Google Ads Tutorial For Beginners 2020 – How to Setup Pay-Per-Click(PPC) Google Ads Campaign

Complete Google Ads Tutorial for 2020. This step by step video guide explains how to create a new google ad campaign, ad settings, ad group and ad creation and keyword research. This tutorial will also help you get started with pay-per-click advertising, keyword targeting, traffic and lead generation to increase your sales.

A short intro on Google ads:

Google ads in an online advertising platform that will enable you to promote your business via search, display and YouTube network. The platform allows advertisers to bid on certain keywords in order to trigger your ad on Google’s search engine results pages. Google ads is also know as pay-per-click advertising since you will be paying for clicks on your ad rather than impressions(on search network).

Useful tools for keyword research(Free version): https://neilpatel.com/ubersuggest/

Paid Keyword Research Tools: https://www.semrush.com/ and https://moz.com/

PPC Tutorial | PPC Online Training | Google AdWords Tutorial | Intellipaat

This tutorial on Pay Per Click explains in depth about Google AdWords and how to position Ad, rank Ad higher and ways to auction on Google. This tutorial also explains the concepts like quality score, cpc calculation and how to search keywords.

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Got any questions about PPC? Ask us in the comment section below.

Are you looking for something more? Enroll in our PPC training course and become a certified PPC Expert (https://goo.gl/E5rWVP). It is a 07 hrs instructor led training provided by Intellipaat which is completely aligned with industry standards and certification bodies

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Intellipaat Edge
1. 24×7 Life time Access & Support
2. Flexible Class Schedule
3. Job Assistance
4. Mentors with +14 yrs industry experience
5. Industry Oriented Courseware
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Why take this course?
In today’s digitally-driven economy it is important for each and every organization to have a digital presence. Google AdWords is the biggest ad platform on the internet in order to reach out to your target audience. Most of the organizations are already on the Google AdWords platform and a lot of organizations will get on this bandwagon soon. All this creates huge opportunities for professionals who are having the right training in PPC and have earned the Google AdWords certification. This training will prepare to take the top jobs in the search engine marketing domain.
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What you will learn in this course?
This course will be covering following topics:
1.Introduction to search Engine Marketing
2.The various aspects of the Google AdWords program
3.Choosing the right keywords for advertising campaign
4.Various keyword match types and its significance
5.Familiarizing with the PPC auction model
6.Setting up the ad campaign and the right pricing
7.Structuring the campaign based on various conversion factors
8.Analyzing the performance with the right metrics
9.Creating dynamic ads and split test campaigns
10.Google Display network and video ad campaigns

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Google Adwords Tutorial: How to Advertise on Google for Beginners | PPC Lead Generation Strategies!

Step-By-Step Google Adwords Tutorial Showing You How to Advertise on Google Using Local Lead Generation Strategies in 2018

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How to Sell Google Ad Services + Client On-boarding Documents [FREE]
http://bit.ly/PPC-Plugin

Table of Contents:
I. Introduction Adwords Pay Per Click
II. High-Level Google Adwords Strategies
III. How Google Adwords Works
IV. Google Adwords Keyword Research
V. Adwords Landing Page Design (PPC Optimized)
VI. Google Ads Power Editor Tool
VII. Split Testing Ads
VIII. Adwords Campaign Setup
IX. Adwords Optimization Strategies & Techniques

INTRODUCTION
This video will show you how to market a local business using up-to-date advertising strategies. You’ll learn exactly how to create successful Google Adwords Campaigns, that jump you straight to the top of Google search results, from start to finish.

This guide will take you from beginner to intermediate when it comes to generating leads for local businesses. Although this is targeted to local marketers, there is a wide range of people who can benefit from the strategies, principles, and techniques demonstrated in this video. For that reason, these tips can be applied to more than just local PPC campaigns.

Google marketing really is easy once you get the hang of the algorithm and basic advertising principles. This knowledge will carry over to ALL pay per click platforms including Facebook Ads, Youtube Ads, Instagram Ads, and more…

So buckle up, because this is going to be a long one!

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