effective email content?
28:37 – Why is generative AI useful for implementing into your email marketing workflow?
Whether you’re a B2B or B2C business, this video has something for you. Discover how AI can save time, boost results, and transform your email marketing!
SUBSCRIBE for more AI marketing insights!
Don’t forget to LIKE, and COMMENT with your thoughts or questions. Your feedback is invaluable in exploring new frontiers in AI-driven marketing!
🔗 Links and Resources:
https://www.lemlist.com/
https://www.mailmodo.com/
http://tools.cherepanov.ai/hoppycopy
🌟 Why Watch?
Whether you’re a B2B business looking for precise targeting or seeking innovative ways to engage your audience, this video offers valuable insights into cutting-edge tools and strategies that could significantly enhance your email marketing ROI.
🔍 What You’ll Learn:
Outbound & Inbound Marketing Strategies: Understand the 7 key steps of the email marketing process, split into outbound and inbound categories.
Top AI Tools Revealed: Get exclusive insights into leading AI tools like Lemlist and MailModo, and how they can optimize your email campaigns.
Content Creation Secrets: Discover Hoppy Copy for crafting compelling email content, and explore the power of AMP emails.
Day-20 What is Email Marketing Software in Digital Coaching | 31 Days Challenge| @HariomSingh10x
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Email marketing can feel like a tough strategy…but it doesn’t have to be. Tuen into this video to learn the top email marketing hacks you should implement in 2023 that include growing your email list, what to write to your email list, and how to ensure people are actually opening the emails you write!
Need a tool to help you with email marketing? Try ConvertKit for free! https://convertkit.com/?lmref=Lf2KqA
Need additional help on your business strategy? Check out this video right here: https://youtu.be/543MPfPdttI
What if you had the best website in the world, but no one could see it?
This is where technical SEO comes in. By implementing best practices on your website, you can ensure that Google indexes it properly and doesn’t penalize it.
Join Alex Trost, Lead Developer Experience Engineer at Prismic, in this comprehensive checklist that you can apply to all of your websites.
—
⚒️ Useful tools mentionned in this video:
https://pagespeed.web.dev
https://schema.org
https://letsencrypt.org
https://www.woorank.com/en/extension
https://www.semrush.com
https://ahrefs.com
—
As a developer, you should build websites using your favorite Jamstack framework.
Prismic allows you to build website sections, that you can connect to a website builder for your client or team. They will create pages from there and you get that content back to your code through our fast API.
► [Tutorial] Build a full website with Next.js 13, Prismic, Tailwind and Typescript:
► [Tutorial] Build a full website with Nuxt 3 and Prismic’s new Page Builder:
► [Starters] Try Slice Machine on Nuxt: https://prismic.club/nuxt-starters
► [Starters] Try Slice Machine on Next.js: https://prismic.club/nextjs-starters
► [Learn more about Slice Machine]: https://prismic.club/slice-machine
—
📍Chapters:
00:00 Intro – What is technical SEO?
01:38 Why is User Experience important for SEO?
02:09 Tip #1 – Core Web Vitals
03:21 Tip #2 – Optimize images
06:12 Tip #3 – Accessibility
07:41 Tip #4 – Mobile Responsiveness
08:36 Tip #5 – Reduce JavaScript
09:45 Tip #6 – Don’t Require JavaScript
10:24 Tip #7 – URL Structure
11:25 Tip #8 – Unique Titles & Descriptions
12:02 Tip #9 – XML Sitemap
12:39 Tip #10 – Structured Data
13:47 Tip #11 – Canonical Tags
14:13 Tip #12 – Open Graph Metatags
15:48 Tip #13 – SSL/HTTPS
16:44 Tip #14 – Manage Redirects
17:22 Tip #15 – Create a useful 404 page
17:59 Tip #16 – Robots.txt
18:39 Tip #17 – Site Audits
21:07 Recap for Technical SEO
Best 5 SEO Tools to Rank #1 on Google in 2024 – The Game Changers!
🚀 Unlock the Power of SEO: Top 5 Tools to Dominate Google Rankings in 2024! 🚀
🌟Welcome to the ultimate guide on the ‘Best 5 SEO Tools to Rank #1 on Google in 2024’! If you’re aiming to skyrocket your website’s visibility and dominate search engine rankings, you’re in the right place. This video unveils the game-changing tools that are revolutionizing SEO strategies in 2024. Get ready to discover the secrets to SEO success!
📈 Why These Tools?
Each of these tools brings something unique to the table. From enhancing your keyword strategy to optimizing your content and building a robust backlink profile, these tools cover all bases of SEO. They are not just tools; they are your allies in conquering the digital world!
👍 If you found this video helpful, smash that Like button, and don’t forget to Subscribe for more insightful content. Share this video with your network and help others dominate their SEO game! Your support fuels our passion for creating content that makes a difference.
Remember, the right tools can make or break your SEO strategy in 2024. Equip yourself with these top 5 SEO tools and watch your website rise to the top of Google’s rankings. Stay ahead of the game and transform your online presence starting today!
#emailmarketing #shopify #digitalmarketing
Welcome to my channel.
Klaviyo is a powerful email marketing software that integrates
smoothly with Shopify, allowing you to engage in email marketing,
automation and SMS marketing.
SEO Rewind 2023 | Recap of All Major Digital Marketing News of 2023
Contact Us
🌐 Website: https://amittiwari.net 🎓
Courses: https://academy.amittiwari.net
🐦 Twitter: https://twitter.com/teamamittiwari
📸 Instagram: https://instagram.com/teamamittiwari
🔗 LinkedIn: https://linkedin.com/teamamittiwari
Facebook: Are you still using it? Are you sure?
📺 For more insights and updates, check out the entire ‘SEO Last Month’ playlist: https://www.youtube.com/playlist?list=PLx9THvOL50-X_YkMjC_qCeG67IqIGM2MX
SEO Rewind 2023 | Recap of All Major Digital Marketing News of 2023
How To Start A Digital Marketing Agency In 2024 With NO EXPERIENCE!
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✅ Agency Partner Program (Normally Sells for $997 – How to get your 1st clients + fulfillment)
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Disclosure: I am an independent entity from HighLevel. I am not an agent or employee of HighLevel and have no authority to make binding contract or represent HighLevel. I receive referral payments from HighLevel. The opinions expressed here are my own and shall NOT be interpreted or considered as representations, guarantees, or statements made by HighLevel Inc or any of its subsidiaries, agents, or assigns.
Ready to take your Amazon campaigns to the next level?
Mark your calendars for an exclusive AMA session with Matthew Davis, where you’ll uncover the ultimate secrets to level up your Amazon campaigns.
Why should you be there?
↳ Gain top-notch strategies to turbocharge your Amazon campaigns
↳ Elevate your advertising game with expert insights
↳ Real-time Q&A with industry leaders for valuable insights
Don’t miss out on this golden opportunity! Save the date and join us for a truly insightful session!
See you at the crossroads of Amazon’s success!
#AmazonPPC #AmazonAds #amazonsellertips
Timestamps:
00:00 – Introduction
09:58 – Episode Start and Welcoming Viewers
10:28 – Discussing PPC Optimization and Testing Strategies
13:13 – Importance of Video Content in PPC and Organic Ranking Improvement
14:54 – Addressing High Bid Impact on Organic Sales
16:56 – Budget Allocation and Funding Inventory Questions
17:48 – Evaluating Ad Performance Based on Time of Day
20:13 – Exploring Display Ads and Impression Share
22:47 – Advice on First Delivery to FBA with Batteries
24:02 – Strategies for Using Sponsored Display Ads
26:14 – Starting Bids for Automatic and Manual Campaigns
29:21 – Negating Search Terms in Campaigns
31:17 – PPC Launch Strategy to Leverage the Honeymoon Period
33:04 – Campaign Structure for Variations in Color Schemes
46:15 – Examining Break-Even ACOS and Amazon Fees
49:35 – Understanding Macros in PPC and Bulk Updates
52:07 – Choosing Reports for Weekly PPC Optimization
55:18 – Differentiating Between Auto and Manual Campaigns
58:10 – Significance of Negative Keywords in Campaigns
1:01:15 – Strategies for Successful PPC Launch
1:03:02 – Campaign Structures for Color Variations of a Product
1:04:24 – Using Brand Analytics for PPC Strategy
1:06:05 – Dealing with Low Conversion and High Clicks in PPC
1:10:42 – Leveraging PPC Data for SEO and Vice Versa
1:12:50 – Understanding PPC Placement Data and Its Impact
1:14:15 – PPC for Products with Low Search Volume
1:15:17 – PPC Strategy for Hard-Selling Products
1:16:54 – Adjusting Bids for Effective PPC Management
1:18:21 – Analyzing Effective PPC Placement and Utilizing Amazon as a “Digital Shelf”
1:20:04 – Dealing with Singular vs. Plural Keywords in Auto Campaigns and Testing Negative Keywords
1:21:27 – Setting Up PPC Ads for Products Already Ranking on Page One
1:23:17 – Addressing the Issue of Rising TACoS in PPC Campaigns and Using Brand Analytics for Insights
1:24:06 – Integrating Brand Analytics with PPC Strategies and the Importance of Organic and Sponsored Search Synergy
1:24:47 – Understanding Category Campaigns and Targeting Other Brands
1:26:35 – Strategies for Advertising Products with Low Search Volume and High Clicks but Low Sales
1:29:17 – Evaluating PPC Strategies for Previously Best-Selling Products with Non-Optimized Images and Lower Prices
1:31:52 – Discussing the Effectiveness of Auto Campaigns Compared to Manual Campaigns
1:33:01 – Adjusting Bids in PPC Campaigns: Best Practices and Recommendations
1:34:20 – Whether to Exclude Keywords Targeted in Manual Campaigns from Auto Campaigns
1:35:10 – Closing Remarks and Additional Resources for Amazon PPC and Selling Strategies
