👉 Watch my free masterclass ➜ https://bloggrowthengine.com/recommends/masterclass/?el=yt_video12_4_23
In this video, I go over what we’ve learned since the recent Google algorithm updates, including the helpful content, hidden gems, and product review updates. We also go over what you can currently do to continue to rank on Google and some of the current SEO best practices.
Check out other videos on my channel on affiliate marketing, blogging, SEO, and how to make money online.
Affiliate disclosure: the links below are sponsored or affiliate links. If you decide to purchase a paid plan, we may receive a commission.
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TOC:
00:00 Intro
02:23 What Is Helpful Content?
03:31 Low-Quality Content Mistakes
04:28 Topical Authority Mistakes
06:00 Page Experience
06:33 AI Has Changed Blogging
07:57 Improve Your Reader’s Experience
09:20 How To Audit Your Site
10:48 Page Experience
12:53 Content Ratio
14:20 EEAT
15:45 Remove Low Quality Content
17:42 Future-Proof Your Content
19:00 Diversify Revenue Streams
19:30 Free Blogging Masterclass
FREE STUFF ➡️ Get MY SEO Basics Kit here: https://mysiteranked.com/basics/
To accompany this video series, I’ve put together some essential do-it-yourself resources to help you get started with your business’s SEO, including templates, checklists, and samples.
In this 10-part video series, I break down the top fundamental elements of search engine optimization (SEO 101) for local brick and mortar businesses and provide you with a beginner’s roadmap for ranking higher on Google. In these short tutorials, I only focus on the most important SEO concepts, using plain English and layman’s terms, so that you can easily follow along and apply these concepts yourself.
ℹ️ What is SEO?
👉 “The process of getting your website to show up higher on a search engine such as Google or Bing.”
// IN THIS VIDEO
0:00 – What Is SEO?
1:10 – Why Does SEO Work So Well For Small Businesses
2:01 – Google Ranking Factors
2:42 – What I’ll Cover In This Video Series
// IN THE NEXT VIDEOS, I’LL COVER:
2️⃣ Keyword Research – https://youtu.be/7G5YI7rzyG0
3️⃣ Add Your Location to Maps (Google, Bing & Apple Maps) – https://youtu.be/Na7h0R2A-VY
4️⃣ Submit Your Website to Google & Bing Search Results – https://youtu.be/rZGxTRQk6DU
5️⃣ How to Rank in Google Maps Local 3-Pack – https://youtu.be/jrBhP7Dof6s
6️⃣ Getting Links from Other Websites (Backlinks) – https://youtu.be/OslapTrF4HI
7️⃣ The Most Important Content You Need on Your Site – https://youtu.be/U9TCpnqnQQQ
8️⃣ On-Site Optimization (Best Practices for Adding Keywords) – https://youtu.be/ihNij2zjadc
9️⃣ Online Business Listings (aka Local Citations) – https://youtu.be/c3FUNld8pqs
🔟 Technical SEO: Mobile Usability, Speed, & Security – https://youtu.be/t5zwgY9Kl6w
// QUICK LINKS
ℹ️ *89% of all people in North America and 91% of people worldwide use Google over any other search engine – https://gs.statcounter.com/search-engine-market-share (as of January 2021)
ℹ️ Consumer Decision Journey Research Study – **71 percent of consumers say they begin their sales journey using a search engine.
https://searchengineland.com/value-search-across-modern-consumer-decision-journey-270021
https://www.catalystdigital.com/wp-content/uploads/WhySearchPlusSocialEqualsSuccess-Catalyst.pdf
ℹ️ Google’s 200 Ranking Factors: https://backlinko.com/google-ranking-factors
ℹ️ Google’s SEO Starter Guide – https://developers.google.com/search/docs/beginner/seo-starter-guide
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// HANG WITH ME:
Join me on Facebook at: https://www.facebook.com/groups/mostpracticalseo
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*Disclaimer: The views and opinions expressed in this video are my own and may not reflect the best practices and opinions of the search engines, social media platforms, and tools mentioned – and in some cases may directly contradict their terms of service.
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#SEOBasics
#SEO101
#SmallBusinessMarketing
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