what is seo and how does it work – Page 3

Complete SEO Course for Beginners: Learn to Rank #1 in Google

May 23, 2021 by Admin

Learn how to do search engine optimization in our complete SEO training course for beginners.

Subscribe ► https://www.youtube.com/AhrefsCom?sub_confirmation=1

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Additional SEO Resources

SEO Course for Beginners Playlist (14 Videos) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6

SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings ► https://www.youtube.com/watch?v=DvwS7cV9GmQ

Keyword Research Tutorials for SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY

On Page SEO Checklist for Higher Google Rankings ► https://www.youtube.com/watch?v=gDYjjkvtOVo

Link Building Tutorials (Step-By-Step) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_m

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It doesn’t matter if you know nothing about SEO. This complete end-to-end course was created to help you learn SEO in an easy and systematic way.

This SEO training course will teach you:

► What is SEO and why it is important
► What keywords are
► The basics of how to do keyword research
► How to analyze search intent
► How to check ranking difficulty
► What is on-page SEO
► How to optimize a page for your target keyword
► What is link building and why it is important
► How to build backlinks
► What makes a backlink “high-quality”
► How to do blogger outreach
► What is technical SEO
► Technical SEO best practices

You don’t have to watch multiple videos from different places just to piece together how SEO works.

By the end of this tutorial, you’ll understand everything you need to know about the basics of SEO and how to rank #1 in Google. You’ll know how to do the four main aspects of SEO: keyword research, on-page SEO, link building, and technical SEO.

Best of all, you’ll be able to apply your training immediately to your own website and work to rank higher on Google. You’ll understand what it is you need to do to begin getting traffic from organic search month after month.

Timestamps:

0:00 Intro
1:25 What is SEO and why it is important
7:54 What are keywords
15:39 How to analyze search intent
19:51 How to find keyword for your site
31:01 What is ranking difficulty
40:28 What is on-page SEO
46:26 How to optimize a page for a target keyword
59:39 What is link building and why it is important
1:04:38 How to get backlinks for your site
1:08:26 What makes a backlink “good”
1:16:23 What are link building tactics for beginners
1:30:50 How to do blogger outreach for backlinks
1:43:28 What is technical SEO and why it’s important
1:51:00 What are technical SEO best practices

#seocourse #seo #seotutorial #searchengineoptimization

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The Ultimate 2021 SEO Training to Rank #1 in Google

May 20, 2021 by Admin

Right this very second, someone’s probably searching the Google machine for a business just like yours. But the only question is… Will you show up? 😳

It all comes down to who does SEO better — you or your competition?

👉 Download my FREE Ultimate Google Ranking Kickstart Kit here: https://wesmcdowell.com/google

Here’s the good news — your competition probably isn’t getting this SEO training 2021.

In this video, I go over my precise SEO system I’ve used on countless clients, and it’s still what I teach to this day. Why? Because it works like a charm. 😎

Just follow along — ✔️ check off each item, and before you know it, you’re on top already!

So watch now and get that top spot!

🎬 Register for the FREE On-demand video masterclass training, “The Wildly Profitable One-Weekend Website Blueprint for Service Businesses!” Just go to: https://wesmcdowell.com/training

🎧 Listen to Wes’ ‘The Profitable Website’ Podcast: https://wesmcdowell.com/subscribe/👉

What is Bad SEO 🔥 SEO Tutorial for Beginners

April 29, 2021 by Admin

What is Bad SEO 🔥 SEO Tutorial for Beginners
🌟 SEO ADVICES 👉 http://darwin-gp.com
SEO is so dynamic and evolving so fast that you need to know what works and what doesn’t by updating your knowledge of best practices. Break away from some bad SEO habits that are not only outdated, but have lost their effectiveness, and practice more current and trendy SEO tactics while taking into account the basic realities that help you realize your business goals. Watch this video to the end so you don’t miss out on a lot of useful information. Also, don’t forget to subscribe to the channel and give your likes. Let’s not waste any time and let’s get started!

As we probably know, we’re entering the next decade with the opportunity to say goodbye to terrible SEO biases that are bad for your site. They worked for us in the past, but now they have the opportunity to grow, because we probably know that the world has changed and the old ways no longer work.
Search engine optimization involves a long and gradual game. So terrible SEO methods can damage your site’s visibility and positioning in Google.
Don’t hesitate to give up some bad habits, even if they’ve worked for you before.

Although link building is an SEO tactic, you must follow some marketing techniques to be successful. Approach link building with the same dedication that you apply to marketing, because only when you can build an impressive backlink profile can you taste the fruits of marketing success. The message you send when requesting a link should be well thought out with a clear understanding of who it is intended for. It involves identifying and researching the audience so that the message can touch the right chords. Using message templates or sending generic messages doesn’t work. Understanding the person behind the Web site you are targeting should help identify their interests and create an appropriate message that will elicit the right response.

Link building can be a tedious task that requires time and resources. It is for this reason that small businesses tend to settle for poor quality links that often have little to do with real business. Not only should links be of excellent quality, but they should be appropriate for the type of business you are doing. Using the wrong links can only lead to penalties, so be especially careful when using them.

Filling pages with content, even if it meant using similar content on multiple pages, was a tactic that worked for a time, but no more. The purpose of using similar content was to facilitate keyword targeting, but it’s a bad strategy. Organizations with multiple cities often use the same content for different cities, changing just the city name, but it does enough damage to SEO. A thoughtless use of content leads to poor quality pages that are detrimental to the entire website.
Substance has to be 100% great, if your substance is not one of a kind, then it is useless for SEO.

The fundamental explanation is that when you view an item through a web scanner, it retains a similar substance covered in its list items to provide player results to customers and what they are looking for. Many people have tried to reproduce a great substance from rumored sites to attract traffic to their site, but that trick no longer works.

In case you want to post new scholarly publications on your site and distribute content compiled by others, given that it’s okay, but in case they don’t comply with Google’s guidelines, it’s best not to distribute anything at this stage. Continuous distribution of new content is good for SEO practice, but it’s additionally important to maintain harmony between the content and its quality.
Before allowing visitor posts, remember a few principles :
The substance must be exceptional .
You must fully demand the substance.
Visitor posts must have significant hyperlinks.
Substance must have proper length .
No spelling or punctuation errors .

Links are vital because they help raise rankings, but they are only one of several factors that search algorithms consider when ranking. It would be a mistake to over-rely on links to boost rankings.
Links are like votes, indicating that the public approves of a website about its good quality and ability to convey valuable information.

Organic link harvesting is one of the best practices, and there’s nothing wrong with requesting links following white-hat SEO principles. But it is advisable to stay away from aggressive link building techniques that carry the traits of black SEO, such as getting links through link schemes, buying links, or using some spam tactics.

SEO Basics: What is SEO and Why is it Important? [SEO Course by Ahrefs]

March 2, 2021 by Admin

In this video, we’ll go over the basics of SEO and cover things like what it is, why it’s important, and how it works.
Subscribe ► https://www.youtube.com/AhrefsCom?sub_confirmation=1

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Additional SEO Resources

[Playlist] SEO Course by Ahrefs ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6

What is SEO? How Search Engines Like Google Work ► https://www.youtube.com/watch?v=R-XxAk8-OXY&list=PLvJ_dXFSpd2uHtGoHf8K06ebr-TIrgM0G

SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings ► https://www.youtube.com/watch?v=DvwS7cV9GmQ

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This is the first lesson of the SEO course by Ahrefs. In this course, you’ll learn the SEO basics, with a heavy focus on execution.

The course is broken down into 4 modules plus this video, which is more of an introduction to the course as well as an SEO 101.

So, this lesson is all about SEO basics. We’ll talk about what search engine optimization is, why it’s important and how Google works.

SEO stands for search engine optimization. And it’s the process of optimizing content to be discovered through a search engine’s organic search results.

If you’re completely new to SEO, then it’s easiest to think of search engines as libraries. But instead of storing books, they store copies of websites and web pages.

So when you search for a query, the search engine will then look through all pages in its index and try to return the most relevant results. And SEO helps demonstrate to search engines that your page is that result.

Now, you might be thinking: why should I focus on SEO when there are so many other marketing mediums?

Well, there are 3 major things that attract marketers to search engine optimization and in my opinion, these 3 things make SEO the best traffic source.

You’ll find out what they are in the video.

To do SEO well, you’ll need to learn how Google works. And you’ll learn all about the concepts of crawling, indexation and its ranking algorithm in the video.

Timestamps:

1:37 What is SEO
3:40 How Google works
4:36 Google’s ranking factors

#seobasics #seo #whatisseo

Be sure to subscribe for more actionable marketing and SEO tutorials.
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SEO Tutorial For Beginners | Learn SEO Step By Step | SEO Tutorial | Advanced SEO 2020 | Simplilearn

February 1, 2021 by Admin

This SEO tutorial video will help you understand what is SEO, why we need SEO, what is keyword research, how does a search engine work, on-page SEO, off-page SEO, Google algorithms, types of SEO, what is an ideal website architecture, what is local SEO, how to measure your SEO performance, and at the end there will be a short quiz to test your understanding on SEO. SEO, or search engine optimization, is the work that we do to make our websites more prominent in the major search engines, such as Google, Yahoo, and Bing. The more prominent our web pages are in the search engines, the more visitors and searchers will be exposed to our business information.

Start learning today’s most in-demand skills for FREE. Visit us at https://www.simplilearn.com/skillup-free-online-courses?utm_campaign=SEO&utm_medium=Description&utm_source=youtube
Choose over 300 in-demand skills and get access to 1000+ hours of video content for FREE in various technologies like Data Science, Cybersecurity, Project Management & Leadership, Digital Marketing, and much more.

Below topics are explained in this SEO tutorial:
1. Why SEO? (0:55)
2. What is SEO? (05:35)
3. What is keyword research? (07:24)
4. How does a search engine work? (15:11)
5. On-page SEO (17:56)
6. Off-page SEO (01:05:30)
7. What are Google algorithms? (01:33:00)
8. Types of SEO (01:40:49)
9. Website architecture (01:44:39)
10. Local SEO (01:52:02)
11. How to measure your SEO performance (01:59:42)
12. Quiz (02:16:31)

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To get access to the slides, click here: https://www.slideshare.net/Simplilearn/seo-tutorial-for-beginners-learn-seo-step-by-step-seo-tutorial-advanced-seo-2019-simplilearn/Simplilearn/seo-tutorial-for-beginners-learn-seo-step-by-step-seo-tutorial-advanced-seo-2019-simplilearn

Watch more videos on Digital Marketing: https://www.youtube.com/watch?v=xA_yMYN19ug&list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI

#seo #seotutorialforbeginners #digitalmarketing #digitalmarketingcourse #digitalmarketingcourse #simplilearndmca #Simplilearndigitalmarketing #simplilearn

Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.

What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored for the right audiences

Who should take this Digital Marketing course?
Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. Any of these roles can benefit from the Digital Marketing Specialist training:
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates
5. Entrepreneurs or Business Owners
6. Marketing Consultant

Learn more at: https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training?utm_campaign=SEO-Tutorial-For-Beginners-Qs0_Qu22v4M&utm_medium=Tutorials&utm_source=youtube

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– Website: https://www.simplilearn.com

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Get the iOS app: http://apple.co/1HIO5J0

How To Get Free Traffic From Google (SEO Tutorial For Beginners)

October 1, 2020 by Admin

In this video, I will show you how to get free organic traffic from Google with SEO or search engine optimization, this is a free SEO tutorial for beginners who want to understand what is SEO and how it works.

I will explain what is SEO and How it works, then I will talk about the main 3 steps of SEO, which is keyword research, on-page SEO, and off-page SEO.

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SEO Tutorial For Beginners | SEO Full Course | Search Engine Optimization Tutorial | Simplilearn

January 21, 2020 by Admin

This video on Search Engine Optimization(SEO), will take you through a number of important topics that will help you make the most out of your SEO campaigns. We will focus on keyword research, Google analytics, Google tag manager, how you can rank number one on Google and YouTube, how to increase YouTube subscribers, how to get traffic to your website, some popular SEO tools and finally some SEO tips and tricks. Now, let us get started and learn SEO from scratch.

Each of these topics are also explained with practical examples.
1. What is SEO? 00:45
2. Why SEO? 01:36
3. Keyword Research 51:13
4. Copywriting 1:08:40
5. Employment and Industry Trends 1:22:31
6. Analytics 1:25:22
7. Why Keyword Research 1:33:52
8. Types of Keyword Research 1:36:13
9. How to do Keyword Research 1:42:43
10. LSI Keyword 1:58:16
11. Google Analytics 2:13:37
12. Google Analytics Report 2:26:49
13. Google Tag Manager 3:10:31
14. What is Google Tag Manager 3:15:46
15. Benefits of Google Tag Manager 3:16:43
16. How Google Tag Manager Works 3:20:31
17. How to Get started with Google Tag Manager 3:32:01
18. How to Rank #1 on Google 3:46:04
19. Keyword Research 3:49:34
20. High Quality Content 4:04:28
21. How to Rank YouTube Videos 4:47:16
22. YouTube Keyword Research 4:50:04
23. Importance of user Engagement 5:25:46
24. Promote your content 5:30:16
25. Optimize your youtube videos 5:51:55
26. Create High Quality Video 6:06:07
27. Engage with your Audience 6:13:01
28. How to get Traffic to your Website 6:25:04
29. Why is traffic Important 6:26:31
30. Paid Advertising 6:27:58

Subscribe to our channel for more Digital Marketing Tutorials: https://www.youtube.com/user/Simplilearn?sub_confirmation=1

Watch more videos on Digital Marketing: https://www.youtube.com/watch?v=ZVuHLPl69mM&list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI

#SEO #SEOTutorialForBeginners #SEOFullCourse #DigitalMarketing #DigitalMarketingCourse #DigitalMarketingCourse #SimplilearnDMCA #SimplilearnDigitalMarketing #Simplilearn

About Simplilearn Digital Marketing course:
The Digital Marketing Certified Associate (DMCA) course is designed to help you master the essential disciplines in digital marketing, including search engine optimization (SEO), social media, pay-per-click (PPC), conversion optimization, web analytics, content marketing, email and mobile marketing. Digital marketing is one of the world’s fastest growing disciplines, and this certification will raise your value in the marketplace and prepare you for a career in digital marketing.

Learn more at: https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training?utm_campaign=SEO-Full-Course-OYRkIGaP80M&utm_medium=Tutorials&utm_source=youtube

Get the Android app: http://bit.ly/1WlVo4u
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SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings

November 28, 2019 by Admin

New to SEO? This tutorial shows you the basics of doing search engine optimization for your website to rank high in Google.
Subscribe ► https://www.youtube.com/AhrefsCom?sub_confirmation=1

First, what is SEO and how does it work?

SEO stands for search engine optimization. By definition, it is the process of optimizing your website and webpages to get “free”, “organic” traffic from search engines like Google, Yahoo and Bing.

As a business owner, blogger, or website owner, your job is two-fold:

First, you need to make it easy for search engines to understand what your page is about and create content that matches what we call, the “searcher’s intent.”

Second, you need to show Google and other search engines that your pages are ‘worthy’ of ranking.

In this video, Sam Oh teaches the a 101 into the world of search engine optimization.

There are plenty of clear examples and some basic (yet powerful) SEO tips to optimize a brand new website to rank #1 on Google (step-by-step).

The techniques that are taught in this SEO training include:

1. Keyword research
By doing keyword research, you can see the average number of times someone searches for a specific keyword phrase in Google each month.

Often times, the query that you think will be the most popular is often far from the truth.

Using tools like Ahrefs Keywords Explorer (https://ahrefs.com/keywords-explorer), you’ll learn how to use the “parent topic” of a term to determine the best keywords to target for your pages.

You’ll also learn what not to do (ie. keyword stuffing).

Keyword research gives you clues on the language you should use to let both Google and potential customers know what our page is about.

There are a few vivid examples in here to illustrate the best practices on how to do keyword research. If you want to sharpen your keyword research skills, I highly recommend watching this series on doing keyword research in 2018 and beyond.

2. On-page SEO
On-page SEO is the process of optimizing web pages with the intention to rank high in Google. If you want to rank #1 on Google, then your on-page SEO will need to be right on.

In this tutorial, you’ll learn 4 simple, yet highly effective tips to ensure you are following Google SEO best practices. Having optimized web pages will set the foundation for your success in search engine optimization.

It will help Google understand what your content is about and help your customers find you.

A few of the basic tips include:

– Title tags
– Meta descriptions
– Heading tags (or H1 tags)
– keyword usage
– content creation
– competitor analysis

Learn more about our top 10 on-page SEO tips that actually work in 2018 and beyond.

3. Off-page SEO
Off-page SEO is often referred to as link building.

Link building is the process of getting other websites to link to your web pages.

Basically, links act as “votes” or other people vouching for your website.

Backlinks work in a similar way that you would refer your friend to buy a product from your favorite store because you’ve tried it, used it, and loved it.

In general, the more quality backlinks you can get from relevant pages, the higher you’ll rank in Google.

Sam will show you how to find backlink opportunities and the key technique that SEOs use to build links, which is through email outreach.

I highly recommend watching our video series on competitor backlink analysis and link building here:

We also have another playlist on more “advanced” link building.

There’s a lot to learn with SEO marketing and we’re constantly adding new tutorials to help you learn and execute SEO in effective ways.

Be sure to subscribe for more actionable tutorials and grow your SEO and marketing knowledge.

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#SEO #SearchEngineOptimization #SEOTutorial