There are literally hundreds of platforms available for you to choose from so to make things a little easier for you in this video I’ll be sharing the 5 email marketing platforms / tools I recommend to clients and who I think they’re best suited.
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Hi, I’m Kate Emiley. I’m a content strategist and a self-confessed coffee snob with an obsession for helping small businesses create epic content.
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Think email marketing is dead? Watch this video to find out!
Email marketing in 2020 and 2021 is still one of the best, most profitable ways to build a lasting relationship with prospective customers. It allows you to stay top of mind, build trust AND authority with minimal effort and cost.
But some things that used to work don’t anymore. And if you are not getting good results with email marketing maybe the problem is you! so stay tuned and find out what’s working like crazy in 2021 and beyond so you don’t have to guess and experiment. Put these strategies into action and see your business skyrocket.
Here are some great email marketing tips and tricks with the best email marketing strategy in 2021.
This video takes a look at Email Marketing A/B testing, what is it, how does it work and why you should be doing it.
Digital marketing forums are always discussing A/B testing, but what exactly is it. This quick video gives you everything you need to know about A/B testing.
We cover the main areas to A/B test and how to get the most out of your email marketing results.
Looking to try email marketing? – You are welcome to open a free account and have a play:
In this video, I’m going to chat about how to get started with email marketing so you can make more sales, more money, and do it all EASIER than before.
Email marketing can be a little tricky and it can be something that’s a little scary and unknown but, I swear, it’s not hard.
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The marketing aspects of the company operations are vital and there is a need for at most and sophisticated tools of management to deal with it. Odoo 14 has marketing tools such as email marketing, SMS marketing, and marketing automation modules which will help you in the aspects of the promotion of the company and its products and services. This video will provide you an insight into the marketing aspects of Odoo 14.
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Email marketing is a priority for 2021 but it is difficult to find the best email marketing software for your business. Choosing the right service for you can have a significant impact on the success of your marketing campaign. In this video will go over some of the best email marketing services for small businesses.
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Email marketing can be one of the most effective ways to engage with your current client base or reconnect with past customers. A customisable MailChimp template will help you maximise your professionalism while maintaining the control to portray your business exactly how you want to. Streamline the creation of your marketing emails with one of our top 10 email marketing templates for MailChimp from Envato Elements.
WHAT IS ENVATO ELEMENTS?
With a monthly or annual subscription to Envato Elements, you will not only have access to a wealth of different email marketing templates to download, you will also have all sorts of digital creative assets at your fingertips. From stock imagery and graphics to fill your emails with, to broader marketing materials, like video templates, stock footage and audio; website themes and code; and presentation templates to ensure you’re making the best impression on your clients. Check out what unlimited access to Envato Elements will get you: https://elements.envato.com/?utm_campaign=elements_social_eyt_KukeWGjAXu4&utm_medium=social&utm_source=YouTube&utm_content=description
FEATURED ITEMS
10. Marquez – Email for Agencies 80+ Sections by ThemeMountain
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6. Emailo – Responsive Email and Newsletter Template by CastelLab
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5. Booster – Responsive Creative Business Email by DynamicXX
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4. Moka – Responsive Email and Newsletter Template by MaestoMail
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1. James – Responsive Email + Online Template Builder by DynamicXX
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TITLES & LOWER THIRDS
Shapes and Colors Broadcast Package by Pixamins
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AUDIO
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Join my NEW Facebook group “Email Marketing Rainmakers” here: https://www.facebook.com/groups/theemailrainmakers/
In this video I share how you can replace your dayjob and make $1-$5k per month per client writing email copy.
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In this video, I want to share with you 5 reasons why you should think about having your own Email Marketing system as a professional email marketer in order to get the best delivery and inbox rates.
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Watch this email marketing best practices video and learn from top 7 email campaigns of 2020 featuring Airbnb, Poncho, Boxycharm and others. Check out NetHunt CRM for bulk email campaigns https://bit.ly/3o28XI5
Time-codes:
0:00 The Best Email Marketing Campaigns of 2020
0:25 AirBnb’s case study
1:21 Boxycharm’s case study
2:05 Charm Offensive’s case study
2:35 Charity: Water’s case study
3:10 Poncho’s case study
3:43 Email Monks’ case study
4:08 Growthhackers’ case study
Download NetHunt’s Guide on Follow Up Emails:
https://bit.ly/394xJmB
——————————————————————————-
Head to NetHunt’s blog for more email marketing trends & tips:
– 7 Best Email Marketing Campaigns of 2020 and Why They Were So Good https://bit.ly/3pidE29
– Hot or Not: Email Marketing Trends for 2021 https://bit.ly/393yP1U
—————————————————————————–
By the end of this video, you’ll have seen email marketing best practices in 2020 and what we can learn from them.
1.Airbnb
Weapon of Choice: Personalisation; drip marketing
Hospitality was one of the industries most affected by the coronavirus. Only thanks to AirBnB’s genuine interest in their clients’ customer journey they have managed to maintain a competitive advantage.
Specifically, they used drip campaigns and build-in feedback forms.
2. BoxyCharm: Maximum Engagement
Weapon of Choice: Pointers
Boxycharm needed a way to increase engagement with their typically long emails. So, they use visual cues to guide subscribers to the most important parts. Animated arrows lead to the ‘hottest’ offers and surprises, hopefully invoking curiosity in readers, nudging them towards the rest of the copy.
3. Jon Buchan’s Charm Offensive
Weapon of Choice: Laughs.
Charm Offensive’s secret is humour when composing copy to encourage engagement and sharing.
4. Charity: Water
Weapon of choice: Taking transactional emails further.
Email marketing isn’t just about sending promotional messages and upselling: people forget that It’s also about raising brand awareness.
Instead of outright telling people to donate, Charity: Water based their drip email marketing campaign around the journey an individual’s donation makes after being received by the charity.
5. Poncho
Weapon of Choice: Short and sweet; interactive elements.
An email marketing campaign doesn’t necessarily have to be some grandiose, intricate effort. Poncho’s campaign is proof that the simplest idea can generate top ROI.
It consists of daily custom weather forecast emails. Poncho uses animations, gifs, puns, and colourful images; all of which aligns perfectly with their brand persona.
6. EmailMonks
Weapon of Choice: Email marketing gamification
We’re all kids at heart. A lot of marketers have recognised this. No matter what age, we love playing games. EmailMonks have built an entire campaign around this love. A highly engaging series of emails livened up the mailing list of EmailMonks and attracted new subscribers to it.
7. GrowthHackers: A Social Perspective
Weapon of choice: Social awareness
GrowthHackers managed to stand out among the rabble of dozens of other email campaigns talking about the Oscars.
Get creative, keep it high quality and set your own trends!
Check out NetHunt CRM for bulk email campaigns https://bit.ly/3o28XI5
