content marketing

How to Boost Your SEO Traffic with Sleeper Content (And Stop Promoting Worthless Content)

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You look at all these SEO tools out there, whether it’s Ubersuggest, Ahrefs, Semrush, Moz, and you type in a keyword, like I typed in marketing tools here, and you’ll see a SEO difficulty number which tells you how hard it is to rank for that keyword on Google. Now, this data is pulled through backlinks, but how can you figure out if a keyword is really easy or not to rank without going through all the effort of promoting the content? Today I’m going to break down how you can increase your traffic through sleeper content.

RESOURCES & LINKS:
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Ubersuggest (Free SEO tool): https://ubersuggest.com/

How to Do SEO For A Tiny Site With No Backlinks (video): https://youtu.be/Y772PSqmudo

My Favorite SEO Hack to Increase Website Traffic (video): https://youtu.be/WTWZQ_4_zNk
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As I mentioned earlier, if you use a SEO tool and you type in any keyword, whether it’s marketing tools or even just something like marketing, you’ll see how difficult it is to rank for a keyword. And some of these keywords are really easy to rank for. Some of them are much harder to rank for. But does that mean that you can’t rank for these keywords if you don’t have a ton of backlinks? No, that’s not the case, and the reason being is Google uses many factors. Links are just one aspect of it. Traffic without putting tones of effort through sleeper content.

So let’s head over to the neilpatel.com website. As you can see here, here’s my homepage. Scroll down, a little bit about me. And then now let’s go to the blog where you can find all my content. Now I’m going to show you my content. I want you to see what’s off, okay.

Some have little to no comments, like 12 or 8. But why is that? Why are some posts doing extremely well and others aren’t? Well, I’m going to share a little secret with you. The posts that tend to have a lot of comments I promote. I push on social media, like Facebook, Instagram, videos, and my live sessions. I’ll cross-link to them more. I even do email blasts, push notification blasts.

I give a ton to promote them so that way people get to know that content, they want to share that content, and hopefully it ranks higher. But you can only send so many email blasts in a day. You can only send so many push notification blasts. You can only promote so many posts on Facebook on your fan page before your audience gets irritated that you’re sharing five pieces of content a day.

So let me tell you a little secret on what I do. I create a ton of sleeper content.

I’ll cross-link. I’ll promote it more. I’ll try to build links by manually outreaching to sites. I’ll push it on social media. I may even do the email blast. But what I’m doing is I’m creating tones of content and publishing it. But most of my content that I publish like that, this is what I call sleeper content, which if you’re publishing it, you’re not really telling too many people about it, you’re not marketing it, it doesn’t all rank.

A lot of these pages that I’m writing content on aren’t ranking in the top 10 results or top 10 pages on Google. But a good portion of them are, and all I’m doing is just publishing content. The moment it gets to page two, I’ll start doing more marketing to try to get it to page one. And really what I’m looking at is not if it hits page two. I’m looking to see if it hits the top of page two or bottom of page one.

I’ve been doing this strategy for years. It works really well. And you probably haven’t seen a lot of this content because I don’t push it out in email blasts or social media mentions, but it works really well, and that’s how I’ve grown my traffic to millions of visitors a month. So let me know your thoughts. Curious if you like this strategy.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

#SEO #ContentMarketing #DigitalMarketing

We’re Changing Our Approach to SEO

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Change is a coming! Jim gives us a sneak peek into our new blogging course, dropping May 3rd. We’ve taken things that we have learned over the past year and made some improvements to our methods. Change can be scary… but it can also be great!

Check out Project 24: https://incomeschool.com/project24/?ref=45
Project 24 is our membership program that teaches you how to work toward replacing your current income with income from websites and YouTube channels in 24 months.

Also check out our stupid fast and crazy functional WordPress theme, Acabado. https://incomeschool.com/acabado

Have you seen us on Instagram yet? Add us to see what we’re doing behind the scenes: https://www.instagram.com/income.school/

Project 24 is a product of Income School LLC. Results mentioned are not typical. The trademark “Project 24” refers to the goal of some people to create a successful business in 24 months, but is not a promise or guarantee of that success. Many online businesses fail because, like any business, it requires hard work, skill, and dedication. Before making business decisions, consult financial and legal professionals licensed in your jurisdiction.

How to Grow Your SEO Traffic by Updating Your Old Content

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You write all this amazing content, and after putting in months and months of hard work, you start getting rankings, but then you fast forward a year. A year later, what happens? Your traffic starts going down. Today I’m going to teach you how to grow your SEO traffic by updating your old content.

RESOURCES & LINKS:
____________________________________________
Ubersuggest: https://neilpatel.com/ubersuggest/
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With all the content out there, Google is going to rank the content that doesn’t just have the most links or the best on-page SEO. More importantly, they’re going to rank the content that has the best user experience. And usually that means that’s the content that is fresh, up to date and the most relevant. With one of my earlier websites, Nutritionsecrets I no longer own it. I was able to build up literally over 100,000 visitors a month.

And the main strategy that I use wasn’t just cranking out new content, it was continually updating and expanding my old articles to get them more and more traffic.

So how do you go and update your old content and figure out which pieces to update? Which ones not to update? And heck how do you know what parts to update and how it works? Do you just add a sentence? Do you add in paragraphs? Do you add in more images, videos? Well, I’m going to walk you through that right now step-by-step.

The first thing I want you to do is to log into Google Search Console. And when you log in, you go to your website, I want you to click that on the pages link. You’ll see that, right? It’s already highlighted here under or right next to the queries.

The next thing I want you to do is adjust your date range. And you’re already on the pages section of Google Search Console, and I want you to sort by the last 28 days over the previous year. And when you do that, it’ll show you the articles that were the most popular to least popular in the previous year.

Now, going through that list, what you want to do is look for the posts that have lost traffic.

So there’s quite a few terms that I was getting more traffic from. So what you’ll want to do is start Googling those terms to see who’s ranking above you.

So let’s Google schema markup. As you can see, there’s an article by Moz, there’s an article by Search Engine Journal, then there’s Schema.org. And what you’ll want to do is click on each of those articles and analyze them and say, “Huh, what did they have that I don’t? What is making their article better than mine?” And you want to take that information for all the sites that rank above you, and then you’re going to want to modify your content. And you do this by making yours better than there’s.

You also want to delete anything that’s irrelevant. If something doesn’t make sense anymore, delete it.

When you update the article, I want you to also update the publish by date, so searching engines know it’s updated. And don’t just think about word count, think about user experience. You need to do what’s best for the user and not obsess or worry about word count.

And lastly, I recommend that you don’t change your URL. If you want to change your URL, that’s fine but just 301 redirect the old URL to the new one. And once you update it, go back into Search Console, type in your URL in the search bar at the top, it’ll start fetching the page and then boom, request it for indexing, and then you’re off into the races and within 30 days you should start seeing increase in SEO traffic to that page. It literally is that simple.

Now, if you need help updating your old content, you can check out my ad agency, Neil Patel Digital or go to NPdigital.com. Or if you have any questions and you want to do it yourself, that’s great as well, leave a comment below, we’ll answer it, I’ll help you out, and I’ll try to do my best to grow your SEO traffic as well.

If you enjoyed this video, like it, share it tell other people about it. And again, if you have any questions just leave a comment below and I’ll answer and help you out. Thank you for your time.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

#SEO #NeilPatel #DigitalMarketing

Google’s SEO shakeup hit hard. Here’s what changed. (December 2020 Core Update)

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The December 2020 Core Update by Google has dramatically shifted what bloggers are succeeding on Google, and which are not. In this video we explain what changed, and how those changes impacted independent site publishers.

Have you seen us on Instagram yet? Add us to see what we’re doing behind the scenes: https://www.instagram.com/income.school/

When you’re ready to start your business to earn online income, check out Project 24, our membership program that teaches you how to work toward replacing your current income with income from websites and YouTube channels in about 24 months. Check it out here: https://incomeschool.com/project24/?ref=45

Also check out our stupid fast and crazy functional WordPress theme, Acabado. https://incomeschool.com/acabado

Project 24 is a product of Income School LLC. Results mentioned are not typical. The trademark “Project 24” refers to the goal of some people to create a successful business in 24 months, but is not a promise or guarantee of that success. Many online businesses fail because, like any business, it requires hard work, skill, and dedication. Before making business decisions, consult financial and legal professionals licensed in your jurisdiction.

O QUE É SEO? Seu site na PRIMEIRA PÁGINA do Google (2020)

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Veja agora o Guia básico de SEO para colocar seu site na primeira página do Google
🤘 Inscreva-se para aprender TUDO SOBRE MARKETING DIGITAL
👉 http://bit.ly/assinar-rock-content

SEO significa Search Engine Optimization (Otimização para mecanismos de busca). É um conjunto de técnicas de otimização para sites, blogs e páginas na web. Essas otimizações visam alcançar bons rankings orgânicos gerando tráfego e autoridade para um site ou blog.

Se você possui estratégias digitais e ainda não domina o assunto, veja o nosso vídeo e entenda, de uma vez por todas, o que é SEO!

Quer aprender mais? Acesse os materiais complementares:

[EBOOK] SEO 2.0: O Guia Completo da Rock Content
→ https://goo.gl/ue5qqP

SEO Trends Brasil – Um estudo sobre as práticas de SEO no nosso mercado
→ https://goo.gl/CDox8V

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Quer acompanhar a Rock Content de pertinho?

blog: http://bit.ly/ytb-blog
instagram: http://bit.ly/ytb-insta
facebook: http://bit.ly/ytb-face
linkedin: http://bit.ly/ytb-linkedin
twitter: http://bit.ly/ytb-tt
pinterest: http://bit.ly/ytbe-pinterest
loja: http://bit.ly/loja-rock

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Quer conversar com a gente sobre propostas, parcerias ou qualquer outra coisa? É só chamar em: contato@rockcontent.com

Learn 80% of SEO in 9 Minutes Flat

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This is the definitive quick guide to understanding SEO in exactly 9 minutes. Learn exactly how to create a niche site, create content for it and succeed!

Have you seen us on Instagram yet? Add us to see what we’re doing behind the scenes: https://www.instagram.com/income.school/

When you’re ready to start your business to earn online income, check out Project 24, our membership program that teaches you how to work toward replacing your current income with income from websites and YouTube channels in about 24 months. Check it out here: https://incomeschool.com/project24/?ref=45

Also check out our stupid fast and crazy functional WordPress theme, Acabado. https://incomeschool.com/acabado

Project 24 is a product of Income School LLC. Results mentioned are not typical. The trademark “Project 24” refers to the goal of some people to create a successful business in 24 months, but is not a promise or guarantee of that success. Many online businesses fail because, like any business, it requires hard work, skill, and dedication. Before making business decisions, consult financial and legal professionals licensed in your jurisdiction.

7 Surprising Things that are NOT SEO Ranking Factors

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There are a lot of myths about what Google actually uses as a factor to rank your site. We thought it was time to do some busting and give you our take on several SURPRISING things that aren’t factors!

Have you seen us on Instagram yet? Add us to see what we’re doing behind the scenes: https://www.instagram.com/income.school/

When you’re ready to start your business to earn online income, check out Project 24, our membership program that teaches you how to work toward replacing your current income with income from websites and YouTube channels in about 24 months. Check it out here: https://incomeschool.com/project24/?ref=45

Also check out our stupid fast and crazy functional WordPress theme, Acabado. https://incomeschool.com/acabado

Project 24 is a product of Income School LLC. Results mentioned are not typical. The trademark “Project 24” refers to the goal of some people to create a successful business in 24 months, but is not a promise or guarantee of that success. Many online businesses fail because, like any business, it requires hard work, skill, and dedication. Before making business decisions, consult financial and legal professionals licensed in your jurisdiction.

SEO PARA REDATORES: tudo que você precisa saber em 2020

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Quer acompanhar as tendências de marketing digital para esse ano?

ASSINE NOSSO CANAL:

→ http://bit.ly/assinar-rock-content

Se você trabalha como redator para a Internet, já entende a importância do SEO, certo?

Estamos entrando em 2020 e o cenário de buscas no Google mudou muito, então fizemos esse vídeo para te mostrar quais são os conhecimentos que você precisa ter para escrever textos que geram resultados no Google!

Se interessou pelo assunto? Confira mais no nosso blog:
→ http://bit.ly/SEO-para-readatores

Email Marketing Explained

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Sell more with advanced email marketing tactics.

Visit our website at www.amplomedia.com to contact us and find out more about what we can do for YOUR message! We specialize in using motion graphics and animation for your marketing and communication needs.

SEO Agency Philadelphia
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