In this video, I’ll share some email marketing tips for beginners! I’ll dive into real-life examples of email marketing best practices using Convertkit, my go-to marketing platform.
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https://philp.al/convertkit
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× Freebie: Email Marketing Checklist →
https://philpallen.co/email-marketing-checklist
× Convert and Grow – Online Email Course →
https://philpallen.co/email-mastery-course
Phil deconstructs digital marketing and social media to empower leaders, corporations, employees, and entrepreneurs. His insights have been featured in media outlets around the world, including CNN, Access Hollywood, Entertainment Tonight, and The Daily Mail, to name a few. Phil has worked with hundreds of brands across all industries, including a Shark on Shark Tank, a Nobel Peace Prize winner, politicians, and some of the most important names in entertainment. He frequently speaks at conferences in cities all over the globe, including London, Tokyo, Dubai, Cairo, São Paulo, Medellín, Auckland, Helsinki, and Los Angeles.
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Chapters:
0:00 Intro
0:32 What do I use for email marketing?
0:50 #01 Write for one person, not many
1:45 #02 Use plain text-style format
3:07 #03 Keep it concise
4:09 #04 Educate over selling
5:32 #05 Single call to action
6:50 #06 Use visuals sparingly
7:30 #07 Design a simple landing page
8:51 #08 Have more than one opt-in
10:00 #09 Test multiple subject lines
11:50 #10 Resend to unopens
13:34 How to guides
14:18 Freebie PDF
14:32 Convertkit
14:50 Outro
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