What is Daraz PPC or ‘PPC on Daraz’? Amazon PPC, or pay-per-click, is an auction-style system where advertisers bid on keywords. When an Daraz customer performs a search for a product, the sellers with the highest bids on relevant keywords win the auction, and their product ads get listed in their chosen placement.
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From Amazon now every e-commerce platform like eBay, Walmart, Wayfair, overstock, etc. offers paid advertising. When you start on a new platform you often learn by trial and error and you can refine your strategy step by step. We see that marketers often face the same pitfalls when starting with Amazon PPC. To help you get started quickly and to prevent these pitfalls, we have made an overview of the 10 most common mistakes made in Amazon PPC.
In this video, we have discussed the first 5 mistakes that many sellers do in Amazon advertising. If you are an Amazon seller and manage advertisements for your account then this video will be a great lesson for you.
✅ Treating Amazon Like Google
✅ Poor campaign structure
✅ No use of Keyword Harvesting
✅ Auto-campaigns only
✅ Adjusting the bids too quickly
I hope this video will be helpful for you to prepare yourself for starting your eCommerce business.
If you require any additional assistance, please leave a comment in the comment section, and we will get back to you with the proper solution.
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