Common SEO Myths Busted

This video debunks some of the most common SEO myths and suggests what you should do instead.
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Additional SEO Resources

SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings ► https://www.youtube.com/watch?v=DvwS7cV9GmQ

Republishing Content: How to Update Blog Posts For More Organic Traffic ► https://www.youtube.com/watch?v=9HWna4hK47c

Ahrefs Webmaster Tools (AWT) – Our Free SEO Tool ► https://www.youtube.com/watch?v=ipTk-qGrNlc

Link Building Tutorials (Step-By-Step) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_m

Link Building with Google Ads: Results from $1,245 in PPC Ads [Ep. 3] ► https://www.youtube.com/watch?v=Uz2bGhdnJN0

SEO Checklist: How to Get More Organic Traffic (Step-by-Step) ► https://www.youtube.com/watch?v=taU9P98zfjk

On Page SEO Checklist for Higher Google Rankings ► https://www.youtube.com/watch?v=gDYjjkvtOVo

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Most myths are harmless. But the same can’t be said for most SEO myths. So, we need to bust these common myths and get you focused on tactics and strategies that’ll move the needle.

The first myth we need to debunk is that SEO is dead.

Journalists like to say that many things are dead. These kinds of headlines often lead to opinion editorials that end up being nothing more than clickbait.

SEO is alive and well. How do we know that?

You’ll find out in the video.

The second myth is that Google only ranks “fresh” content.

Does Google rank fresh content? Of course. But Google also ranks content that hasn’t been updated in years.

The thing is: freshness is a query-dependant ranking factor. That means fresh content matters for some search queries, but not so much for others.

Learn how to tell when a query relies on freshness in the video.

The third myth is that duplicate content will get you penalized.

Duplicate content is exact or near-duplicate content that appears on the web in more than one place. But there is no such thing as a duplicate content penalty.

The thing is: Google and its representatives have said on numerous occasions that Google doesn’t have a duplicate content penalty.

But that doesn’t mean duplicate content is good for your site.

Why? Find out in the video (plus, how to find and fix this issue.)

The fourth myth is that SEO is a “set it and forget it” job.

While SEO can lead to free, passive, and consistent traffic that doesn’t fade over time, it doesn’t mean that you can simply rank your pages and call it a day.

SEO is like going to the gym. It’s ok to miss a workout here and there, but you have to go consistently in order to get and maintain those results.

If you choose to ignore all efforts after you’re ranking high, you’ll likely lose backlinks while your competitors are building them. Your content will get stale for queries that rely on a freshness factor.

The fifth myth is that social shares help you rank higher in Google.

It’s reasonable to believe that the more your content gets shared on sites like Facebook, Twitter, and Pinterest, the higher those pages will rank. But Google’s John Mueller has said that social signals don’t directly impact rankings.

Learn why this myth persists in the video.

The sixth myth is that Pay Per Click Advertising won’t help you rank higher in search.

Paying for ads doesn’t directly influence rankings. Google won’t rank you higher in organic search just because you’re paying them.

But PPC can indirectly help your pages get more backlinks because of increased exposure, just like social shares.

How? Watch the video to find out.

And the final myth we’re busting is that SEO is always about ranking #1.

We all want top Google rankings. But there’s a point where boosting your position for a single keyword may not be worth the required time and effort.

Why? You’ll find out in the video.

Now, these aren’t the only SEO myths that are out there. There are more to cover. But when you understand why these myths are not to be believed, you’ll be better off with your SEO strategies.

Timestamps

0:26 #1 SEO is dead
1:36 #2 Google only ranks “fresh” content
3:06 #3 Duplicate content gets you penalized
4:43 #4 SEO is the “set it and forget it” job
5:26 #5 Social shares help you rank higher
6:32 #6 PPC Ads won’t help you rank higher
7:12 #7 SEO is about ranking #1 in Google

#seomyths #seo #searchengineoptimization

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How To Get Free Traffic From Google (SEO Tutorial For Beginners)

In this video, I will show you how to get free organic traffic from Google with SEO or search engine optimization, this is a free SEO tutorial for beginners who want to understand what is SEO and how it works.

I will explain what is SEO and How it works, then I will talk about the main 3 steps of SEO, which is keyword research, on-page SEO, and off-page SEO.

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BEST SEO TOOLS – TOP SEO Platforms Review.

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If you do a quick internet search, you’ll find several SEO tools out there, but which is the best SEO tools? This is a bit tricky, especially if you don’t know what to look for.

In this video, I cover an in-depth review of top seo tools. If you have ever wondered if SEO tools – Serpstat was worth it or not, by the end of this video, hopefully, you’ll be able to decide whether or not it is right for you.

In my opinion, if you’re looking for a lead generation solution that is easy to use, cost-effective and performs well, then I think this is a great option for you.

If you’re curious to find out the best SEO tools, then take the time to watch this video now!

SEO for Beginners: Rank #1 In Google in 2020

This video is a complete SEO for beginners walk through and guide.

So if you’re new to search engine optimization, and want a crash course, this SEO tutorial is for you.

Here are some of the things that I’ll go over in this new video:

First, I’ll show you how to get started with keyword research. It doesn’t matter if you’re an SEO newbie or SEO expert, keyword research is HUGE. And in the beginning of the video you’ll see how to find the right keywords for you.

Then I’ll show you how to create epic content around each of the keywords that you just found. In the old days of SEO, as long as your on-page SEO was in place, you could rank. Not anymore. To rank on the first page of Google today, your content needs to be LEGIT.

Next up, you’ll learn how to optimize your content for users and search engines. This step includes a ton of tactical examples from my experience.

Finally, I show you how to optimize your post for SEO. This is the exact checklist that I use to optimize my own blog content at Backlinko. And it works.

All in all, you’ll have an SEO beginner’s guide that you can use to help rank your site on the first page of Google. Enjoy!

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What is Seo | Search Engine Optimization | Seo Tutorial for Beginners

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Rank #1 on Google Using 7 Free SEO Tools | Neil Patel

In today’s tutorial I’m going to share with you 7 free tools that will help you rank #1 on Google. Learn these SEO optimization techniques and skyrocket your rankings on Google! If you’re new to the world of SEO (search engine optimization), these seven free tools will go a long way in helping you formulate a strategy for reaching your goals.

Google Neil Patel
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RESOURCES & LINKS:

Google Search Console: https://search.google.com/search-console/about

Ubersuggest: https://neilpatel.com/ubersuggest/

Yoast SEO Plugin: https://yoast.com/wordpress/plugins/seo/

Websiteresponsivetest.com: http://www.websiteresponsivetest.com/

Google Trends: https://trends.google.com/trends

Google PageSpeed insights: https://developers.google.com/speed/pagespeed/insights/

Keywords Everywhere: https://keywordseverywhere.com/

Read more SEO tips on my blog: https://neilpatel.com/blog
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Tool #1. Google Search Console

Google Search Console will show you all the keywords that you’re ranking for that are driving the majority of your traffic.

By creating your own headline or title tag that’s more appealing, as well as including the keyword, you’re more likely to get clicks.

Tool #2. Ubersuggest

Google Search Console has already showed you what keywords you’re getting traffic for. If you plug these keywords into Ubersuggest, it will show you all the long tail variations of those keywords. If you already rank for the headterms, it’s really easy to rank for the long tail terms.

Tool #3. Yoast SEO Plugin

This plugin will make your life so much easier if you run your website on WordPress.

Yoast SEO Plugin will help you optimize your code, title tags, meta description and create a XML sitemap.

Tool #4. Websiteresponsivetest.com

Your site needs to be mobile compatible and putting your website into this tool will tell you, if your website is responsive and mobile friendly.

Tool #5. Google Trends

By creating a brand, you’re going to do better on Google.

And Google Trends shows you how your brand is doing compared to other people. You want the bigger brand and Google Trends will show this.

Tool #6. Google PageSpeed insights

More people use Google on their mobile devices than on their desktop computers. That’s why speed is so important. Google has an index just for mobile sites. So, you want to ensure that your website loads as fast as possible.

Tool #7. Keywords Everywhere

Keywords Everywhere plugin will show you how many people are searching for your terms and related keywords as you’re using Google. It’ll give you more keyword ideas, because you can see the search volume and how good some of these keywords are.

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
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#NeilPatel #seo #seotips

Introduction to SEO and Why It’s Important – SEO Unlocked – Free SEO Course with Neil Patel

This is the second lesson of my free SEO course called SEO Unlocked. Today I’m going to be going over SEO and why it’s important. Did you know that 93% of online experiences start with a search engine? You may think, “All right, there are these search engines out there.” “Yeah, sure we know Google.” But for a minute, just think about how many times you go on Google or search, or YouTube and search, or Kayak and look for hotels or flights, there are search engines all around us and we’re constantly using them. Before we get started into going over SEO, there are a few things I wanted to cover: There’s a lot of people saying false information out there, so I wanted to play a little fun little game called Fact or Fiction.

RESOURCES & LINKS:
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Download the course materials: https://neilpatel.com/training

Ubersuggest: https://neilpatel.com/ubersuggest/

Google Page Speed Insights: https://developers.google.com/speed/pagespeed/insights/
____________________________________________

The first one: My industry is too hard to get ranked in.
Second one: Only big companies can do well on Google. Then I always hear, the more pages I have, the better.

Now let’s go over all five of them.

The first one: It doesn’t matter what industry you’re in, you can always rank on Google.

Now, of course, creating an account on Google Search Console and submitting your sitemap isn’t a bad thing to do. And you don’t need to spend a ton of money to win online, and that’s why I started to get into SEO.

There are three main keys that you really need to understand if you want to win online.

The first is, why is SEO so important? Look, SEO’s a process of optimizing any given search word, or term, for a search engine on your site. So no matter what time of the day or what country people are in, when they’re searching, you can be found, you’re getting that traffic, and some of it will end up converting into sales.

The next key to winning online is choosing your battleground. They dominate search on all landscapes. So when you look at the desktop, they’re an estimated 4.5 billion active internet users, and Google’s search share for desktop is 87%. That’s roughly 8.7 out of 10! That’s an amazing result.

And just being on there isn’t enough. Your position is everything! Over 31.7% of people click on position one, according to Advanced Web Ranking.

The third key, which is unlocking the SEO factors to win online.

One thing that you can do is go to Ubersuggest, click on the Site Audit Report in the left-hand navigation, once you’re there, and look at your website, and it’ll breakdown the factors that Google is looking at.

You’re probably wondering, “Hey Neil, this is all great, “but what’s the Holy Grail of SEO?” “What’s that silver bullet?” Well there’s not really a silver bullet. It’s a lot of little things that add up, and I’m going to go over them.

One of them is Page Speed. For every second delay means roughly 7% reduction in conversions, according to HubSpot. So you want to make sure your site loads fast.

The next thing I want you to look at is Mobile User Experience. Look, the number of people that are using mobile devices is continually going up. So much so that Google has a mobile-first index.

The next factor that I want you to look at is Topical Content. The more detail that you go into on each page around the same topic, the better you’re going to end up ranking. Versus if you go really broad and cover a lot of random topics, but you don’t go in-depth on all of them.

Another factor and this is from Ahrefs, it’s all about URL Length. The longer your URL length, the lower your rankings are. So you want to keep your URL short and to the point.

Another thing to look at is Content Length. Generally speaking, the longer your content, the more social shares you’re going to end up getting, the better you’re going to end up doing.

Backlinks are another big factor. And as you can see from this chart by Ahrefs, backlinks have more of an impact on your rankings than On-page SEO; that’s getting sites to link to you, it’s super important.

And one thing that very few SEO’s looks at is the power of brand and user signals. The ex-CEO of Google once said, “Brands are the solution, not the problem.” “Brands are how you sort out the cesspool.”

These days security is a big issue as well, so you want to make sure you’re using an SSL Certificate, so that way you get that HTTPS. Because when people go to your website and you’re not using SSL, you’re more likely to get a warning.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
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#SEO #NeilPatel #DigitalMarketing

The Only SEO Strategy You Need (2020)

If you’re ready to become an SEO expert in 2020, then join over 1,000 other SEOs inside Gotch SEO Academy: https://www.gotchseo.com/seo-training/

Wondering how to rank on the 1st page of Google? You need a complete SEO strategy.

In this video, I’m going to show you my 4 Pillar SEO strategy that will get you to the first page of Google in 2020.

The key to succeeding with SEO is to have a big picture strategy. You can know all the tactics in the world, but if you don’t have a STRATEGY or process, you won’t be able to get results consistently.

This video gives you the process and framework you need to be successful.

Read the entire guide ➡️ https://bit.ly/2eTfMOV

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How Long Does SEO Take to Work For a New Website?

How Long Does SEO Take to Work For a New Website? This is by far one of the most asked questions I get. Even when you do on-page SEO and build backlinks, it can take some time for it to start getting traffic from Google.

RESOURCES & LINKS:
____________________________________________
The Best FREE Traffic Sources for New Websites : https://youtu.be/X9Wk8K_TxlE

Ranking #1 With a New Website on Google in 2020 | Is it Even Possible? : https://youtu.be/91W0sa9Qfg8

The Fastest Ways to Bring Traffic to a New Website : https://youtu.be/LdnWx49LUJc
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► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
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The #1 Biggest SEO Mistake Nearly Everyone Makes | Avoid This At All Costs

Nearly everyone who’s trying to compete in SEO makes this mistake. They fail miserably because what they’re doing is nearly impossible to achieve. And yet, most people think that it’s the right approach. Today, I’m going to teach you the number one biggest SEO mistake nearly everyone makes and you should avoid at all costs.

RESOURCES & LINKS:
____________________________________________
Ubersuggest – https://neilpatel.com/ubersuggest/

SEO Mistakes to Avoid | 3 Black Hat Techniques That WILL Get You Banned from Google : https://youtu.be/CkPZk9i4SSY

5 Beginner SEO Mistakes That Are Ruining Your Website Traffic And What You Should Do Instead : https://youtu.be/yX20m5mprCE
____________________________________________

We’re in a time where SEO and digital marketing has become more saturated and more competitive than ever. With over a billion websites on the web, SEO is no longer an easy or open playing field.

A lot of times, I see many of these new websites making the same mistake that’ll ultimately give them little to no SEO result and just waste their time. What is it? It’s targeting keywords that are too competitive.

These days, effective keyword research is an increasingly important skill for digital marketers. Not only do they need to know how to develop a good keyword list, but using keyword research to find out what topics they should write about or what phrases they should be using while writing is super important, especially figuring out which ones aren’t competitive.

Nowadays, doing keyword research effectively is a top priority for any website or SEO. If you look up a competitive term, such as car insurance, you’ll likely see some big brands pop up. If you’re a new website, it’s going to be almost nearly impossible to compete with those brands. What’s the answer? Target long-tail keywords.

You’re missing out on a lot of search traffic if you’re not creating blog posts around longer search terms.

For example, let’s say you have a dog food business and you’re trying to break into the dog food online space. Most likely, you want to go after keywords like dogs, dog food, pet food, because that would get a lot of search traffic.

The monthly search volume for dog food is roughly 135,000 searches per month. But the pay difficulty is 100 and the SEO difficulty is 77. That’s incredibly high. Coming in as a new company, there’s very little to no chance that you’re going to rank well unless you have an established brand and high domain authority, which most new companies don’t.

Instead, you want to focus on long-tail keywords, like dog food for allergies or dog food for senior dogs. These keywords have a lower monthly search volume, but higher quality search traffic because they’re more specific and they’re going to convert because they’re more specific.

For example, dog food for allergies has a monthly search volume of 9,900 and a SEO difficulty of 38. That means it’s going to be easier to rank for. If you’re trying to figure out how you can rank for these terms or where to find them, check out Ubersuggest. Type in a head term that you’re thinking about going after, you don’t need to know the long-tail variations, just look at the head terms, type them in, and then go to the keyword ideas report.

It’ll give you all the other longer tail variations and it even breaks down the SEO difficulty. Look for terms that have an SEO difficulty score of 40 or under. Those’ll be easier for you to rank for.

You also want to look for ones that have volume at least in the few thousands per month because the volume doesn’t always mean clicks. And, when you do all of this, it’ll help give you more ideas and more ideas for you to produce content.

There’s also a questions tab on Ubersuggest, prepositions, comparisons. These are also more places where you can find more keyword ideas, more content ideas. That will drive keywords that convert into revenue.

On Ubersuggest, there’s a content ideas report. When you go very specific, it’ll show you all the content that’s already been created around the web-based on social shares, backlinks, and search traffic. It even tells you, when you look at the estimated visits, all the keywords that the article ranks for.

When you’re trying to figure out what keywords you should go after, also look at all the content pieces that have some of those similar keywords because this will give you ideas of what you can create that can help you not only generate traffic from all three, right? You don’t want to just generate traffic from Google.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
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#SEO #NeilPatel #DigitalMarketing