Prime Day starts today. But what if the traffic doesn’t convert?
Join Kevin Sanderson this Tuesday, July 8 at 12:00 PM ET for a LIVE Amazon AMA built for sellers who want more than just clicks, they want results.
→ PPC costs rising but sales aren’t?
→ Listing traffic but no conversions?
→ Campaigns not scaling with Prime Day momentum?
→ ASINs still stuck or suppressed during the biggest week of the year?
Whether you’re reacting in real-time or prepping for the post-Prime Day surge, this is your chance to ask live and get tactical answers that make a difference today.
📌 Don’t waste your Prime Day window. Get your questions answered live.
🚨 All MAG Courses are 50% off until July 13! Just use the code: MAG50
Want listings that convert like crazy?
Join our FREE Listing Optimization Masterclass and turn browsers into buyers: https://bit.ly/46qZiEQ
Q3 is here. Prime Day is in 7 days. Are you still optimizing like it’s Q1?
Join Kevin Sanderson this Tuesday, July 1 at 1:00 PM ET for a LIVE PPC AMA built for sellers who want to make every ad dollar count heading into Amazon’s biggest week of the year.
→ Not sure your campaigns are structured for scale?
→ Burning spend but not gaining conversions?
→ Wondering how to use Prime Day momentum to rank long-term?
→ Want to talk keyword strategy, placement bidding, or Sponsored Display?
Whether you’re cleaning up a messy ad account or just trying to finally turn PPC into profit, this session is for you.
Bring your questions and leave with answers you can apply right now.
📌 Your ad budget’s about to be tested, prep with clarity.
Learn my Amazon PPC 5-step product launch strategy for Amazon FBA that will help you generate your initial sales and propel your listings rank to the top of the search results! Learn about how Amazon PPC works, why it’s important to run Amazon PPC ads on Amazon and how you can take advantage of the system to help launch your new product. My 5-step strategy uses customized keywords that you’ll use to create specific Amazon Sponsored Ads using different Amazon PPC targeting and matching strategies. I’ll show you various Amazon PPC tricks and hacks that will help you boost your sales, increase your listing rank, lower your BSR, and help you to make optimizing your campaigns and lower your ACOS so much faster and easier.
Learn How to Analyze & Optimize Your PPC Campaigns Playlist
Keyword Research Tools
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Join My Amazon Facebook Group
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Jungle Scout: https://go.crescentkao.com/junglescout (30% OFF Promo)
Helium10: https://go.crescentkao.com/helium10 (50% OFF Promo)
AMZScout Pro: https://go.crescentkao.com/amzscoutbundle (20% OFF Promo)
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DISCLAIMER
This video and description contain affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for your support!
I cover a new method for finding really good, relevant keywords you’ll want to target with Amazon PPC during your product launch. Targeting the right keyword search terms during a product launch is crucial to having a good launch and getting your product ranking well organically. This Amazon PPC keyword research strategy also works for products that are already selling on Amazon. The tool was built by Amazon and it is free to use. It’s called the Product Opportunity Explorer. I’ll also be giving tips and a tutorial on how to set up your PPC campaigns for the best results. Using Amazon PPC to launch and rank products is one of the best methods available to Amazon sellers today. I packed a ton of great information in video and I hope you find it helpful.
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More Keyword Research and PPC Videos I Did:
➤ Find Your Amazon Money Keywords: https://youtu.be/d9Lus5T_cSk
➤ How to Launch + Rank Amazon Products with Amazon PPC: https://youtu.be/Ssta8ZMI2mU
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📷 Follow me on Instagram: https://www.instagram.com/scottsuggs/
★ ABOUT ME ★
I’ve been doing eCommerce full-time for over six years. In that time, I’ve launched several brands and have done millions in sales on Amazon and my own Shopify store. I created this channel to help others with Ecom, marketing, and becoming better entrepreneurs.
➤ TIME STAMPS
0:00 Intro
1:02 Key PPC Concept
2:03 PPC Keyword Research Tutorial
6:35 Amazon PPC Campaign Setup Tips
13:55 Wrap Up
👉 Get 25% off your first 2 months of Sellozo: https://oklik.co/sellozo
In this video, Dustin Kane from Sellozo shares 5 things all level Amazon FBA sellers can do to improve their Amazon PPC performance, including knowing what to optimize for, how to work with different advertising budgets and use different strategies. Dustin explains automatic targeting and manual targeting campaigns, negative keywords, bid adjustment as well as additional strategies such as a defensive brand strategy and sponsored video ads. At the end of the video, you will find a bonus tip on how to set up a low bid catch-all PPC campaign that always works for Amazon sellers.
➤ Get your discount coupon codes for Amazon software tools here: https://orangeklik.com/amazon-tools-discount-coupon-codes/
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🎬 Other related videos:
▶️ Amazon PPC Automation for Lower ACoS and Sales Growth – Sellozo: https://youtu.be/KSZGtIi9QEs
▶️ 7 Ways to Get Sales from Your Competitors Using PPC: https://youtu.be/zd5MSXd9kA0
👉 More interviews with Amazon experts: https://orangeklik.com/
🤝JOIN Amazon sellers community on Slack: https://orangeklik.com/club/
➤ Get your discount coupon codes for Amazon software tools here: https://orangeklik.com/amazon-tools-discount-coupon-codes/
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🔶 Questions answered in the video:
➤ 00:00 How to optimize Amazon PPC campaigns and best launch strategies
➤ 01:19 About Dustin Kane and Sellozo
➤ 02:05 How has Amazon PPC changed over the last year?
➤ 03:37 5 things to improve in Amazon PPC
➤ 04:05 Optimize your campaigns – automatic targeting and manual targeting campaigns, negative keywords, bid adjustment
➤ 06:55 Know your goal – what are you optimizing for?
➤ 08:15 Know the optimal strategy for your budget
➤ 11:54 Best launch strategy for low budget – manual campaign with 5-10 keywords as exact match
➤ 14:03 Why high ACoS is not always bad?
➤ 17:17 Additional strategies, such as a defensive brand strategy and sponsored video ads
➤ 23:58 Bonus tip – a low bid catch-all campaign
➤ 26:00 How Sellozo can help you
➤ 27:57 How often and how you should optimize your Amazon PPC campaigns?
➤ 31:15 Why you’re not getting any impressions on your keywords?
➤ 33:13 How to estimate PPC budget?
➤ 36:51 How to schedule a free demo of Sellozo?
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🔶 About SELLOZO
Sellozo is your fully automated, AI-driven Amazon advertising software growth suite engineered to help Amazon sellers just like you increase sales, lower ACoS, automate campaign optimization, and increase profits. The tool automates Amazon PPC optimization and allows you to focus your valuable time on the rest of your Amazon business while your Amazon advertising automates to reach your ACoS goals.
👉 Get 25% off your first 2 months of Sellozo: https://oklik.co/sellozo
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🔶 Video host – LISETT LEES
Lisett started out in 2016 as an Amazon FBA store assistant and since then has been working daily with different Amazon FBA sellers. Years of experience as a store manager along with the mission of helping businesses run daily operations cost- and time efficiently has shaped her into a strategic partner for Amazon sellers. Today she helps to manage stores, product-related tasks, customer relations and the team while advising company owners to set their goals and strategy.
Learn more about Lisett and how she helps Amazon businesses: http://lisettlees.com/
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🔶 About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
Subscribe to Orange Klik channel: https://oklik.co/subscribe
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** Affiliate disclaimer: some of the above links may be affiliate links, which may generate me a sales commission.
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