what is search intent

Keyword Research Pt 1: How to Analyze Searcher Intent – 1.2. SEO Course by Ahrefs

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In lesson 1.2 of our SEO basics course, you’ll learn what search intent is and how to determine it using the 3C formula.

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Additional SEO Resources

[Playlist] SEO Course for Beginners (by Ahrefs) ► https://www.youtube.com/watch?v=btwC4zmewss&list=PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6&index=1

Keyword Research Tutorial: From Start to Finish ► https://www.youtube.com/watch?v=OMJQPqG2Uas

Learn How to Do Effective Keyword Research for SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tIF-QrFD854Mnb8D4Av5vx

Keyword Research Tutorials For SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY

[Tool] Keywords Explorer ► https://ahrefs.com/keywords-explorer
[Tool] Keyword Generator ► https://ahrefs.com/keyword-generator
[Tool] SERP Checker ► https://ahrefs.com/serp-checker

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Search intent represents the reason behind a searcher’s query.

Matching search intent is important to show search engines that your page will fulfill their goal, which is to deliver the most relevant results for any given query.

And while it might sound like you’re trying to satisfy Google, what you’re actually doing is learning what you need to do to satisfy the searcher’s intent.

Identifying search intent is usually quite easy. All you have to do is search for the keyword you want to rank for and then analyze the top-ranking results. And the top-ranking results are a great proxy to understand search intent because Google understands what searchers want, probably more than anyone else.

But how do you analyze the top-ranking results?

You can use a simple formula we call the 3 Cs’ of search intent. And you’ll learn how to use this formula to analyze search intent in this video.

Timestamps:

0:45 Identify the search intent
1:10 Check the three C’s of search intent
2:24 Examples of content analysis

#searchintent #keywordresearch #seo

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How to Choose the Right Keywords for SEO [2022]

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Find the right keywords for your blog content and your web copy with these simple tips for choosing the right keywords for SEO — don’t forget to get your free website review @ https://exposureninja.com/ryt/review/

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Keywords, or search queries (the phrases people search for), are one of the key aspects of Search Engine Optimisation (SEO). To rank for keywords which are important for your business you will need to choose the right keywords for your content and optimise your content for them.

In this video we cover:

– Understanding your buyer’s intent
– How to plan your typical buyer’s journey
– How to analyse your competition
– How to choose the best content format for each keyword
– How to map your keywords to your important pages

00:00 What Are Keywords?
00:56 What We’re Going To Cover
01:17 What Are The Types of Keyword?
02:28 Are Keywords Still Important?
05:01 Common Keyword Misconceptions
06:45 What Are The Types of Keywords You Should Target?
08:46 The Keyword Research Process
09:47 Step 1 – Brainstorming
15:56 Step 2 – Expand Your List with Tools
18:46 Step 3 – Crunch The Numbers

For more detail on how to choose the right keywords, check our quick guide:
https://exposureninja.com/training/guides/choose-right-keywords/

🔗 RESOURCES MENTIONED 🔗

Keyword Research Spreadsheet: https://bit.ly/keywurdz
Free SEMrush Trial: http://thankyouninjas.com

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https://www.youtube.com/watch?v=HUUl5adK89Q&list=PL6KnGdn57AO8vYwRxF3hN6OuJ50IB9y8u

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How to Do Keyword Research for SEO Like a Pro (in 2022)

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Free eBook: https://exposureninja.com/youtube/
Join our Telegram channel: https://t.me/exposureninja
Join our Facebook group: https://www.facebook.com/groups/exposureninjadojo/
Try Semrush for FREE: https://thankyouninjas.com/
Try SE Ranking for FREE: http://bestninjatool.com

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Today’s video shows you a keyword research process that you can use to find and rank for the most profitable keywords

Good keyword research can not only make you a lot of money, but it can also save you a huge amount of time.

⏲ Timestamps
00:00 — Intro
01:13 — Brain Dump
02:35 — Find keywords your site is ranking for
04:35 — Competitor research
05:52 — Keyword Data
09:21 — Use Your Judgement
10:45 — Filter Out Keywords
11:50 — Categorise as Informational or Commercial
13:20 — Add Associated Pages
15:23 — Track Your Keywords

🔗 Mentioned Links / Resources
🔵 Keyword Research Spreadsheet: https://bit.ly/3rZsZIt
🔵 Free SEMrush Trial: http://thankyouninjas.com

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Step-by-Step SEO Competitor Analysis Tutorial

6 Copywriting Tips Every Marketer Should Know

How To Write Perfect* Page Titles and Meta Descriptions for SEO

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How To Create Landing Pages That Convert at 43%

How to Choose the Right Keywords for SEO

6 Tips to Increase Your eCommerce Sales

Best SEO Tools 2022 — Tested and Compared

How To Reach 100 Sales a Day on Your Website

Gymshark’s £150 Million Marketing Strategy Success

7 Essential B2B Marketing Strategies for 2022

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How To Write Website Copy That Converts (and ISN’T Boring)

10 Ways to Increase Your eCommerce Conversion Rate

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How to Increase Your Ranking, Traffic, and Leads/Sales

How To Increase Your Ranking

How To Increase Your Traffic

How To Increase Your Leads and Sales
https://www.youtube.com/watch?v=HUUl5adK89Q&list=PL6KnGdn57AO8vYwRxF3hN6OuJ50IB9y8u

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Need more traffic? Need more leads and sales? Struggling to get more traffic?

Request a review and we’ll show you how to increase them all.

Free Website, SEO, and Marketing Review

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Get in Touch

Have a question for our team?

Email us at office@exposureninja.com

====================

Who Are Exposure Ninja?

Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.

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#ExposureNinja #DigitalMarketing #SEO