In todays training I’m going to show you how to set up your Amazon PPC Campaigns to maximize your results and scale your business fast.
I do this by following these six steps:
– Sponsored Products Selection
– Naming Your Campaign
– Daily Budget
– Keyword Selection
– Implementing Negative Keywords in Broad and Auto Campaigns
– Setting Initial CPC Bids
But before we get into campaign creation, its essential to remember these two principles when creating Amazon PPC Campaigns.
Amazon only cares about high high conversion rates and high sales velocity, so focus your efforts around these two things.
Use Single Keyword Ad Campaigns because they let you allocate your entire budget to one keyword or ASIN, offering unparalleled control and the ability to fine-tune your budget, top-of-search bid placement, and maximize effectiveness.
00:00 Introduction
00:59 How We Set Up Amazon PPC Campaigns
04:35 Broad Match Campaign
06:12 Exact Match Campaign
07:07 Product Targeting Campaign
08:24 Conclusion
Are you ready to boost your sales on Amazon and take your business to new heights? Look no further than Amazon PPC Advertising! Amazon PPC, or Pay-Per-Click advertising, is a powerful tool designed to help sellers promote their products directly on the Amazon platform.
Here’s how it works: Sellers bid on specific keywords related to their products, and when shoppers search for those keywords, the seller’s ad may appear at the top of the search results or on product detail pages. When the shopper clicks on the ads sellers have to pay for that click.
But here’s the exciting part: Amazon PPC has the potential to skyrocket your sales like never before! By placing your products in front of interested shoppers at the precise moment they’re ready to buy, you can dramatically increase your chances of making a sale.
So in this video, you will have a clear in-depth idea of how exciting Amazon PPC is and how it can boost your sales in the market to give a fantastic result.
Here’s a quick overview of key optimization hacks discussed in the video:
✅ Introduction to Amazon PPC
✅ How PPC Works
✅ Importance of Showing Product at the Top of Search Result
✅ Sponsored vs Organic Ranking
✅ Power of PPC
✅ First Page Revenue vs Second Page Revenue Difference
✅ How to Show Product on Shoppers Search Result
The goal of running Amazon PPC campaigns is to increase visibility and drive traffic to product listings. By strategically targeting relevant keywords, you can attract potential customers who are actively searching for products like yours. So what are you waiting for? It’s time to supercharge your sales with Amazon PPC Advertising and watch your business soar to new heights!
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Produced by: Ecomclips
Video Editor: Rezowanul Hoque
Production Team: Jahidul Islam, Mahmudul Hasan
Presenter: Mahmudul Hasan
Content: Mahmudul Hasan
Supervised by: Rumpa Ghosh
Camera: Zunaid Zaohar
Timestamps:
00:00 – Introduction
00:39 – What is Amazon PPC & Works?
04:44 – What should be the goal of doing Amazon PPC Campaigns?
05:34 – Conclusions
Amazon PPC Step by Step Masterclass 2024 – Skyrocket Your Sale with Proper PPC Optimization Strategy
In this video, I will share three actionable steps to elevate your Amazon PPC campaigns to new heights in 2024.
Join me as I guide you through effective strategies and techniques that will help you optimize your Amazon PPC ads for improved visibility, increased sales, and higher ROI. Discover the key factors to consider, advanced tactics to implement, and best practices to take your Amazon PPC to the next level.
Don’t miss out on this valuable insight that can supercharge your Amazon advertising and drive significant business growth.
My Resources 🚀
Get your FREE Amazon account audit by my team: https://hubs.ly/Q02l5vG70
Amazon Growth Toolbox: https://resources.triviumco.com/growth-toolbox
Get my Amazon PPC course: https://www.theppcuniversity.com/
Get access to our Slack consulting group: https://triviumco.com/trivium-tribe/
Discounts 🤑
Helium 10 Discount: https://rb.gy/2gf0nd
👍 Like, subscribe, and hit the bell for more expert tips on dominating Amazon FBA in 2024!
Any questions? Leave a comment below! I read & replied to all of them.
My Way-Too-Easy Amazon PPC Strategy – Amazon PPC Masterclass: 3 of 4
Thanks for joining me again!
We had a ton of great comments come through on video 2, and I’m looking forward to giving you even more value today.
In the first video I discussed rethinking your ACoS strategy to help scale your brand.
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/rethinking-this-part-of-your-amazon-ppc-strategy
And in yesterday’s video I showed you a little “secret” to saving thousands of dollars with Amazon PPC.
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/save-thousands-with-amazon-ppc-doing-this
I’m Dr. Travis Zigler, CEO of Profitable Pineapple Ads, and I am a huge fan of Settlers of Catan.
Let me know down below if you have ever played it.
My favorite game in Settlers of Catan is Cities and Knights with Seafarer Expansion. What’s yours? I like to know who I’m talking to, so put it down in the comments below today’s video.
In today’s video I’m going to be showing you my way-too-easy Amazon PPC strategy to scale your brand.
In tomorrow’s LIVE MASTERCLASS, I’m going to be showing you 4 more strategies LIVE including the ONE THING that has made the biggest difference for me in my business.
Register for our live masterclass on Wednesday, January 4th at 1 pm EST here.
https://us02web.zoom.us/meeting/register/tZAqdu6vpz4qHdQATPYl66hTrClbttD5oSd1
To Summarize:
1. Join our new FREE Community OFF Facebook
https://profitable-pineapples-ppc-farm.circle.so/join?invitation_token=963e128a7bebb7f0e109ce43026bbde386819129-7baff97c-4fe1-45a8-a272-627d33c7d857
2. Watch the FIRST Masterclass
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/rethinking-this-part-of-your-amazon-ppc-strategy
3. Watch the SECOND Masterclass
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/save-thousands-with-amazon-ppc-doing-this
4. And THIRD video (this one) in our four part Amazon PPC Masterclass.
5. Register for the LIVE masterclass that’s going on TOMORROW.
https://us02web.zoom.us/meeting/register/tZAqdu6vpz4qHdQATPYl66hTrClbttD5oSd1
A lot of people struggle with Amazon PPC. They try to boost profits but end up drowning in data and analytics.
That’s why I wanted to go over my complete comprehensive guide live to help you transform your approach to Amazon PPC, making you more profitable while saving you precious time!
📈 I’m going to go over:
🔑 5 Key Strategies for Amazon PPC Success, and show you essential strategies to dominate the Amazon marketplace.
📊 Easy Steps for Mastering PPC Keyword Research (2024 Edition). I’ll dive into the latest methods for effective keyword research.
💡 Common Amazon PPC Mistakes & How to Avoid Them. Learn from my $250,000 mistake and ensure it never happens to you.
🎯 Redefine Your ACoS Targets for Better Results. Discover what metrics truly matter for PPC success.
🚀 Scalable Strategies for Growing Your PPC Efforts. Use my step-by-step guide to expand your reach on Amazon.
🔥 I’m even going to go over how to use E.A.D. to help you revolutionize your business with the Eliminate, Automate, Delegate strategy.
I’m diving deep into the world of Amazon PPC to share with you five critical strategies that have been game-changers in my Amazon journey.
Whether you’re just starting out or looking to elevate your Amazon PPC game, these insights are tailored for your success.
🔥 Here’s What You’ll Learn:
1. Never Running Out of Stock: I’ll share how maintaining a robust inventory is crucial for maintaining sales velocity and organic rank on Amazon.
2. The 80/20 Rule: Discover how focusing on the top 20% of your products can lead to 80% of your revenue.
3. Sales for Organic Rank Growth: Learn the true objective of Amazon PPC and how it’s not just about immediate sales, but boosting your organic rank.
4. Continuity or Subscription Models: Find out why shifting to a continuity model can ensure long-term success and financial stability.
5. Beyond Product Selection: I’ll explain why focusing on problem-solving, rather than just product selection, is essential for sustainable business growth on Amazon.
💡 Each of these strategies comes from my personal experience and has been instrumental in my success. I’ll be breaking down these concepts and giving you actionable tips to implement them in your Amazon business.
🌟 Bonus Material: Real-life examples from my Amazon journey.
Actionable steps to apply these strategies effectively.
👉 Don’t miss this opportunity to transform your Amazon PPC approach and skyrocket your sales. Watch now and take the first step towards Amazon PPC mastery!
🔗 Be sure to check out Profitable Pineapple Express for even more insights and tools: https://profitablepineappleexpress.com/
This video is a full Amazon PPC Step by Step Guide 2023, that brings you from beginner level to mastering PPC in no time.
✅ GET 20% OFF HELIUM 10 for 6 months HERE with Promo Code [ GIEHL20 ]: https://bit.ly/3syfJNT
00:00 Intro
01:20 Two Phases of PPC
01:56 What is Amazon PPC
03:30 Find Best PPC Targets
06:54 Broad, Phrase and Exact Match
08:17 Our PPC Strategy
08:54 Set up Broad Match Campaign
09:59 Choose the correct Bid
11:27 Fixed Bids Best for Launch?
12:23 Calculate PPC Budget
13:11 Set Up Product Targeting Campaign
15:12 Set Up Automatic Campaign
17:02 PPC Optimization
21:07 Set Up Exact Match Campaign
22:10 Experiment
👇 Video Breakdown: Setting up a profitable Amazon PPC strategy can be difficult. Amazon PPC strategy 2023 which explains how to rank on Amazon profitably. We begin with Amazon SEO to conduct Amazon keyword research, then we will set up your campaigns for the time directly after product launch and then I´ll show you how to optimize your PPC campaigns. #amazonfba #amazonppc #amazonranking
DISCLAIMER: Content on the Christopher Giehl´s YouTube Channel and any extensions thereof is intended to be used for informational and entertainment purposes only. It is important to do your own research before making any investment, financial or business decisions. Christopher Giehl is not a financial advisor. You should always seek professional advice from certified professionals or independently verify any information you find on our channel, website or any of our other platforms before making decisions. This channel partners with various related companies. These affiliate partnerships support the channel financially and may provide discounts to those who purchase via the affiliate links. If you purchase via an affiliate link, the Christopher Giehl´s YouTube Channel may earn a commission on that purchase at no additional cost to you.
Here’s how to optimize your Amazon PPC campaign to effectively reduce your Advertising Cost of Sales (ACoS) and increase your Return On Ad Spend (ROAS). In this video, I review 2 main ways in which you can do this along with 1 trick that I’ve learned.
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⏲ TIMESTAMPS ⏲
0:00 Reviewing My PPC Campaigns’ Performance
0:35 Look For Abnormalities In Your ACoS
2:18 Keyword vs. Product Targeting Campaigns
3:03 Product Targeting Is MORE Efficient
4:36 Remove These Targets ASAP
6:19 Only Target Exact Match Types
7:50 One Trick To Decrease Your ACoS
11:01 How You Can Create The Best Ad Campaign
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📢 IMPORTANT INFORMATION 📢
The content of this channel, including all opinions, ideas, and information shared on this channel, is for informational purposes only. The information contained in this channel does not constitute financial, investment, or professional advice and should not be relied upon as such. Before making any investment decisions, you should always consult a professional financial advisor. The host of this channel assumes no responsibility or liability for any actions taken as a result of the information shared on this channel. All investments carry risk and past performance is not indicative of future results. Viewers are fully responsible for their own investment decisions.
