Amazon Shopping AI Live, New Walmart PPC Ads, and Germany Helium 10 Event | Weekly Buzz 1/18/24

Watch/Listen in as we explore what’s buzzing in the world of Amazon, Walmart, and AI, starting with Amazon’s quirky new generative AI tool for shoppers to new strategies on how to up your product and keyword research game!
Listen to the Serious Sellers Podcast on your favorite platform:
► Apple Podcasts: https://podcasts.apple.com/us/podcast/id1453455876
► Spotify: https://open.spotify.com/show/31CTCHQGSghLavsf0otYQq

We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, interview someone you need to hear from and provide a training tip for the week.

Amazon launches generative AI tool to answer shoppers’ questions
https://www.cnbc.com/2024/01/16/amazon-launches-generative-ai-tool-to-answer-shoppers-questions.html

FedEx announces its own commerce platform for merchants

FedEx announces its own commerce platform for merchants

Amazon May Start Charging Users for Certain Alexa Services
https://www.mensjournal.com/news/amazon-alexa-plus-subscription-service

Helium 10 Elite / AVASK Plus Workshop: A Day of E-Commerce Mastery in Frankfurt, Germany
h10.me/avaskgermany

The discussion concludes with a dive into using Amazon’s brand analytics data together with Helium 10’s Black Box to unearth niche keywords and product opportunities, offering you three different sets of strategies for identifying market gaps and leveraging data to enhance your Amazon-selling game. Join us for an episode that’s not just about the news, but about giving you the insights and strategies to level up your Amazon journey.

In this episode of the Weekly Buzz by Helium 10, Bradley covers:
00:48 – Amazon App AI Tool
03:21 – FedEx Marketplace?
05:02 – Alexa Plus
06:17 – Walmart Video Ads
07:08 – FBA Shipment Window
08:42 – Reduce Returns
10:32 – Europe Conference
11:33 – Pro Training Tip: Amazon Product Research Tools

#amazonfba #walmartppc #helium10

Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don’t forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast.

Get snippets from all episodes by following us on Instagram at @SeriousSellersPodcast

Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started:
Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business.
Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say.
Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation.
SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.

✍️ Activate your FREE account and get to know Helium 10’s suite of e-commerce solutions: https://h10.me/signup

How To Do Amazon Keyword Research For PPC Campaigns 2021

Do you want to know how to set up an EPIC Amazon PPC campaign? Helium 10 expert Bradley Sutton shows you step-by-step how to do Amazon Keyword Research. Try helium 10 with 50% off your first month: https://tatianajames.com/helium10

I’ve created a FREE 4-part video series that will help you learn exactly how you can start selling on Amazon: https://tatianajames.com/fba

Now that you’ve found your Amazon FBA product and it’s ready to be sold on Amazon, you need to think about PPC advertising. In order to set yourself up for maximum success, you need to develop a great Amazon PPC campaign to get your product on page one for the right terms.

This will help you to not only make money but also gain reviews which will determine the success of your Amazon product listing. We deep-dive into how to properly conduct keyword research for a product with Bradley from Helium 10 in this video. Bradley also gives you his PPC strategy checklist at the end of the video, so make sure you stay tuned.

📖 CHAPTERS 📖
00:00 Introduction
02:15 Pretend product example
04:10 What is Helium 10?
06:31 How these keywords can be useful
09:52 Example on an exercise ball
19:10 Investigate the history in Black Box
20:30 PPC Strategy checklist
22:57 Tips for reviewing the performance of your PPC campaigns

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#AmazonKeywordResearch #AmazonPPC #AmazonFBA

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