content writing

SEO Copywriting Tutorial: From Start to Finish

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In this SEO copywriting tutorial, you’ll learn how to create content that’s perfect for readers and search engines.

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Additional Copywriting and SEO Resources

Content Writing for SEO: How to Create Content that Ranks in Google ► https://www.youtube.com/watch?v=8BdZ0dUu7VQ

Content Marketing For Beginners: Complete Guide ► https://www.youtube.com/watch?v=0R_3iarc8IA

On-Page SEO Checklist for Higher Google Rankings ► https://www.youtube.com/watch?v=gDYjjkvtOVo

Complete SEO Course for Beginners: Learn to Rank #1 in Google ► https://www.youtube.com/watch?v=xsVTqzratPs

Keyword Research Pt 1: How to Analyze Searcher Intent – 1.2. SEO Course by Ahrefs ► https://www.youtube.com/watch?v=zXPZ0L2cOw4

How to Write the Perfect Title Tag to Increase Your Click-Through Rate (CTR) ► https://www.youtube.com/watch?v=jqEoZsIOrYw

Use These Blog Post Templates to Write Better SEO Content ► https://www.youtube.com/watch?v=fEaoxnf9KNE

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SEO copywriting is challenging because you must create content that satisfies both search engines and human readers.

Fortunately, this can easily be solved using the 3-steps taught in this copywriting tutorial. The first stage is all about research.

In the research stage, you’ll want to check search intent, which represents the reason behind a searcher’s query. And we can find clues into searcher intent right within the search results page.

The second part of the research phase is to create a thorough outline based on data. The best place to start building your outline is to look for similarities among the top-ranking pages.

Watch the video to learn more about these steps.

The next part of the SEO copywriting process is the drafting phase. All content writers have the same goals here: to educate, entertain, and/or delight their readers while ideally leading them closer to a conversion goal.

A simple yet effective method you can use is the PAS formula which stands for Problem, Agitate, and Solution.

Want to learn more about this formula and how to use it when drafting content? Watch the video.

Once you’ve finished the draft, it’s time to move on to the final stage – editing. And it’s not just about doing a final read-through to check for typos. You should ensure your messaging is right, all your on-page SEO optimizations have been done correctly, and the content flows smoothly.

Watch the video to learn how to make it easy for people to consume your content.

Timestamps:

0:00 Intro
0:54 The research stage
5:07 The drafting phase
8:23 The editing stage

#seocopywriting #copywriting #contentwriting

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The Easiest Way to Make a WordPress Blog SEO Friendly

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The easiest way to make a WordPress blog SEO-friendly. Believe it or not, WordPress is pretty SEO-friendly out of the box. If you want to make it more SEO-friendly, you just have to use plugins like Yoast SEO or All In One. But you already know that. Here’s what no one tells you. The main reason most blogs aren’t SEO-friendly are for two reasons, and you can’t solve these issues through plugins.

RESOURCES & LINKS:
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Yoast SEO: https://yoast.com/wordpress/plugins/seo/
Google Analytics: https://analytics.google.com/analytics/web/provision/#/provision
Ubersuggest: https://neilpatel.com/ubersuggest/
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The first reason is you have too much content on the same topic. See, when you blog, over time, you’ll have writer’s block, or you have forgotten what you’ve written on before. That can cause you to write on the same topic over and over again accidentally.

For example, I may have written a post in the past called The Beginners Guide to SEO. And then, a year later, write a post on How to Get Started with SEO. And then, six months later, I may write a post called Seven SEO Tips for Beginners. Although each of those posts are different, a lot of times, Google will see them as roughly the same thing, because they’re all about SEO for beginners. And that can cause confusion with search engines. And Google won’t know which term or which post to more so rank for terms like SEO for beginners.

So, what you’ll want to do is combine the post that are all around similar keywords and put them into one amazing post. This will increase your overall rankings and confuse search engines less. And the key with this is when you have that issue, go to Google Analytics, see which of the pages is the most popular and combine the other pages into the most popular one. And then do 301 redirects, and make sure you adjust the internal links that have gone to the old post and update them to go to the new post.

The second reason your WordPress blog isn’t as search-engine-friendly is because your content is old and outdated. Did you know that Wikipedia is the seventh most popular site in the world, according to Similarweb? Do you know how they pull that off? Well, their content is continually updated. People keep updating Wikipedia on a daily basis.

Heck, some of their most popular pages are even also updated on a daily basis. And some content pieces, especially when there’s new news, get updated multiple times within the hour. It’s super effective. With most blogs, people write content, they never update them. We find this out with our agency, NP Digital. When we talk to clients, 98% of our clients that work with us, before they even started, never update their old content.

Now, of course, once they start working with us, we change that, and we start updating their old content. You want to do this at least once a year, ideally more than that. And this is an easy way to start generating more traffic.

And you’re probably wondering, “Neil, what old posts do I update? Do I need to update them by a lot, a little?” Well, the easiest way to figure out what posts need updating first is to look at Google Search Console, and you can see what pages have dropped in traffic over time. Those are the ones that need updating first.

Now, when you update them, you want to look at what are the other competing webpages and blogs that rank above me for the terms that I lost ranking score. Google them, look at their pages, and see how you can make yours better.

Now, the two above reasons, aren’t hard to fix, they just take time. But the time aspect is why most blogs aren’t SEO-friendly. They prefer a quick plugin to fix their problems. But not all plugins can fix everything, sometimes you just need a little bit of human capital.

So put in the time and effort, and your blog will be more SEO-friendly. Or if you want my team to just do this for you, go check out npdigital.com, where we can handle all your SEO needs for you. If you enjoy this video, like it, share it, subscribe to the channel. If you have any questions, leave a comment below, I’m here to help.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://npdigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

#SEO #NeilPatel #DigitalMarketing

Steal this $7M SEO strategy

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Start your content strategy right by identifying your buyer persona: https://www.youtube.com/watch?v=7juGEBU_uWQ

Get our FREE eBook: https://exposureninja.com/youtube/

Try Semrush for FREE: https://thankyouninjas.com

Try SE Ranking for FREE: http://bestninjatool.com

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This SEO strategy is used by some of the world’s top websites to drive millions and even tens of millions of visitors to their site every month.

It’s also evergreen, meaning you do it once and it can be earning new traffic for years.

⏲ Timestamps
00:00 — Intro
03:12 — The Content Strategy
06:26 — Prioritising Your Content
07:04 — Calls to Action

🔗 Mentioned Links / Resources
Masterclass ➡️https://www.masterclass.com/
Semrush ➡️https://thankyouninjas.com/
Clear Review ➡️https://www.clearreview.com/

Join our live streams: https://www.youtube.com/channel/UCp-6uU0i61vA_uJW_D9sHSw?sub_confirmation=1

Listen to our podcast: https://exposureninja.com/podcast/

Read our blog posts: https://exposureninja.com/blog/

====================

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Request a Marketing Review
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Who We Are
Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.

#ExposureNinja #SEO

Content Writing for SEO: How to Write SEO content that Ranks

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In this video, you’ll learn how to write SEO content and SEO writing that will engage your viewers, ranks in search engines and that will drive search traffic from search engines like Google.

Unique content is not what you think it is , yes it means do not duplicate content but I also know that having more unique words regardless if they are made up or perhaps they are branded terms that are only associated to you and or just using your brand name.

Using more unique words and following Googles guidelines for “uniqueness” you will be able to rank your content higher on Google in 2021-2022. If you have questions related to SEO writing or anything content marketing related feel free to ask below.

Chris Palmer SEO – Internet Marketing Consulting Services
30 W Broad St fl2
Tamaqua PA 18252
(570) 810-1080
Consulting: https://seo.chrispalmermarketing.com

How To Write SEO Content That Ranks In 2021🔥

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How To Write SEO Content That Ranks In 2021🔥
🌟 SEO ADVICES 👉 http://darwin-gp.com
Knowing how to create SEO content correctly separates amateurs from professionals. In this video, I will show you step by step the exact process of creating SEO content. So, if you want to rank first in Google, keep watching, because exceptionally powerful SEO content is the leading domino for increasing organic search traffic. Also, don’t forget to subscribe to the channel and like it so you don’t miss our new videos. And so, here we go!

One of the biggest challenges bloggers and content marketers face is writing content that is optimized for search engines but also appealing to people.
If you want to expand your blog’s audience, you’re going to have to get smarter with content. The main way to achieve this is through SEO copywriting.
While search engine optimization may seem complicated, it’s easier than you think; especially if you understand that it’s best to write for people, not search engines.
In order to thrive, your online business must go beyond just “writing content.” Your content must accomplish two things:
solve a specific problem
appeal to the end-user.

We all know what happens when you type a search query into a search engine and click “enter”: you get a list of search results that match your search query.
These results pages appear as a result of search engine optimization.
In short, SEO is a method of optimizing the effectiveness of your content for search engines to help it rank higher than content from other sites targeting the same search terms.

Google displays web pages in search results based on page authority and relevance, to improve user interaction. How does it measure authority and relevance?
Google determines the relevance of your page by analyzing its content based on several factors, including where and how often you use certain words in that piece of content.
Google measures authority by the number of links leading to that page and how credible those links are.
On the Internet, links are like votes with a slight difference. The winner of an election is determined solely by the number of votes, whereas the ranking of your web page depends not so much on how many incoming links it has, but on the quality of those links.
Who drives the user to action? A copywriter does. A copywriter is a skilled professional who writes text for advertisements, promotions, and customer interactions. In the marketing world, they are often called “creative people.” An SEO copywriter adapts this to online content.

A copywriter is someone who understands people, knows what their audience likes, and chooses words they will like. The headline, words, phrases, sentences, and paragraphs used in the content should persuade and induce readers to take a certain action. The SEO copywriter also understands how Google treats certain words and phrases, especially long-tail phrases.
If you are a blogger, freelance writer, or online entrepreneur, you can become a sought-after copywriter if you develop your creativity and hone your writing skills.

If you want to build a thriving online business and survive in the ever-changing world of SEO, your job is to create useful content that is interesting, persuasive, and well optimized for search engines; and you have to do it consistently. It’s part of the user experience to get fresh new content on demand.
What is SEO copywriting?
SEO copywriting has evolved since Google started releasing its updates.
If you want to create very useful content that will rank high on Google while also directing paying customers or clients to your online business, you should think about the components of Google’s ranking algorithm.
SEO copywriting is all about creating useful, compelling, and valuable content that targets specific keywords so that other people are happy to promote it on social media platforms.

This increases the authority and relevance of your content and improves its ranking in Google for selected keywords. So when you strongly recommend something, Google considers it relevant and you will get better SEO content results.
SEO copywriting helps you target your customers and solve their specific problems with well-designed content.

Some elements of valuable content, such as visual appeal and timeliness, are hallmarks of copywriting.
Consistently implementing SEO best practices throughout your content will naturally propel your content into the top 10 of Google and increase your traffic.
However, there are elements that will always allow you to rank high in Google, as well as increase your conversion rate. Before you implement SEO copywriting elements, remember that there are things that must be done before on-page optimization.
Here are 6 important elements of SEO copywriting:
Site Speed.
40% of people leave a web page if it takes more than 3 seconds to fully load.
47% of end-users expect a web page to load in two seconds or less.

Content Writing for SEO: How to Create Content that Ranks in Google

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In this video, you’ll learn how to do content writing for SEO that engages your audience, satisfies search engines, and drives consistent traffic.
Subscribe ► https://www.youtube.com/AhrefsCom?sub_confirmation=1

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Additional Blogging and Content Marketing Resources

SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings ► https://www.youtube.com/watch?v=DvwS7cV9GmQ

Keyword Research Tutorial: From Start to Finish ► https://www.youtube.com/watch?v=OMJQPqG2Uas

Keyword Research Tutorials for SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY

Link Building Tutorials (Step-By-Step) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_m

How to Measure Keyword Difficulty and Rank on Google ► https://www.youtube.com/watch?v=jSOq3ysvBk8

Blogging Tips for Beginners That Actually Work ► https://www.youtube.com/watch?v=Ml4mQJjgX6g

How to Write a Blog Post That Actually Gets Traffic ► https://www.youtube.com/watch?v=-kOT39l0omU

What is Content Marketing and How to Crush It on a Tiny Budget ► https://www.youtube.com/watch?v=4XrtVkhOBfQ
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Whether you’re writing for your own site or for a client, you should have 2 objectives for your content.

► The content should drive traffic to the site.
► The content should turn people into customers or push them further down the sales funnel.

With these objectives in mind, here’s a simple process to achieve both of these goals.

The first step is to write about topics people are searching for.

Most people like to write about topics that excite them. But these posts often have a short shelf life.

When you create content around topics that people are searching for, then you get the opposite effect: free, passive and consistent traffic that usually grows over time.

How do you do this? This video will show you how.

The second step is to assess the type of content Google wants you to create.

Google’s job is to deliver the most relevant results for any given search query. And they do a pretty good job at this.

So naturally, if you want to rank for your target topic, then you need to know the type of content Google will rank for that query.

This is called search intent. Watch the video to find out how to determine search intent from any query.

Step three is to create a data-driven outline.

Content is like a puzzle. There are a lot of different pieces and it’s tough to assemble without some kind of framework. Outlines are like the edge pieces of the puzzle. They help to form the base and all you need to do is fill in the missing pieces.

They also help make sure you’re including all critical points worth communicating on the topic.

This video will show you how to easily create a blog post outline.

Step four is to create a click-worthy headline.

A headline is important because it’s what stands between you and a visitor. Its main job is to convince people to actually click on your result. Then it’s your content’s job to keep them reading.

Watch the video to learn how to write good headlines.

Step five is to write a killer intro using the AIDA formula.

The introduction is arguably the most important part of your content. Its job is to hook your reader, tell them they’re in the right place, and convince them to keep reading.

Fortunately, there’s a tried and tested formula you can use called AIDA, which you can use.

What does it stand for and how do you use it? Watch the video.

Step six is to make your content actionable and easy to digest.

So your outline should act as a nice skeleton for your post. And to add meat to those bones, you need to do two things.

► Make your content as helpful as possible.
► Make it easy to digest and read by focusing on your communication and writing skills.

Watch the video to learn some tips on how to do this.

Timestamps:

1:11 Write about topics people are actually searching for
3:50 Assess the “type” of content Google will rank
5:18 Create a data-driven outline
7:15 Create a click-worthy headline
8:04 Write a killer intro using the AIDA formula
9:47 Make your content actionable and easy to digest
11:25 Get unfiltered feedback

#contentwritingforseo #contentwriting #contentmarketing

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