Responsive email design… What is it and what are the email design best practices? Watch this video and I’ll show you how to make your emails look great (on all devices). Stay tuned until the end for tips on designing emails for Dark Mode 😉
👍 Start on Klaviyo for free: https://bit.ly/3pPzRH0
🚀 Useful materials
• Use our blueprints for your e-commerce email flows: http://flowmaster.vip
• Steal the best subject lines (my personal vault): https://luckandco.agency/subject-lines-ecommerce-freebie/
🎬 More videos on email marketing:
• 3 Email Design Trends 2023 → https://youtu.be/Hk6WIQ5lzds
• Why you should start email marketing in 2023 → https://youtu.be/eBaWG4LDuaQ
• Email marketing trends 2023 → https://www.youtube.com/watch?v=V6t7xakZ3bY
00:00 In this video
00:14 What is responsive email design
02:10 Five rules for responsive email design
02:14 #1. Font sizes
02:53 #2. Don’t use custom fonts
03:46 #3. Use the space above the fold
04:35 #4. Links & Buttons
05:07 #5. Use a single-column layout
05:58 Designing for dark mode
Do you know that there are trends in email design? Have you noticed that many brands suddenly start designing their emails in similar ways?
Well, it is true! And in this video, I’m gonna share the best email design trends that will improve the results of your email campaigns in 2023.
Watch this video to learn how to use GIFs in your emails, make your emails mobile-friendly and
create responsive email design.
🚀 Useful materials
• Use our blueprints for your e-commerce email flows: http://flowmaster.vip
• Steal the best subject lines (my personal vault): https://luckandco.agency/subject-lines-ecommerce-freebie/
🎁 Start on Klaviyo for free: https://bit.ly/3pPzRH0
🎬 More videos on email marketing:
• Email Design Best Practices | Responsive Email Design → https://youtu.be/GSZ16Pwn4n8
• Email marketing trends 2023 → https://youtu.be/V6t7xakZ3bY
• The fastest way to grow your email list – and why you shouldn’t use it! → https://youtu.be/BtYVNuXKkw0
If you want people to open your emails, you need to pay attention to your email newsletter design. Good design is key to enticing readers to scroll through your entire email, and better yet, click to your website. And Visme is the perfect start for creating email designs that your audience loves: https://www.visme.co
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If you’re currently experiencing poor email marketing results, the first thing you need to do is take a look back at your most recent emails. How do they look?
Then compare your emails to some of the best brand emails you’ve ever gotten. Do they compare? If the answer is no, then it’s likely other emails are stealing your audience’s attention, even if they aren’t even direct competitors.
You want to stand out in your audience’s inbox as a must-read email newsletter. The best way to do that is by placing an emphasis on your email newsletter design.
In this video, Mike Ploger dives into 12 email newsletter design tips that will help to boost your company’s email marketing results.
By implementing these, you’ll see an uptick in opens and clicks and a decrease in unsubscribes. Just a few of the newsletter design tips you’ll hear in this video are:
– Design for mobile devices – more than half of all email users read email on their smartphones
– Keep your text short, sweet and to the point – no one wants a wall of text in their inbox
– Create visual hierarchy within your design – make headers larger than body copy
– Simplify your font choice – make sure it’s easy to read and never, ever use Comic Sans
And more!
Quality email newsletter design isn’t an impossible task. And if you get started with a design software like Visme that includes tons of beautiful email templates (Check them out here: https://www.visme.co/templates/graphics-for-websites/email-header/), your email newsletter design will be both easy and efficient!
To learn even more about email newsletter design tips, check out our full blog post on the subject: https://visme.co/blog/newsletter-design/
Also, check out our blog post on color psychology that Mike mentioned in tip #7 to learn more about choosing the right colors for your email newsletter: https://visme.co/blog/color-psychology-in-marketing-the-ultimate-guide/
