PPC

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In this episode, Michael sits down with Sean Stone of Stone’s Goods to break down the essentials of Amazon listings. They talk about when and why it’s time to update or create one. Launching a new product? Your listing isn’t just there to fill space. It’s the first impression your product makes. Great images, sharp copy, and the right keywords are the foundation.

But it’s not just about new products. Sean explains how search term data can guide updates. Then there’s the competition. Michael and Sean dive into what to do when a competitor is outperforming you. Maybe their copy highlights benefits better, or their images feel more professional. Instead of just watching them win, use their strengths to improve your own game.

We’ll see you in The PPC Den!

🦡 Highlights ​​

0:00 – Introduction
05:31 – Protecting against competitors
08:01 – Psychology of optimization
11:16 – When to refresh listings
13:46 – Seasonal trends in keywords
16:01 – Discovering new search terms
19:31 – Words vs. images in listings
23:01 – Custom GPT for listings
27:01 – Fine-tuning listing titles
32:01 – Metrics for listing success
37:01 – Climbing the rankings
45:01 – Avoiding analysis paralysis
57:01 – Experimenting with changes
🦡 Resources & Links

🦡 GET AD BADGER ➡️ https://www.adbadger.com/pricing-product-tour/
– Where to find Michael, Michael Erickson Facchin
https://www.linkedin.com/in/michael-erickson-facchin/
– Where to find Sean, Sean Stone
https://www.linkedin.com/in/sean-stone/
– Custom GPT for listings: https://stonesgoods.com/listing-generator-gpt-stones-goods/

Listing Generator GPT – Stone’s Goods

– Is Your Amazon Listing Stuck in 2016? 11 Things to Fix Right Now

– Overcoming Challenges of Running Google Ads to Amazon Listings

– Common Mistakes With Amazon Product Listings and How to Avoid Them (Classic)

– Ad Badger & TurnKey: Amazon Product Listing Optimization

– How To Use Psychology To Master Amazon PPC

📚 Unlock our FREE comprehensive Amazon Marketing Playbook: https://www.adbadger.com/amazon-ppc-checklist/
– Subscribe to our newsletter: https://www.adbadger.com/newsletter/
– Transform your workflow with our comprehensive Amazon Advertising checklist: https://www.adbadger.com/amazon-ppc-checklist/
– Review all our show notes: https://www.adbadger.com/podcast​​​​​

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Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Sean Stone
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator & Graphic Designer: Sofiia Podash
Video and Audio Editor: Pedro Moreno

Dive into Amazon PPC mastery with our LIVE #AskJunglr session.

Hosted by Elizabeth Greene and featuring Noemi Bolojan, Co-Founder ScaleWave.io. This engaging live event is designed to unpack the complexities of Amazon advertising, offering a blend of expert strategies and answers to your pressing questions.

Whether you’re fine-tuning your existing campaigns or just stepping into the vast world of Amazon PPC, this session promises valuable insights for all levels of expertise.

Elizabeth Greene, alongside Noemi Bolojan, will share the latest in PPC trends, practical tips for maximizing ROI, and personalized advice to help you navigate Amazon advertising with greater confidence.

📅 Date: January 2, 2025

⏰ Time: 12pm EST , 11am CST, 9am PST

❓www. junglr.com/live

Welcome to church, we are glad you could join us today. God bless you abundantly.

Stay in touch with us.
Subscribe to our channel and turn on notifications to be notified when we go live!

Are you hurting? Do you need to talk to someone?
Contact us and we will get back to you.
Counselling Line: +264 81 811 1913

Connect with the PPC Windhoek:

Facebook: https://facebook.com/ppchochlandpark
Instagram: https://instagram.com/ppchochlandpark

#PPCHochland #PPCOnline

Discover how to effectively manage your ad spend for motivated seller leads and quality results. Learn the importance of gradually adjusting your budget over time to build a sustainable marketing machine that delivers long-term success. #AdStrategy #MarketingTips #Budgeting #LeadGeneration #DigitalMarketing #Advertising #SustainableGrowth #BusinessSuccess #MarketingInsights #LongTermPlanning #WholesalingHouses