How to Build an Email Marketing Strategy + How Marketing Cloud Can Help | Salesforce Explained Ep. 8

This episode of Salesforce Explained is all about EMAIL MARKETING. We’ll break down what email marketing is, why it’s important for building relationships, and how you can succeed in emailing your customers and prospects. And here’s a pro tip to get us started: When you need an email marketing solution, Salesforce’s own Marketing Cloud has you covered!

Want to continue your learning? Check out best practices for how email marketing can benefit your business: https://www.salesforce.com/resources/articles/email-marketing-guide/

#Salesforce

Salesforce Explained is a weekly series that answers Salesforce’s most searched for questions. Subscribe and turn on your notifications for new episodes!

00:00 – Intro
00:53 – What is email marketing?
02:15 – Email newsletters
03:01 – Promotional emails
03:30 – Relational emails
04:03 – Transactional emails
04:44 – Email marketing 101
05:19 – Email marketing segmentation
06:03 – Email marketing personalization
06:47 – Email marketing automation
07:20 – Email marketing deliverability
08:05 – Tip #1 – Lean Into Personalization
08:53 – Tip #2 – Get Interactive
09:32 – Tip #3 – Choose an Email Platform That’s Right for You

Watch more and learn more on Salesforce+: https://www.salesforce.com/plus

Subscribe to Salesforce: http://bit.ly/SalesforceSubscribe

Learn more about Salesforce:
Website: https://www.salesforce.com
Facebook: https://www.facebook.com/salesforce
Twitter: https://www.twitter.com/salesforce
Instagram: https://www.instagram.com/salesforce
LinkedIn: https://www.linkedin.com/company/sale…

About Salesforce: Salesforce is a customer relationship management solution that brings companies and customers together. It’s one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.

Do NOT Forget About Email Marketing Planning (Here’s Why)

Download HubSpot’s Official Email Marketing Planning Template Now [FREE RESOURCE] https://clickhubspot.com/14w

Calling all email marketers! In this video we’re sharing 3 email marketing tips for organization, plus a walkthrough of our awesome free email marketing template that will help you stay on top of things! Getting organized can be tricky, and we’re here to help make email marketing planning a breeze. Make sure to watch ’til the end, so you can learn all you need to know about organizing your emails.

🛠 Resources:
• Get Certified in Email Marketing: https://clickhubspot.com/x9y
• How to Easily Plan & Track Your Email Marketing Campaigns [Free Email Planning Template] https://clickhubspot.com/vb4

📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses

📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

#HubSpot

A BETTER Way To Do Social Media Marketing In 2022

Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet

Social media has changed and there are 3 things you need to know if you want to get better results and create more effective, higher converting, and more profitable social media marketing campaigns for you, your business, or any business you want to apply this to.

First, you need to understand and work with the Engagement Evolution. Next is something called Attention Availability that every single social media platform, ever, lives and dies by. And then I want to show you a little trick I use called “The 10% Rule” and how to apply it not just to your social media, but with any and all marketing and advertising you create from this day forward.

So, let me show you how it’s done.

#marketing #digitalmarketing #marketingstrategy

***PS – Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) Join The Digital Marketing Academy here: https://adamerhart.com/academy

***Let’s Connect:
Website: https://adamerhart.com
Instagram: https://www.instagram.com/adamerhart
TikTok: https://www.tiktok.com/@officialadamerhart
YouTube: https://bit.ly/2HxjQRa
Facebook: http://facebook.com/officialadamerhart
Twitter: http://twitter.com/adamerhart

The Best Pay-Per-Click Strategies For Small Businesses (PPC Ads)

Download HubSpot’s Official Ultimate Google Ads PPC Kit Now [FREE RESOURCE] https://clickhubspot.com/ugz

Pay-Per-Click advertising is a great way for small businesses to get started with online advertising. In this video, we’ll show you the best PPC strategies for small businesses. We’ll cover everything from choosing the right keywords to setting up your campaign. We’ll also show you how to track your results so you can see what’s working and what’s not. If you’re ready to get started with PPC advertising, this video is for you!

🛠 Resources:
• Learn How to Build a Paid Media Strategy: https://clickhubspot.com/q1n

📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses

📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

#HubSpot

Email Marketing Strategy (5-Day Quicklaunch Email Campaign)

Use This Email Marketing Launch (5-Day Email Campaign Sequence) Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet

🚀 For more information on the complete “Perfect Email Script” template, workshop, and bonuses, click here: http://perfectemailscript.com/

Email marketing is one of the best and most effective marketing strategies available today to help you make more sales, get more clients, and fill your programs, courses, or services with perfect fit clients.

But doing a traditional product launch can feel like a whole lotta work. And this is why I suggest sending this simple but incredibly effective 5-day email quicklaunch campaign and doing it any time you want to quickly boost sales, enroll new clients, or test out a new offer.

It’s proven and effective and the fact of the matter is that if you send this campaign you will make more sales.

So, let me show you how it’s done.

#marketing #digitalmarketing #marketingstrategy

#marketing #digitalmarketing #marketingstrategy

***PS – Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) Join The “Digital Marketing Academy”: https://adamerhart.com/academy

***Let’s Connect:
Website: https://adamerhart.com
Instagram: https://www.instagram.com/adamerhart
TikTok: https://www.tiktok.com/@officialadamerhart
YouTube: https://bit.ly/2HxjQRa
Facebook: http://facebook.com/officialadamerhart
Twitter: http://twitter.com/adamerhart

watch this before social media RUINS your artistic growth

Posting on social media is one of the most dangerous things you can do if you want to continue growing as an artist. That is, if you ignore my advice and fall into the three biggest traps social media lays out for artists.

Social media can easily wreck your artistic growth if you chase the algorithm and allow it to dictate which art you do and don’t make. Creative risks and experimentation are essential components of long term success as an artist, but risk taking isn’t incentivized by most platforms, especially if you’re already doing well.

✿ WHAT TO WATCH NEXT ✿

○ How I’ve achieved my Youtube growth so far: https://youtu.be/zeb9buG2Jms

○ Healthy social media tips for artists: https://youtu.be/tVLXJ10KthY

○ Why I Quit Trying To Grow on Instagram: https://youtu.be/1LqIoFB62Rw

☆ RESOURCES ☆

○ New Master’s Art Academy (how I’m learning art online): https://www.nma.art/?ref=137

☆ SOCIAL LINKS + CONTACT ☆

Join our community discord server: https://discord.gg/XDYFZPfqFY

○ shop: https://www.kelseyrodriguez.com
○ patreon! https://www.patreon.com/kelseyrodriguez
○ business email: kelseyrodriguez.yt@gmail.com
○ all other social links: https://withkoji.com/@kelseyrodriguez

♥ MY DIGITAL PRODUCTS ♥

○ The Artist Youtuber Workbook: https://www.kelseyrodriguez.com/store/p/how-to-start-a-successful-youtube-channel-for-artists

✿ FILMING & CAMERA STUFF ✿ *referral / affiliate links*

○ Main Camera – Lumix GH6: https://amzn.to/3AL2YBn
○ Vlogging camera – Canon M50: https://amzn.to/3oxl1mQ

○ My secret to great footage: moment.8ocm68.net/RyZ9P9
○ Software that helps me edit faster: https://getrecut.com/kelsey
○ My fave keyword research tool: https://www.tubebuddy.com/kelseyrodriguez

☆ MUSIC ☆

All music courtesy of Epidemic Sound!

If you want to get royalty free music too, use my referral link to support me, at no extra cost to you: https://www.epidemicsound.com/referral/so8fhf/

* Referral or affiliate links allow me to gain a small commission off of any purchases you make through the link, at no extra cost to you!

How to Create Consistent Content on Social Media (100 posts in 30 days!)

How to Create Consistent Content on Social Media (100 posts in 30 days!)

Watch this video to know the step-by-step process on how I create 100 content pieces in 30 days!

In this video I shared:

✅ How I come up with content ideas fast
✅ Tools and Templates I use to plan and organize my content for multiple social media platforms
✅ My current step-by-step content creation and distribution workflow
…and so much more!

Enjoy this week’s video!

◽️◽️◽️◽️◽️◽️

Links Mentioned:

GET THESE INCREDIBLE RESOURCES!

⚡️💻 100 Content Ideas Vault for Any Niche
https://vanessalau.samcart.com/products/100-content-ideas/

⚡️💻 The Ultimate Notion Content Planning Dashboard
https://vanessalau.samcart.com/products/content-dashboard

⚡️💻 Business Results Workshop – Measure what Matters in your Business
https://vanessalau.samcart.com/products/business-results-workshop/

➡️ JOIN THE CONTENT CREATOR TO CEO MAILING LIST FOR EXCLUSIVE TIPS!
https://www.vanessalau.co/ceo

◽️◽️◽️◽️◽️◽️

0:00 How do I consistently create content on multiple platforms?
00:47 How to speed up your workflow when coming up with content ideas
01:07 How I use to Content pillars and Content categories to produce content
01:35 How to build authority through educational content/Examples of Educational content
02:04 How Inspirational content builds your personal brand/Examples of Inspirational content
02:40 Examples of Promotional content
03:53 Content Matrix method I teach my clients to generate content ideas
05:36 The benefit of creating templates and frameworks
05:46 100 content ideas vault
06:51 My exact content repurposing workflow that generates 100 pieces of content
08:35 Why you need to repurpose your content
08:59 How to repurpose your content if you’re a solopreneur
09:30 The current platform I use to organize my content for multiple platforms
10:10 Why I like using Notion for my content
10:28 Notion Content Planning Dashboard video walkthrough
15:59 Get a copy of my Notion Content Planning Dashboard
16:41 How I create and distribute my content
16:57 How I create Instagram Carousel post
17:14 How I create my Short-form video content
17:40 How I edit these video clips
18:11 How to create Quote Reels
18:56 How I schedule and post short-form videos on multiple platforms
19:43 Why you need to evaluate your content
20:38 Why having a scorecard is helpful for your social media and business efforts
21:30 Steal my Business Results Workshop to help hit your goals

◽️◽️◽️◽️◽️◽️

⬇️ More stuff you should check out ⬇️

** FREE TRAINING TO TURN YOUR FOLLOWERS INTO CLIENTS: **
https://followerstoclients.link/free

** JOIN THE CONTENT CREATOR TO CEO MAILING LIST FOR EXCLUSIVE TIPS! **
https://www.vanessalau.co/ceo

** LEARN MORE ABOUT MY PAID PROGRAM THE BOSSGRAM ACADEMY **
https://bga.link/learn

**CHECK OUT ALL THE SOCIAL MEDIA AND BUSINESS TOOLS I RECOMMEND**

TOOLS

** YOUTUBE OPTIMIZATION PLUG-INS I USE **

TUBEBUDDY: https://www.tubebuddy.com/VANESSALAUCO
Use Code “vanessasbuddy” for 15% off all licenses!

**ALL THE YOUTUBE EQUIPMENT I USE**:

📷 CAMERA: https://geni.us/XnfL

🎙️ AUDIO: https://geni.us/pXEN

**GET ALL OF MY EQUIPMENT HERE**:

TOOLS

Disclaimer Vanessa is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com.

◽️◽️◽️◽️◽️◽️

SAY HI ON SOCIAL:

Website: https://www.vanessalau.co
Instagram: https://www.instagram.com/vanessalau.co
LinkedIn: https://linkedin.com/in/vanessaoglau/
TikTok: https://www.tiktok.com/@vanessalauco

Social Media Has CHANGED (New 2022 Marketing Strategies)

Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet

If you’re using social media to grow your business and you’re not getting the results that you were hoping for then I’ve got good news. It’s not your fault.

It’s just that social media, as a whole, is in the middle of one of the biggest transformations we’ve ever seen.

And there have been a lot of very big and very important changes to the different social media algorithms, how the platforms decide and prioritize what content gets seen and what gets buried, and most importantly of all, how all of this is impacting business owners, entrepreneurs, and marketers just like you, who are using social media to grow your business.

The bad news is, that if you don’t pivot and adjust your social media marketing strategy moving forward, your business is just going to become collateral damage as the social media networks head down this new path.

So, let me show you how it’s done.

#marketing #digitalmarketing #marketingstrategy

***PS – Whenever you’re ready, here are the 3 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
3) Join The Digital Marketing Academy here: https://adamerhart.com/academy

***Let’s Connect:
Website: https://adamerhart.com
Instagram: https://www.instagram.com/adamerhart
TikTok: https://www.tiktok.com/@officialadamerhart
YouTube: https://bit.ly/2HxjQRa
Facebook: http://facebook.com/officialadamerhart
Twitter: http://twitter.com/adamerhart

How to Create an EFFECTIVE Social Media Strategy

In this video, I break down (in soooo much depth) how to create a BOMB social media strategy to grow your brand and business!

Download my 7-Day Brand Transformation Guide to take your brand to the NEXT level honey!
https://erinondemand.thrivecart.com/7-day-brand-transformation-guide/

// LET’S CONNECT ON INSTAGRAM:
I post updates in real time of my life and business!
https://www.instagram.com/erinondemand/​
https://www.instagram.com/top3today​

//OLIVIA’S SOCIALS:
https://www.youtube.com/c/OliviaAnsell/videos
Instagram: https://www.instagram.com/oliviansell/
Her Home-building Instagram: https://www.instagram.com/ansellvania/

// NEED HELP BRANDING YOUR BUSINESS?
Join My eBrand Club:
The eBrand Club is a membership club for entrepreneurs, side-hustlers, or content creators looking for in-depth information on digital marketing strategies, how to grow your social media/ YouTube channel, and how to effectively operate the back-end of your business to build a successful company. If you love my channel, you will BEYOND love this community.
For more info: https://erinondemand.com/ebrand-club​

// M U S I C
I have a subscription with Musicbed. They have the BEST music.
Try a free month with this link: https://www.musicbed.com/invite/e2ZGf​

// S U B S C R I B E.
https://www.youtube.com/erinondemand?​…
New Videos Every Wednesday (& most Mondays)!

// F O L L O W
Website | www.erinondemand.com
Instagram | https://www.instagram.com/erinondemand/​
Facebook | Erin On Demand
Twitter | @ErinOnDemand

// G E A R
Camera – Canon 80D: https://amzn.to/2LFHKMS​
Lens – Sigma 18-35 f1.8: https://amzn.to/2Yh4tQX​
Mic – Shure VP83 Lenshopper Shotgun Microphone: https://amzn.to/2JQzxTy​
RODE Wireless Lavalier Microphones: https://bhpho.to/2YaJBec​
RODE Smartphone Microphone: https://amzn.to/32OUQN1​
Blue Yeti Microphone: https://amzn.to/2SCfPOo​
Neewer Ring Light Kit: https://amzn.to/30RJVQM​
Tripod – Manfrotto: https://amzn.to/310zZol​
Vlog Camera – G7Xii : https://amzn.to/32Hw55c​
Vlog Tripod – Joby Gorillapod: https://amzn.to/30X4Odr​ *wrong price is mentioned in the video*
Editing Software – Final Cut Pro X: https://www.apple.com/final-cut-pro/​

*Disclaimer: Some links are affiliate. By clicking and or purchasing, I may receive monetary reward. It does not alter the price or change your buyer experience.

//YOU’LL LOVE THESE VIDEOS TOO

Youtube Advice: Stop trying to be an expert. – https://youtu.be/caOPxqlVvY0​
FULL Youtube Monetization Process & 6 Months of My Youtube Paychecks | https://youtu.be/6NHqijjsVdg​
A Vlog on How to Make *Binge-Worthy* Vlogs | https://youtu.be/CXgBEdq8DGk​

//P.O. Box
29488 Woodward Avenue #256
Royal Oak, Michigan
48073

// E R I N

I’m Erin and I’m a full-time entrepreneur. I have a digital marketing & video production company called Erin On Demand. I teach entrepreneurs how to stand out online through content marketing, digital strategy, and video production. I’ve worked with companies from National Geographic, to local mom & pop shops, helping them create compelling content that attracts their target audience. This channel, takes you through my journey of building my business from the ground up, while sharing information on how I market, strategize, and operate in my business… to hopefully help you build yours!