ecommerce

Amazon PPC AMA Live Q&A with Matthew Davis

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Ready to take your Amazon campaigns to the next level?

Mark your calendars for an exclusive AMA session with Matthew Davis, where you’ll uncover the ultimate secrets to level up your Amazon campaigns.

Why should you be there?

↳ Gain top-notch strategies to turbocharge your Amazon campaigns
↳ Elevate your advertising game with expert insights
↳ Real-time Q&A with industry leaders for valuable insights

Don’t miss out on this golden opportunity! Save the date and join us for a truly insightful session!

See you at the crossroads of Amazon’s success!

#AmazonPPC #AmazonAds #amazonsellertips

Timestamps:

00:00 – Introduction
09:58 – Episode Start and Welcoming Viewers
10:28 – Discussing PPC Optimization and Testing Strategies
13:13 – Importance of Video Content in PPC and Organic Ranking Improvement
14:54 – Addressing High Bid Impact on Organic Sales
16:56 – Budget Allocation and Funding Inventory Questions
17:48 – Evaluating Ad Performance Based on Time of Day
20:13 – Exploring Display Ads and Impression Share
22:47 – Advice on First Delivery to FBA with Batteries
24:02 – Strategies for Using Sponsored Display Ads
26:14 – Starting Bids for Automatic and Manual Campaigns
29:21 – Negating Search Terms in Campaigns
31:17 – PPC Launch Strategy to Leverage the Honeymoon Period
33:04 – Campaign Structure for Variations in Color Schemes
46:15 – Examining Break-Even ACOS and Amazon Fees
49:35 – Understanding Macros in PPC and Bulk Updates
52:07 – Choosing Reports for Weekly PPC Optimization
55:18 – Differentiating Between Auto and Manual Campaigns
58:10 – Significance of Negative Keywords in Campaigns
1:01:15 – Strategies for Successful PPC Launch
1:03:02 – Campaign Structures for Color Variations of a Product
1:04:24 – Using Brand Analytics for PPC Strategy
1:06:05 – Dealing with Low Conversion and High Clicks in PPC
1:10:42 – Leveraging PPC Data for SEO and Vice Versa
1:12:50 – Understanding PPC Placement Data and Its Impact
1:14:15 – PPC for Products with Low Search Volume
1:15:17 – PPC Strategy for Hard-Selling Products
1:16:54 – Adjusting Bids for Effective PPC Management
1:18:21 – Analyzing Effective PPC Placement and Utilizing Amazon as a “Digital Shelf”
1:20:04 – Dealing with Singular vs. Plural Keywords in Auto Campaigns and Testing Negative Keywords
1:21:27 – Setting Up PPC Ads for Products Already Ranking on Page One
1:23:17 – Addressing the Issue of Rising TACoS in PPC Campaigns and Using Brand Analytics for Insights
1:24:06 – Integrating Brand Analytics with PPC Strategies and the Importance of Organic and Sponsored Search Synergy
1:24:47 – Understanding Category Campaigns and Targeting Other Brands
1:26:35 – Strategies for Advertising Products with Low Search Volume and High Clicks but Low Sales
1:29:17 – Evaluating PPC Strategies for Previously Best-Selling Products with Non-Optimized Images and Lower Prices
1:31:52 – Discussing the Effectiveness of Auto Campaigns Compared to Manual Campaigns
1:33:01 – Adjusting Bids in PPC Campaigns: Best Practices and Recommendations
1:34:20 – Whether to Exclude Keywords Targeted in Manual Campaigns from Auto Campaigns
1:35:10 – Closing Remarks and Additional Resources for Amazon PPC and Selling Strategies

Why E-commerce Email Marketing is My Specialty

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I chose to specialize in e-commerce email marketing because selling physical products is easy and fun. Physical product launches tend to go well compared to info product launches, which can be lucrative but come with more stress. Although I have done multimillion-dollar info and digital products, I prefer physical products because they are tangible and easier to understand.

#shorts #emailmarketing #ecommerce #business #businessowner

Amazon FBA PPC ist Tot (Kein Clickbate)

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🎫 FBA Sellercon EXCLUSIVE in Berlin 25. & 26.11.2023!⏱nur 100 Tickets verfügbar! https://ecommerce.de/tickets/
🗣 Kostenloses Erstgespräch vereinbaren unter: https://ecommerce.de/
🎓 Produktsuche Grundkurs: https://ecommerce.de/kurse/produktsuche-grundkurs/
📖 Mein Buch für aktive Amazon Seller: https://ecommerce.de/buch/margen-strategien/
📚 Mein Buch für Anfänger: https://ecommerce.de/buch/

Du bist bereits erfahrener Amazon Seller? Dann check auch unseren Podcast aus:
https://www.youtube.com/channel/UC39cntLR1WVwVjKX-BkAL6A
https://www.ecommerce.de/podcast

Wir haben in der Vergangenheit bereits weit über 500 Unternehmen erfolgreich aufgebaut und Menschen in die finanzielle Unabhängigkeit geführt. Buche dir jetzt ein kostenloses Erstgespräch in indem mein Team und ich mit dir gemeinsam klären, ob wir dir dabei helfen können dein eigenes Unternehmen aufzubauen oder zu vergrößern.

Ecommerce ist die Chance, ins Unternehmertum einzusteigen und mittelfristig finanziell unabhängig und frei zu werden.
Ernsthaft, wir haben bereits über 800 Menschen nachweislich dabei geholfen mit Amazon FBA mehr Geld zu verdienen als in Ihrem 9to5 Job.

ACHTUNG! Wir verkaufen keine reinen Videokurse oder 0815 Coachings, alle unsere Trainingsprogramme sind Ergebnisorientiert und beinhalten intensive Betreuung bis zum Erfolg.

Über Nicklas Spelmeyer:

Nicklas Spelmeyer ist Geschäftsführer von mittlerweile 5 GmbH’s in Deutschland, aus den Bereichen Handel, Consulting & Marketing und Logistik außerdem führt er die Geschäfte einer US-Amerikanischen Beteiligung(Tag8 Corp.) – 2022 erwirtschften seine Unternehmen über 10.000.000€ Jahresumsatz. Coachen tut er also nicht weil er es nötig hat, sondern aus Leidenschaft und Lust am Unternehmertum.

Vor über 5 Jahren hat er selbst damit gestartet Produkte über Amazon zu Verkaufen und seit dem hunderten Menschen dabei geholfen, das selbe zu erreichen.
Gemeinsam mit seinem Team coacht er Menschen, die sich neben ihrem Hauptberuf etwas aufbauen wollen.

Sein Büro mit mittlerweile über 25 Mitarbeitern liegt direkt im Herzen der Hauptstadt, gerade ein mal 200 Meter zum berühmten Fernsehturm oder 150 Meter vom Berliner Dom entfernt. Auf über 780m2 gibt es hier auch einen eigenen Schulungsraum mit Platz für über 50 Teilnehmer in denen monatlich exklusive Workshops für Kunden der eCommerce.de Consulting GmbH stattfinden. *Grundsätzlich sind sonst alle Coachings & Trainings digital nutzbar.

🔒Hol dir Helium10: http://bit.ly/BesteFBAtool
➡️Gutscheincode: BYL10 / BYL6M20

Viel Erfolg!

Hier gehts zum Impressum:

Impressum


*Dieses Video, sowie die Videobeschreibung enthält Eigenwerbung.

Amazon PPC Performance Drops? Here’s What To Do!

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👉 Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge

Did you notice your Amazon PPC performance dropping? There is a way to turn it around, even on a tough account.

In this video, Chris Rawlings goes through a real case study of a brand whose PPC performance was dropping and explains what were the different steps they took to change it, despite the market being very price-competitive and full of similarly looking products.

The approach their team used and additional insights Chris shares in this video can be used by any seller trying to fix unprofitable PPC campaigns.
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🎬 Other related videos:

▶️ GET MORE CLICKS to Your Amazon Listing Without Spending Money on PPC: https://youtu.be/491t4vptzSQ
▶️ Top Amazon PPC Campaign Configurations for Ranking, Profit and Sales Velocity: https://youtu.be/I_krnMLBUso
▶️ Watch more videos with Chris here: https://www.youtube.com/playlist?list=PLMKjignId9DqEDusCSV9Fc668qBK4ujql

👉 Join the next European Seller Conference – event for Amazon FBA sellers: https://eusecon.com/
👉 Find more discount coupon codes for Amazon software tools: https://oklik.co/coupons
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🔶 Topics covered in the video:

➤ 00:00 Intro
➤ 00:51 About Chris Rawlings
➤ 01:36 About the topic
➤ 02:32 Case study of a product
➤ 05:09 Challenges of advertising this product
➤ 07:44 Difficult keyword research
➤ 09:40 Focusing on TACos, not ACoS
➤ 11:32 What was the main focus when setting up PPC campaigns
➤ 13:44 Expansion phase campaigns
➤ 16:16 ASIN targeting is better than keyword targeting
➤ 17:21 Listing content adjustments
➤ 19:37 Retargeting
➤ 24:03 Advice to any seller who wants to fix PPC
➤ 28:46 Results
➤ 30:18 About PPC Challenge
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🔶 About CHRIS RAWLINGS

Chris Rawlings, CEO of Sophie Society the leader in ROI-driven PPC management for Amazon brands, trusted by industry leaders such as Private Label Masters, ASM, Titan Network, and thousands of 6, 7, 8, and 9-figure brands. Chris is a 7 figure seller himself and has overseen over 2,000 product launches on Amazon. He is known as the godfather of Amazon Product Launches.

👉 Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge
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🔶 Video host – LISETT LEES

Lisett is an Amazon FBA Expert and Strategist who works with different brands helping them to stay on top of the Amazon game. She advises business owners on setting goals and managing the store, helps to create optimised product pages and use Seller Central tools to build the best customer experience for the buyers in order to get more sales for the sellers. Since she started out in 2016 as an Amazon virtual assistant, her mission has been to help businesses run their Amazon stores cost-and time efficiently.

👉 Learn more about Lisett and how she helps Amazon FBA businesses: http://lisettlees.com/
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🔶 About AUGUSTAS KLIGYS

Known in the business simply as the “Amazon Summits Guy”, Augustas is committed to providing others with the opportunity to achieve success by offering powerfully informative expert sessions and guides to becoming a top Amazon seller. He has recorded over 400 sessions with Amazon industry leaders, experts and speakers. Augustas is also the founder of Orange Klik Company and the following in-person events for Amazon sellers: European Seller Conference, Seller Fest and PPC Congress.
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🔶 About ORANGE KLIK

Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
👉 Learn more about what we do: https://orangeklik.com/
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** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.

#AmazonFBA #OrangeKlik #AmazonSellers

Shopify SEO Optimisation Guide for Beginners in 2023 (Step-By-Step)

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In today’s video I show you how you SEO optimize your Shopify store and pages fast as a complete beginner in 2023. If you want to see more videos about growing your Shopify ecommerce online business in 2023, make sure to comment below and subscribe to the channel. Hope you like it, cheers!

✅ Get a free trial of Shopify here: https://shopify.pxf.io/x9Amb1
👉 SEO Cheatsheet! https://milliondollarstore.co/seo-product-page-cheatsheet/

📈 Want to work with me personally to help you scale your online store? Click the link here: https://milliondollarstore.co/

✅ Download my FREE Ecommerce Fast Start Guide!
It’s the ultimate ecommerce checklist that will get you sales, FAST!
Download it here: https://milliondollarstore.co/fast-start-guide/

0:00 Introduction
0:10 SEARCH ENGINE OPTIMIZATION
3:02 RELEVANT TO THE MAIN KEYWORD
6:26 SAME STEPS WITH ONE CHANGE
9:21 TITLES AND HEADINGS

Ecommerce SEO Tutorial – Get Traffic to Your Website (2023)

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Ecommerce SEO is the best way to get more traffic and customers to your online store.

In fact:

I grew a supplement company’s organic traffic to 150,000 visitors per month using the exact ecommerce SEO strategy you’re about to learn.

Watch now to learn:

1. Why most ecommerce brands do keyword research backward (and what you should do instead).

2. My proprietary method for finding highly profitable untapped keywords

3. The deadliest SEO mistake that 90% of ecommerce stores make

4. Why you should STOP creating content right now

5. My favorite way to get huge traffic gains while flying under the radar.

6. The right way to optimize for Google EEAT guidelines

7. How to create ecommerce SEO content that ranks at scale (using AI)

And so much more!

SUBSCRIBE: https://www.youtube.com/channel/UCNEsahyXxNJvYNsMhru-UzQ

SEO Agency Philadelphia
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