Learn more about our complete system to help wholesalers and real estate investors generate high quality motivated seller leads on a day to day basis using Google PPC.
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In this episode, Michael talks with Jeremy Suelflow from Summit Product Development, an Amazon seller who’s cracked the code on boosting his PPC campaigns with clever search term strategies. They dive into the tactics that are fueling Jeremy’s successβapproaches that could be the key to either soaring sales or getting left behind.
Weβll see you in The PPC Den!
𦑠Highlights ββ
00:00 – Introduction
02:30 – Survival in the Amazon Business
03:50 – Kickstarter Experience as a Brand Building Bootcamp
06:00 – Combining Creative Branding with Technical Marketing
09:00 – The Role of Search Terms and Their Optimization
27:00 – Importance of Spreadsheet Skills
35:00 – Prioritizing Search Terms
46:00 – Episode Conclusion
𦑠Resources & Links
𦑠GET AD BADGER β‘οΈ https://www.adbadger.com/pricing-product-tour/
– What is the SKU Economics Report and How It Boosts Amazon Ads?
– What is the role of data in Amazon campaign management?
– What strategies can help minimize wasted spend in Amazon PPC?
– How Do Technical And Creative Strategies Work Together In Amazon PPC?
– Can Amazon PPC Success Be Predicted?
π Unlock our FREE comprehensive Amazon Marketing Playbook: https://www.adbadger.com/amazon-ppc-checklist/
Subscribe to our newsletter: https://www.adbadger.com/newsletter/
Transform your workflow with our comprehensive Amazon Advertising checklist: https://www.adbadger.com/amazon-ppc-checklist/
Review all our show notes: https://www.adbadger.com/podcastβββββ
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Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Jeremy Suelflow
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator & Graphic Designer: Sofiia Podash
Video and Audio Editor: Pedro Moreno
βοΈ Get in touch if you want help maximizing your Amazon profits:
https://www.nomadz.com/contact
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πFree Amazon PPC Audit (Limited to 5 Calls/Month):
https://www.nomadz.com/get-started
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FREE TOOLS:
π¨ Calculate how much money youβre WASTING on Amazon PPC:
https://resources.nomadz.com/wasted-ad-spend-calculator
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πMaximize your market share and outpace the competition with our Search Query Performance Report:
https://resources.nomadz.com/search-query-performance
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πSee better results in your Amazon PPC campaigns with our Placement Optimization tool:
https://resources.nomadz.com/placement-optimization-tool
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π Prime Day Amazon PPC Checklist:
https://resources.nomadz.com/prime-day-checklist
In this video, Sharel will share a case study showing how we doubled profits for one of our Amazon clients π°π You’ll learn why pushing high bids on a single keyword wasn’t working for us. We will show you how adjusting our strategy, including cutting spend and implementing broad campaigns, led to impressive results. Amazon is always evolving, and so should your strategies!
Chapters:
0:00 Intro
0:15 Explanation about the case study
0:27 Amazon is a dynamic place
1:15 Shift Strategies
2:44 The Best Result
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π About Nomadz
Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability for established Amazon sellers. We act as your dedicated in-house experts, employing proven methods to organize, optimize and scale Amazon PPC campaigns.
Our advanced Amazon PPC videos stem from years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.
Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.
Contact us at any time at nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
0:00 Intro
0:53 5 Steps To Setting Up Amazon PPC
3:31 How To Start Your First Amazon Campaign
5:06 Targeting Groups
6:43 Campaign Bidding Strategy
8:21 Creating Another Ad Group
9:52 Advanced Strategy
10:50 Magnet Keyword Research Tool
13:33 Keyword Targeting
16:28 Product Targeting Ads
19:04 Negative Keywords
Tools I recommend:
Sign up using one of the links below and I will give you a free 1 on 1 consultation
Shopify: https://www.effectiveecommerce.com/shopify
Onlinejobs.ph:https://www.effectiveecommerce.com/onlinejobs
Siteground: https://www.effectiveecommerce.com/siteground
Helium 10: https://www.effectiveecommerce.com/helium10
Jungle Scout: https://www.effectiveecommerce.com/junglescout
Web Hosting With Hostinger: https://effectiveecommerce.com/hostinger
Assume all links in the video & description are affiliate links and that by using them you are supporting the channel, so thank you!