“Email Marketing in 2025: Strategies to Accelerate Open Rates, Engagement & Deliverability with Jay Schwedelson”
Email marketing in 2025 looks nothing like it did even a year ago, and as we head into 2026…..you need to know what’s working.
In this episode, business coach Tracy Beavers interviews Jay Schwedelson – founder of SubjectLine.com and GURU Media Hub, and host of the #1 marketing podcast “Do This, Not That” – to uncover what’s really working right now.
Jay’s tested over 20 million subject lines and helped generate $400 million+ in revenue for brands worldwide.
He’s sharing the truth about:
✅ Email deliverability myths (and what actually gets you in the inbox)
✅ Subject line strategies that boost open rates fast
✅ Why “best practices” are holding marketers back
✅ The future of email marketing under AI and privacy changes
Whether you’re a coach, course creator, or small business owner, this episode will help you create emails that get seen and sell.
Connect with Jay here:
Linked In: https://www.linkedin.com/in/schwedelson
Instagram: https://www.instagram.com/jayschwedelson
Check out www.subjectline.com
Check out Guru Conference the world’s largest free email marketing conference: www.guruconference.com
Subscribe to my channel for weekly trainings on:
Organic marketing for coaches
Email list growth
Visibility strategies
Client attraction without ads
Grab my free resources here: www.tracybeavers.com/resources
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Check out my top ranked podcast called “Create Online Business Success!”
Here I am on:
Apple: https://podcasts.apple.com/us/podcast/create-online-business-success/id1751582214
Spotify: https://open.spotify.com/show/4PZgHt6nXQDYVkKPHRxxAm?si=f12ea43aaff14f87
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