Do you need PPC Management Services? Contact us at http://www.surfsideppc.com/contact/. You can also view how PPC Management works here: http://surfsideppc.com/how-google-adwords-management-works/.
We like to break PPC Advertising Management at our Agency into five steps. What we want to start with is meeting you and understanding your business goals. From there, we will come up with a customized solution based on our research and competitive analysis. After that we will get advertising access to your marketing channels where we are running ads so that we can set-up successful campaigns. Lastly, we constantly optimize your campaigns, report on results, and communicate with you. Let us be your digital marketing partner that helps take your business and online presence to the next level.
We manage PPC Advertising on channels like Google AdWords, Bing Ads, Facebook Ads, Instagram Ads, Pinterest Ads, Twitter Ads, YouTube, LinkedIn, and more. Wherever you want pay per click ads, we can manage them for you and get the most for your marketing dollars.
Do you want to learn how to drive a thousand E-commerce sales from SEO without being a SEO expert? Well, today I’m going to teach you how. Today I’m going to break down four E-commerce SEO techniques for beginners.
RESOURCES & LINKS:
____________________________________________
Google Merchant: https://www.google.com/retail/solutions/merchant-center/
Now I have a question for you, I want you to leave a comment below so that way I know how to better help you out. How many sales are you getting per month from your E-commerce store? If it’s zero, that’s okay. I know I need to help you a little bit more to then. If it’s a hundred or a thousand, let me know whatever the number is below on a monthly basis what you’re getting in sales, and I’ll make sure I’ll help you out whenever you need it.
So step one, Google Merchant. It gives you free exposure, free organic traffic in the Google Shopping tab. There’s integrations with a lot of E-commerce platforms that can help you generate your shopping feed automatically and even submit it for you automatically to Google Merchant.
Step two, Product Page SEO. Don’t focus on search volume in your keyword research process focus on keywords with transactional intent. Just keep this in mind.
And if you’re struggling to find these transactional keywords, you can type in head terms like laptop, those one or two word keyword phrases within a Ubersuggest.com, and when you type it in, it’ll give you a whole laundry list of ideas in the keyword ideas report.
So when you’re on Ubersuggest, once you type in your keyword in the left-hand navigation you’ll see keyword ideas, you click on it and you’ll see all the recommendations related to laptops. And there’s even questions there, preposition, comparison keywords. A lot of these will be transactional-based keywords that aren’t that competitive don’t drive as much volume, but they’ll definitely drive your revenue.
You also get to keep in mind your title meta description. You want to include the brand of the pack there. You want to include the name of the product there and include the model number as well or anything else that differentiates your product or makes it unique and helps us stand out from competitors who may be selling similar products.
And of course you want to add structured data, add FAQ content, so that way people know, Hey, here’s the FAQ’s but Google can also pull that in. You want to share real testimonials not fake ones, real ones, the more detailed with images, even better.
And you also want to write unique product descriptions optimized for both SEO and Conversions. And this one’s a big mistake that I see people making because when they’re writing product descriptions, a lot of times they’re selling the same product that other people have to offer.
Step three, minimize your load time and maximize your site speed. We talked about this a little bit, but just think about it.
You can use a Google page speed insights, putting your URL, or heck you can even go into Ubersuggest, put your URL, check out the site audit report. And in that site audit report, it pulls a lot of stuff from Google’s core vitals updates and ensures that your website is doing all the things that you need to do from an on-page perspective, as well as a site speed perspective.
So you can do well from both mobile devices and desktop devices and even tablet devices.
Step four, create relevant URL structures. A lot of people in E-commerce for some reason, they put numbers in the URL. I don’t know why I’m not some model number or the pack has a number in there. You should avoid that. You want to include keywords that are relevant to your product because that’s how you’re going to get the most traffic in the long run.
And keep in mind, you don’t want your URLs too long. When your URLs are really really long, Google thinks that when someone types in a really, really long query, your URL should rank, but then when someone types in one or two words that are part of your URL, but not everything in there, what you’ll find is as harder for you to rank, even when your webpage is a perfect fit for that keyword query that someone just typed in.
So when in doubt, try to keep your URLs more shorter than longer. Now, if you need help with your E-commerce SEO, check out our add agency, NP digital. Well funny enough, over 40% of our clients are in the E-commerce space and we love helping them grow their traffic, as well as through SEO, paid ads and content and all the other services out there that you may need.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
Building an email list and using email marketing in your business is still without a doubt one of the most effective ways to drive sales and increase revenues. As far as a digital marketing strategy goes, with some stats even showing a 4300% return on investment, this is a huge opportunity.
So in this email marketing tutorial we’re going to be covering a few reasons why your businesses marketing strategy needs to include email.
The fact is… email marketing works. It doesn’t matter whether you’re in a business to consumer (B2C) or a business to business (B2B) market, the fact is, the people you’re trying to reach all likely use email.
Why build an email list?
Well for one thing, a staggeringly high 4300% ROI.
Not to mention direct access to your customers.
And their expressed desire to actually want to hear from you and receive your emails.
Email is also an everyday part of our lives now, and most people check it at least once a day and now check it wherever they are from their phones which means you have the opportunity to reach your customers every day, no matter where they are.
This means direct access, anytime, anywhere.
Email marketing also offers a level of protection by giving you your customers contact details and access to them just in case your favourite social media channel ever decided to close, or change it’s algorithm like Facebook did awhile back in an effort to boost their ad revenues.
Finally, email marketing is extremely easy to use. Once you’ve signed up for an email marketing service and entered a few basic details you’re pretty much ready to go, and can start collecting and sending emails that same day.
To see what email marketing software I use and recommend visit http://adamerhart.com/resources
Lastly, probably the best part of email marketing however is the fact that even today, it’s still not being effectively used by most small businesses, which leaves the door wide open for you to better connect with your current and potential clients and customers.
One of the biggest regrets I’ve found among established business owners is that they failed to focus on building their email list earlier.
So my advice to you is to get started today, and if you’d like an example of what to say and how to write your emails then be sure to head over to adamerhart.com/newsletter and sign up for the Modern Marketing Newsletter so you can see exactly how I use email marketing in my business.
#### Summary
Use email marketing, and start now.
Visit http://adamerhart.com/resources to see my recommended email marketing software.
Then, sign up for the Modern Marketing Newsletter at http://adamerhart.com/newsletter to see how I use email marketing in my business.
Lastly, subscribe to the channel so you don’t miss out on future updates, tips, tricks, strategies, and marketing videos!
► Download your free copy of The One Page Marketing Plan Here – http://adamerhart.com/marketingplan
Susan Su explains the “obvious” fundamentals of email marketing for startups that most teams are missing, including:
– where email marketing fits in to the “customer lifecycle”
– how to use email for activation, reactivation, conversion, content amplification, activation of other channels, and “selling on the backend”
– anatomy of a master drip series
– what do UNSUBSCRIBES really mean, and what you can do about them
Susan is a partner at 500 Startups, and specializes in helping portfolio companies with growth through inbound / content marketing and email.
She is also the creator of the Email For Startups Ultimate Email Playbook (43 scripts for startups to steal) at http://emailforstartups.com/ultimate-email-playbook
Stay ahead of IOS15 with these 30 SMS Templates for Marketing: https://clickhubspot.com/a64
Apple’s iOS15 update will have a big impact on email marketing. With new features like Mail Privacy Protection, marketers are going to have their work cut out for them when it comes to updating their campaigns. In this video, I’ll go over how these changes might affect your inbox and what you can do about it!
📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses
📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online
Video chapters:
00:00 Intro
00:25 What is Mail Privacy Protection?
00:54 How It’ll Affect Marketers
01:08 Sad Mail Man
01:13 The Power of The Opt-In
01:35 App Tracking Transparency
01:49 “We don’t need email marketing”
02:11 The Power of SMS
02:49 30 SMS Templates for Marketing
02:53 The New Importance of Website Traffic
About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.
⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.
What is Email Marketing? Download a Free Marketing Template https://clickhubspot.com/hev
Email marketing is the most efficient and effective way for businesses to communicate with their customers. In this video, we’re walking you through the process of mastering email marketing. Our goal is to help you provide value to your readers with every click. Less spamming, more planning, for results that are outstanding! Make sure to subscribe for more weekly videos!
📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses
📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online
About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.
⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.
Marketing Cloud Email Studio is the leading enterprise email marketing platform, allowing marketers to deliver intelligent, personalized messages at scale. #Salesforce
Subscribe to Salesforce: http://bit.ly/SalesforceSubscribe
Learn more about Salesforce:
Website: https://www.salesforce.com/
Facebook: https://www.facebook.com/salesforce/
Twitter: https://www.twitter.com/salesforce
Instagram: https://www.instagram.com/salesforce/
LinkedIn: https://www.linkedin.com/company/salesforce/
About Salesforce:
Salesforce is a customer relationship management solution that brings companies and customers together. It’s one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.
Have me run your ads: https://ecommseason.typeform.com/to/aBNYYL
Have me teach you to run ads (1 on 1): https://haydenbowles.typeform.com/to/Co1h7llh
eCommerce course (Business Model): https://www.ecommseason.com/pd
Facebook Ad Course (0 to $10Million): https://www.ecommseason.com/academy
Today, my good friend Johnathon takes us through how to build a business inside the eCommerce space based around a specific niche, such as email marketing. This form of marketing is known as the king of advertising, as it’s been around since the very beginning of online business.
More Resources:
📈 Custom Shopify Stores WITH Winning Products: https://www.ecommseason.com/store
✅ Viral Ecom Adz (20% off. Code: bowles20 ) https://viralecomadz.com/?ref=etVaPlMe9-HX
🔴 My Instagram: @RealHaydenBowles https://www.instagram.com/realhaydenbowles/?hl=en
🚀 FREE Discord GroupChat: https://discord.gg/VaEtPuxw7y
Popular Videos:
🎥 Driving My Lamborghini To My Old School: https://www.youtube.com/watch?v=JUvPfyhid34
🎥 Day In My Life: https://www.youtube.com/watch?v=XFb5re7VIf0
🎥 Buying My First Rental Properties: https://www.youtube.com/watch?v=KtREwxFTcvA
🎥 Tesla Ownership Experience: https://www.youtube.com/watch?v=XytRan9Fabw
🎥 Closing My Shopify Stores: https://www.youtube.com/watch?v=eY0egceIEB0
📲 SUBSCRIBE To The Channel ► http://bit.ly/2n37hkL
—– —–
*Disclaimer* I am not in any way a certified financial advisor, nor do I pretend to be one. Any information or advice I give you on any social media platform is simply my opinion based on my own experience and research. There is no guarantee on anything due to the fact that there are many variables in your success. This is for entertainment purposes only.
Welcome. My name is Tony Guo. I run several startups in Humble Texas which is near Houston Texas. I’m an entrepreneur and CEO of RunRex, a web consulting firm. I graduated NYU with honors and a BS in Biology. I passed the Patent Bar Exam when I was 21. Worked at a large IP law firm. And graduated William and Mary Law School. I’m barred in the State of New York. I love digital marketing.
I own :
https://guttulus.com – Marketing Agency.
https://runrex.com – Marketing Agency.
You can find me on linkedin. https://www.linkedin.com/in/tyguo/
Are you interested in working for a small marketing agency in Houston Texas? Please send a resume to tony@runrex.com. We will get back to you! We own several companies in many different industries.
We are the black sheep of marketing. We are profitable, cash flow positive. During the coronavirus we turned down $700,000 of PPP loans because we didn’t need it. We did not furlough an employee, lay off an employee, reduce the salary of an employee, or fire an employee during the coronavirus. This is a real opportunity to grow and expand your world view.
We are looking for outsiders, the crazy ones, and people who simply don’t fit the normal conventions of the 9 to 5. We work 80 hours a week… don’t worry there’s 1.5X overtime. If you want to make $100,000 a year, you can. Work more hours. We are adding to our team. If you are not crazy about the work you do, you won’t be a good fit.
While we are not Steve Jobs, we live by his creed :
Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.
I look forward to sharing my experiences with you!
Guttulus is one of the most popular marketing agencies in Humble, Texas with a large following. It is an PPC agency with a difference – it not only optimizes your websites but also teaches you important aspects of online marketing. Guttulus concentrates on pay-per-click advertising but also offers other SEO services such as web analytics and content creation. It also offers free digital marketing lessons.
RunRex is a full service digital marketing agency with a team of experts readily available to help increase traffic and drive sales for your web-based operation. Consulting with local SMBs in development and traffic generation for their websites. Leveraging SEM, SEO, LSO, Social and Video tactics. Current clients include Software, Legal, Oil & Gas and Travel.
At BigGale, it’s our passion to provide our clients with as many options as possible. We offer a wide variety of professional media packages, as well as customization options for your website. Trust a team that can give you their all. Our services range from photography to videography or a combination of both. Take a look at our gallery to see which services would work best for you.
PPChire is more than just an SEO agency. It offers all the SEO services needed to improve your site’s rank with major search engines. However, it also goes a step further to ensure that your site is certified with all major Google platforms: Google AdWords, Google Analytics, Google Video (YouTube), Google Mobile, and Google Shopping. PPChire also offers clients SEO exams to test and increase their SEO skills – it does this in partnership with Guttulus. When it comes to internet marketing, going for the best is paramount since the gap between first and second best often has significant ramifications result-wise. In Houston, there are many internet marketing agencies, but PPChire stands out as the best for a variety of reasons.
New to the world of digital marketing? Learn 7 digital marketing strategies that actually work to get you more traffic.
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Additional Digital Marketing Tutorials and Resources
Complete SEO Course for Beginners: Learn to Rank #1 in Google ► https://www.youtube.com/watch?v=xsVTqzratPs
SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings
►https://www.youtube.com/watch?v=DvwS7cV9GmQ
Keyword Research Tutorial
►https://www.youtube.com/watch?v=OMJQPqG2Uas
How to Write a Blog Post That Actually Gets Traffic ►https://www.youtube.com/watch?v=-kOT39l0omU
YouTube SEO: How to Rank Your Videos #1 ►https://www.youtube.com/watch?v=NY3y0V9UDwM
How to Start a Career in Digital Marketing (Step-by-Step) ►https://www.youtube.com/watch?v=bG-AL2Hd6Cc
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SEO. Blogging. Social media marketing. Content marketing. Email marketing. Video marketing. PPC advertising. And the list goes on…
There are dozens of ways to do online marketing in 2019 that can get you more traffic to your website.
But where do you even start? And which strategy works best for you?
In this digital marketing tutorial, Sam Oh lays out the 7 key strategies that he has personally tried and gotten results with.
These will help you cut through all the noise and focus on the ones that will produce the best results for your website.
An important mindset to adopt while watching this tutorial, is that people are looking for information before they decide to make a purchase.
Being in the mentality to help people solve problems through valuable content will get more people to stop and listen to the message you are bringing across.
The 7 strategies covered in this training include:
1. Blogging with SEO in mind
2. Invest in video content (hint: YouTube)
3. Social media marketing
4. Paid advertising
5. Podcasting
6. Email marketing
7. Forums and community boards
While it may be tempting to do all 7 at once, we encourage you to focus on ONE digital marketing channel before trying the next.
Reap the benefits of marketing on the internet and grow traffic to your business.
Timestamps:
0:47 Adopt today’s mindset of the consumer
1:28 Blog with SEO in mind
4:22 Invest in video content, specifically on YouTube
6:06 Start some social media marketing
7:58 Invest in paid advertising
10:47 Get interviewed for podcasts
12:34 Look into the email marketing
13:24 Use forums and community boards
Be sure to subscribe for more actionable marketing and SEO tutorials.
https://www.youtube.com/AhrefsCom?sub_confirmation=1
