Internet Marketers
En este vídeo revelo las estrategias para ganar dinero a través de Internet con estrategias de marketing de emails y contenidos de valor. La idea es alargar el proceso de transacción al máximo para generar una marca potente por el camino perdurable en el tiempo.
Ver la primera parte de la serie de vídeos: https://www.youtube.com/watch?v=AKQaXSvaVRs&t=49s
Curso Alcance: https://emprendeaprendiendo.com/p/alcance/
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Knowing what to post to your social channels is tough! Tune in with Andy and Jordan as they share their top tips on creating your social strategy and how to set up your content calendar.
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Andy Lambert is a Senior Product Marketing Manager at Adobe based in the UK: https://www.andyrlambert.com/
Host Jordan Ellis is an Adobe employee based in the US.
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Learn how to make an animated ad for social media using Creative Cloud Express! In under 30 minutes, he’ll show you how to design a knock-out ad to promote your St. Patrick’s Day sale.
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Host Andrew Hochradel is a freelance brand identity designer based in Southern California: https://www.behance.net/hochdotco
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Are you getting the most out of your PPC campaigns?
Want to know what you should focus on in 2022?
Jeff Ferguson, honored as one of PPC Hero’s “Top 25 Most Influential PPC Experts” for three years in a row, joins Loren Baker to talk about the biggest PPC trends that can help improve your strategy.
In the coming year, businesses will no longer be able to rely on third-party tracking, which has become an industry standard over the years, requiring them to rely on first-party data.
For those of you looking for guidance on how to manage this massive change, this podcast is for you.
In 2022, things are going to be very different. It’s one thing where I really think people are not fully grasping how dramatically different this is going to be when Google pulls the plug. –Jeff Ferguson, 15:14
We’ve been telling people already to do whatever they can on that first-party side, like start yesterday. –Jeff Ferguson, 20:09
That’s really the beauty of what we do, it changes from day to day. –Loren Baker, 09:24
[00:00] – A little about Jeff.
[11:40] – What interesting changes happened in PPC this year and where is PPC going in 2022.
[17:50] – What is first-party data? How do you switch from using third-party data to first-party data?
[23:13] – Why are classic media planning styles returning?
[24:19] – How programmatic advertising gets obtrusive.
[25:10] – What can you do instead of programmatic advertising?
[28:59] – An example of disconnected retargeting.
[32:01] – Where you can use your first-party data for retargeting.
[32:45] – What PPC opportunities are there instead of Google, Microsoft & Facebook?
[39:53] – Does PPC really help with branding?
[49:26] – Do you need to be on every platform?
[56:09] – Jeff’s room, his stand-up bass, and becoming a UCLA professor.
Resources Mentioned:
PPC Trends 2022 – https://www.searchenginejournal.com/ppc-trends-2022/
The problem is we get all these new tools that are fun and they’re effective and they have a place for them. We think they’re doing the work but we really have to go back to old-school marketing. –Jeff Ferguson, 48:41
I’m really trying to teach people not to become digital marketers but to become marketers that use digital. –Jeff Ferguson, 63:07
I don’t think that a PPC campaign started chicken sandwich wars. I think there are people on social media talking about how long the line is, and that there are pickles, and it just exploded – and now in Santa Clarita, there are three Popeyes being built. –Loren Baker, 47:51
For more content like this, subscribe to our YouTube channel: https://www.youtube.com/user/searchenginejournal
Looking to keep up with what’s current and effective in digital marketing today? Check out https://www.searchenginejournal.com for everything you need to know within the digital marketing space and improve your skills as an internet marketer.
Connect with Jeff Ferguson:
Search Engine Journal columnist Jeff Ferguson has uncovered many sacred cows of SEO and paid media ad mismanagement through his legendary data research. Besides being a partner at Amplitude Digital, a digital media advertising agency based in Los Angeles, he also leads classes at UCLA Extension on Advanced Digital Marketing and Search Engine Optimization.
Visit: https://amplitudedigital.com/
Follow him on Twitter: https://twitter.com/CountXero
Follow him on Quora: https://www.quora.com/profile/Jeff-Ferguson-1
Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jefftferguson/
Connect with Loren Baker, Founder of Search Engine Journal:
Follow him on Twitter: https://www.twitter.com/lorenbaker
Connect with him on LinkedIn: https://www.linkedin.com/in/lorenbaker
#googleads #marketing #marketingdigital #business #digitalmarketing #branding #socialmedia #entrepreneur #ppc #seo #advertising #socialmediamarketing #marketingtips #marketingstrategy #marketingonline #marketingagency #marketing101 #marketingplan #marketingideas #marketingsocial #marketingcoach
Welcome. My name is Tony Guo. I run several startups in Humble Texas which is near Houston Texas. I’m an entrepreneur and CEO of RunRex, a web consulting firm. I graduated NYU with honors and a BS in Biology. I passed the Patent Bar Exam when I was 21. Worked at a large IP law firm. And graduated William and Mary Law School. I’m barred in the State of New York. I love digital marketing.
I own :
https://guttulus.com – Marketing Agency.
https://runrex.com – Marketing Agency.
You can find me on linkedin. https://www.linkedin.com/in/tyguo/
Are you interested in working for a small marketing agency in Houston Texas? Please send a resume to tony@runrex.com. We will get back to you! We own several companies in many different industries.
We are the black sheep of marketing. We are profitable, cash flow positive. During the coronavirus we turned down $700,000 of PPP loans because we didn’t need it. We did not furlough an employee, lay off an employee, reduce the salary of an employee, or fire an employee during the coronavirus. This is a real opportunity to grow and expand your world view.
We are looking for outsiders, the crazy ones, and people who simply don’t fit the normal conventions of the 9 to 5. We work 80 hours a week… don’t worry there’s 1.5X overtime. If you want to make $100,000 a year, you can. Work more hours. We are adding to our team. If you are not crazy about the work you do, you won’t be a good fit.
While we are not Steve Jobs, we live by his creed :
Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.
I look forward to sharing my experiences with you!
Guttulus is one of the most popular marketing agencies in Humble, Texas with a large following. It is an PPC agency with a difference – it not only optimizes your websites but also teaches you important aspects of online marketing. Guttulus concentrates on pay-per-click advertising but also offers other SEO services such as web analytics and content creation. It also offers free digital marketing lessons.
RunRex is a full service digital marketing agency with a team of experts readily available to help increase traffic and drive sales for your web-based operation. Consulting with local SMBs in development and traffic generation for their websites. Leveraging SEM, SEO, LSO, Social and Video tactics. Current clients include Software, Legal, Oil & Gas and Travel.
At BigGale, it’s our passion to provide our clients with as many options as possible. We offer a wide variety of professional media packages, as well as customization options for your website. Trust a team that can give you their all. Our services range from photography to videography or a combination of both. Take a look at our gallery to see which services would work best for you.
PPChire is more than just an SEO agency. It offers all the SEO services needed to improve your site’s rank with major search engines. However, it also goes a step further to ensure that your site is certified with all major Google platforms: Google AdWords, Google Analytics, Google Video (YouTube), Google Mobile, and Google Shopping. PPChire also offers clients SEO exams to test and increase their SEO skills – it does this in partnership with Guttulus. When it comes to internet marketing, going for the best is paramount since the gap between first and second best often has significant ramifications result-wise. In Houston, there are many internet marketing agencies, but PPChire stands out as the best for a variety of reasons.
googleads, marketing, marketingdigital, business, digitalmarketing, branding, socialmedia, entrepreneur, ppc, seo, advertising, socialmediamarketing, marketingtips, marketingstrategy, marketingonline, marketingagency, marketing101, marketingplan, marketingideas, marketingsocial, marketingcoach, videomarketing, contentmarketing, YouTube, small business, youtubemarketing, videomarketingtips, videomarketingstrategy, motivation, succes’s, love, money, mindset, inspiration, startup, follow, believe, work, hustle,
#googleads #marketing #marketingdigital #business #digitalmarketing #branding #socialmedia #entrepreneur #ppc #seo #advertising #socialmediamarketing #marketingtips #marketingstrategy #marketingonline #marketingagency #marketing101 #marketingplan #marketingideas #marketingsocial #marketingcoach
Welcome. My name is Tony Guo. I run several startups in Humble Texas which is near Houston Texas. I’m an entrepreneur and CEO of RunRex, a web consulting firm. I graduated NYU with honors and a BS in Biology. I passed the Patent Bar Exam when I was 21. Worked at a large IP law firm. And graduated William and Mary Law School. I’m barred in the State of New York. I love digital marketing.
I own :
https://guttulus.com – Marketing Agency.
https://runrex.com – Marketing Agency.
You can find me on linkedin. https://www.linkedin.com/in/tyguo/
Are you interested in working for a small marketing agency in Houston Texas? Please send a resume to tony@runrex.com. We will get back to you! We own several companies in many different industries.
We are the black sheep of marketing. We are profitable, cash flow positive. During the coronavirus we turned down $700,000 of PPP loans because we didn’t need it. We did not furlough an employee, lay off an employee, reduce the salary of an employee, or fire an employee during the coronavirus. This is a real opportunity to grow and expand your world view.
We are looking for outsiders, the crazy ones, and people who simply don’t fit the normal conventions of the 9 to 5. We work 80 hours a week… don’t worry there’s 1.5X overtime. If you want to make $100,000 a year, you can. Work more hours. We are adding to our team. If you are not crazy about the work you do, you won’t be a good fit.
While we are not Steve Jobs, we live by his creed :
Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… the ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… they push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.
I look forward to sharing my experiences with you!
Guttulus is one of the most popular marketing agencies in Humble, Texas with a large following. It is an PPC agency with a difference – it not only optimizes your websites but also teaches you important aspects of online marketing. Guttulus concentrates on pay-per-click advertising but also offers other SEO services such as web analytics and content creation. It also offers free digital marketing lessons.
RunRex is a full service digital marketing agency with a team of experts readily available to help increase traffic and drive sales for your web-based operation. Consulting with local SMBs in development and traffic generation for their websites. Leveraging SEM, SEO, LSO, Social and Video tactics. Current clients include Software, Legal, Oil & Gas and Travel.
At BigGale, it’s our passion to provide our clients with as many options as possible. We offer a wide variety of professional media packages, as well as customization options for your website. Trust a team that can give you their all. Our services range from photography to videography or a combination of both. Take a look at our gallery to see which services would work best for you.
PPChire is more than just an SEO agency. It offers all the SEO services needed to improve your site’s rank with major search engines. However, it also goes a step further to ensure that your site is certified with all major Google platforms: Google AdWords, Google Analytics, Google Video (YouTube), Google Mobile, and Google Shopping. PPChire also offers clients SEO exams to test and increase their SEO skills – it does this in partnership with Guttulus. When it comes to internet marketing, going for the best is paramount since the gap between first and second best often has significant ramifications result-wise. In Houston, there are many internet marketing agencies, but PPChire stands out as the best for a variety of reasons.
googleads, marketing, marketingdigital, business, digitalmarketing, branding, socialmedia, entrepreneur, ppc, seo, advertising, socialmediamarketing, marketingtips, marketingstrategy, marketingonline, marketingagency, marketing101, marketingplan, marketingideas, marketingsocial, marketingcoach, videomarketing, contentmarketing, YouTube, small business, youtubemarketing, videomarketingtips, videomarketingstrategy, motivation, succes’s, love, money, mindset, inspiration, startup, follow, believe, work, hustle,
Learn 8 email marketing tips that you can use to grow your brand in 2021.
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About This Video:
By the end of this video
0:00 How To Use Email Marketing To Grow Your Brand
1:52 Tip #1 Test Headlines
2:59 Tip #2 Text Only Emails
4:29 Tip #3 Concise Body Copy
5:50 Tip #4 Repurpose As A Series
6:57 Tip #5 Leverage Storytelling
8:39 Tip #6 Segment Your Audience
9:43 Tip #7 Use A Customer Journey Map
10:48 Tip #8 Keep Your List Clean