Is this the secret to great email marketing? Hear from Small Business Success Director Dave Charest about why it’s important to treat your email audience as individuals whenever possible.
—
Start a free email marketing trial: https://www.constantcontact.com/free-email-marketing-trial?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
Sign up for our Hints & Tips newsletter: https://blogs.constantcontact.com/newsletter-signup/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Listen to Dave’s Be a Marketer podcast: https://community.constantcontact.com/t5/Be-A-Marketer/bg-p/podcast?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_aboutus
Make $5,000+ Per Month Selling Your Products On Amazon In 90 Days
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Learn more about Constant Contact’s online marketing platform: https://www.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Start a free email marketing trial: https://www.constantcontact.com/free-email-marketing-trial?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
Create a website and online store with Constant Contact’s Website Builder: https://www.constantcontact.com/website?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
Sign up for our Hints & Tips newsletter: https://blogs.constantcontact.com/newsletter-signup/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Get the latest email marketing and small business advice on our blog: https://blogs.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Subscribe to our channel and connect with us on social:
-Instagram: https://www.instagram.com/constantcontact/
-Twitter: https://twitter.com/constantcontact
-Facebook: https://facebook.com/constantcontact
-LinkedIn: https://www.linkedin.com/company/constant-contact/
-Pinterest: https://www.pinterest.com/constantcontact/
Back to our regularly scheduled program, we have episode 11 of CRASH CEO SCHOOL! In this episode, Dr. Baktari speaks on the SEO powerhouse Google Ads and how PPC needs to be carefully navigated depending on what organization you have. It may not be for everybody, but everybody should understand what google ads is, what ppc is, and how to start bringing it in-house!
All of the tips and tricks that you need to maximize your profit and exposure from Google Ads are right here! What is PPC? Should there be a budget? Should you outsource or bring it in-house? Find out all of this and more in the full episode!
This content was produced in association with our affiliated partners:
eNational Testing: https://www.enationaltesting.com/
USDTC : https://www.usdrugtestcenters.com/
e7 Health: https://www.e7health.com/
SEMRush: https://semrush.sjv.io/oqz2ag
Do you have further questions about the content? Please leave your question in the comments below so I can make an episode about it. Also, I’d love to hear any suggestions you may have for future content.
Timestamps:
00:00 Preview
00:44 Intro
01:21 What Is Google Ads/PPC
05:25 Is Google Ads Right For You?
08:22 Where Are You Organically?
09:39 How To Start Google Ads
11:35 In-House Vs. Outsource
15:38 Top Tips To Improve Your Google Ads
16:38 1. You Have To Be Involved
17:51 2. Negative Keywords
30:21 3. Don’t Put A Budget On Google Ads
33:26 Outro
SUBMIT YOUR BUSINESS STORY HERE: https://jonathanbaktarimd.com/contact/
For more information, please visit: https://jonathanbaktarimd.com/
Sign up for my NEWSLETTER here: https://ns.jonathanbaktarimd.com/
Dr. Baktari is the CEO of eNational Testing, e7 Health, & US Drug Test Centers. Jonathan Baktari MD brings over 20 years of clinical, administrative, and entrepreneurial experience. He has been a triple board-certified physician specializing in internal medicine, pulmonary, and critical care medicine.
Dr. Baktari is a preeminent, national business thought leader interviewed in The Washington Post, USA Today, Forbes, Barron’s, and many other national publications. He is also an opinion writer for The Hill and the Toronto Star.
He is the host of a highly-rated podcast BaktariMD as well as a guest on over 50 podcasts. Dr. Baktari was formerly the Medical Director of The Valley Health Systems, Anthem Blue Cross Blue Shield and Culinary Health Fund. He also served as clinical faculty for several medical schools, including the University of Nevada and Touro University.
Square Email Marketing helps you connect with your customers and grow your business. In this video, learn how to build your first email campaign, customize your design and audience, and see the impact of your marketing efforts.
00:00 Getting Started with Square Email Marketing
00:16 Automatically Collect Emails
00:45 Select a Template Based on your Marketing Goal
01:05 Edit your template
02:10 Select your Audience
02:40 Send a Preview
03:00 Automatically Send Emails
03:35 Automatically Request Google Reviews
04:10 Create and Send Coupons
04:30 See your Impact
Learn more about Google Reviews: https://squareup.com/help/us/en/article/5660-using-automated-campaigns-with-square-marketing
At Square, we’re so much more than the little white card reader. We help businesses of all sizes start, run, and grow every day.
Whether it’s the food truck establishing a brick-and-mortar restaurant, the former sole proprietor adding her first employees, or the entrepreneur expanding from one location to ten, our solutions scale with our sellers. We all grow together.
Learn more about Constant Contact’s online marketing platform: https://www.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Start a free email marketing trial: https://www.constantcontact.com/free-email-marketing-trial?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
Create a website and online store with Constant Contact’s Website Builder: https://www.constantcontact.com/website?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
Sign up for our Hints & Tips newsletter: https://blogs.constantcontact.com/newsletter-signup/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Get the latest email marketing and small business advice on our blog: https://blogs.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Subscribe to our channel and connect with us on social:
-Instagram: https://www.instagram.com/constantcontact/
-Twitter: https://twitter.com/constantcontact
-Facebook: https://facebook.com/constantcontact
-LinkedIn: https://www.linkedin.com/company/constant-contact/
-Pinterest: https://www.pinterest.com/constantcontact/
Taking your email marketing efforts to the next level comes down to using the best practices and tools that work for your audience.
In this free webinar, learn where to best spend your time and resources to improve your results. You’ll learn how to:
– Understand your audience & what they respond to
– Test your efforts to find out what works & what doesn’t
– Set up key features & strategies to drive results
About our guest: Bryan Caplan is all about helping you build a bigger, better business. A national speaker for Grow with Google and Constant Contact, award-winning CEO of Bryan Caplan Marketing and host of the Bigger Better Biz channel on YouTube, Bryan works with entrepreneurs around the world, teaching and coaching on digital marketing topics to help small businesses grow and succeed.
___
– Go to Google Trends: g.co/trends
– Get Bryan’s email guide: https://build.bryancaplan.com/lets-go55605940
– Get insights from litmus in our webinar: Get More Opens with Great Subject Lines: https://youtu.be/H6UrMgJ3-xI
– Learn how to use the tools in Constant Contact with our free webinars: https://constantcontact.com/freewebinar
– Sign up for a free Constant Contact Trial: https://conta.cc/3Q35Ga6
– Join Bryan’s free marketing community: bryancaplan.com/join
—
Learn more about Constant Contact’s online marketing platform: https://www.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Start a free email marketing trial: https://www.constantcontact.com/free-email-marketing-trial?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
Create a website and online store with Constant Contact’s Website Builder: https://www.constantcontact.com/website?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
Sign up for our Hints & Tips newsletter: https://blogs.constantcontact.com/newsletter-signup/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Get the latest email marketing and small business advice on our blog: https://blogs.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Subscribe to our channel and connect with us on social:
-Instagram: https://www.instagram.com/constantcontact/
-Twitter: https://twitter.com/constantcontact
-Facebook: https://facebook.com/constantcontact
-LinkedIn: https://www.linkedin.com/company/constant-contact/
-Pinterest: https://www.pinterest.com/constantcontact/
SEO vs PPC for Local Business Marketing | What Is The Difference and Which Is Better?
In this video we talk about Seo vs Google ads for local businesses, which is better and why. If you are wondering if you should be doing search engine optimization or google ads ppc for your business then this video will help you identify which is better suited for your business!
Wanna run this campaign for your Business? Apply today: https://clicksgeek.com/apply-today
More about us, our free training, and our courses: https://linktr.ee/clicksgeek
⏱️TIMESTAMPS⏱️
0:00 – Intro
0:25 Difference between SEO and PPC
1:30 Pros and Cons of SEO and PPC
3:00 How long does each take for results?
5:00 Which is better suited for you?
10:00 Outro
———- RELATED VIDEOS ———-
1. Google Ads Expert: How We Build and Manage High Performing Campaigns
Welcome. My name is Tony Guo. I run several startups in Humble Texas which is near Houston Texas. I’m an entrepreneur and CEO of RunRex, a web consulting firm. I graduated NYU with honors and a BS in Biology. I passed the Patent Bar Exam when I was 21. Worked at a large IP law firm. And graduated William and Mary Law School. I’m barred in the State of New York. I love digital marketing.
I own :
https://guttulus.com – Marketing Agency.
https://runrex.com – Marketing Agency.
You can find me on linkedin. https://www.linkedin.com/in/tyguo/
Are you interested in working for a small marketing agency in Houston Texas? Please send a resume to tony@runrex.com. We will get back to you! We own several companies in many different industries.
We are the black sheep of marketing. We are profitable, cash flow positive. During the coronavirus we turned down $700,000 of PPP loans because we didn’t need it. We did not furlough an employee, lay off an employee, reduce the salary of an employee, or fire an employee during the coronavirus. This is a real opportunity to grow and expand your world view.
We are looking for outsiders, the crazy ones, and people who simply don’t fit the normal conventions of the 9 to 5. We work 80 hours a week… don’t worry there’s 1.5X overtime. If you want to make $100,000 a year, you can. Work more hours. We are adding to our team. If you are not crazy about the work you do, you won’t be a good fit.
While we are not Steve Jobs, we live by his creed :
Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.
I look forward to sharing my experiences with you!
Guttulus is one of the most popular marketing agencies in Humble, Texas with a large following. It is an PPC agency with a difference – it not only optimizes your websites but also teaches you important aspects of online marketing. Guttulus concentrates on pay-per-click advertising but also offers other SEO services such as web analytics and content creation. It also offers free digital marketing lessons.
RunRex is a full service digital marketing agency with a team of experts readily available to help increase traffic and drive sales for your web-based operation. Consulting with local SMBs in development and traffic generation for their websites. Leveraging SEM, SEO, LSO, Social and Video tactics. Current clients include Software, Legal, Oil & Gas and Travel.
At BigGale, it’s our passion to provide our clients with as many options as possible. We offer a wide variety of professional media packages, as well as customization options for your website. Trust a team that can give you their all. Our services range from photography to videography or a combination of both. Take a look at our gallery to see which services would work best for you.
PPChire is more than just an SEO agency. It offers all the SEO services needed to improve your site’s rank with major search engines. However, it also goes a step further to ensure that your site is certified with all major Google platforms: Google AdWords, Google Analytics, Google Video (YouTube), Google Mobile, and Google Shopping. PPChire also offers clients SEO exams to test and increase their SEO skills – it does this in partnership with Guttulus. When it comes to internet marketing, going for the best is paramount since the gap between first and second best often has significant ramifications result-wise. In Houston, there are many internet marketing agencies, but PPChire stands out as the best for a variety of reasons.
Welcome. My name is Tony Guo. I run several startups in Humble Texas which is near Houston Texas. I’m an entrepreneur and CEO of RunRex, a web consulting firm. I graduated NYU with honors and a BS in Biology. I passed the Patent Bar Exam when I was 21. Worked at a large IP law firm. And graduated William and Mary Law School. I’m barred in the State of New York. I love digital marketing.
I own :
https://guttulus.com – Marketing Agency.
https://runrex.com – Marketing Agency.
You can find me on linkedin. https://www.linkedin.com/in/tyguo/
Are you interested in working for a small marketing agency in Houston Texas? Please send a resume to tony@runrex.com. We will get back to you! We own several companies in many different industries.
We are the black sheep of marketing. We are profitable, cash flow positive. During the coronavirus we turned down $700,000 of PPP loans because we didn’t need it. We did not furlough an employee, lay off an employee, reduce the salary of an employee, or fire an employee during the coronavirus. This is a real opportunity to grow and expand your world view.
We are looking for outsiders, the crazy ones, and people who simply don’t fit the normal conventions of the 9 to 5. We work 80 hours a week… don’t worry there’s 1.5X overtime. If you want to make $100,000 a year, you can. Work more hours. We are adding to our team. If you are not crazy about the work you do, you won’t be a good fit.
While we are not Steve Jobs, we live by his creed :
Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.
I look forward to sharing my experiences with you!
Guttulus is one of the most popular marketing agencies in Humble, Texas with a large following. It is an PPC agency with a difference – it not only optimizes your websites but also teaches you important aspects of online marketing. Guttulus concentrates on pay-per-click advertising but also offers other SEO services such as web analytics and content creation. It also offers free digital marketing lessons.
RunRex is a full service digital marketing agency with a team of experts readily available to help increase traffic and drive sales for your web-based operation. Consulting with local SMBs in development and traffic generation for their websites. Leveraging SEM, SEO, LSO, Social and Video tactics. Current clients include Software, Legal, Oil & Gas and Travel.
At BigGale, it’s our passion to provide our clients with as many options as possible. We offer a wide variety of professional media packages, as well as customization options for your website. Trust a team that can give you their all. Our services range from photography to videography or a combination of both. Take a look at our gallery to see which services would work best for you.
PPChire is more than just an SEO agency. It offers all the SEO services needed to improve your site’s rank with major search engines. However, it also goes a step further to ensure that your site is certified with all major Google platforms: Google AdWords, Google Analytics, Google Video (YouTube), Google Mobile, and Google Shopping. PPChire also offers clients SEO exams to test and increase their SEO skills – it does this in partnership with Guttulus. When it comes to internet marketing, going for the best is paramount since the gap between first and second best often has significant ramifications result-wise. In Houston, there are many internet marketing agencies, but PPChire stands out as the best for a variety of reasons.
