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What’s up with AI and Email Marketing? Simply put, AI takes the manual work out of email marketing. Whether it’s pulling insights for your next email campaign or actually creating that campaign, AI will help you save time by taking manual tasks off your plate, optimize performance by giving you predictions and recommendations, and personalize messages at scale, so you can create impactful emails that resonate with your customers. Interested in building strong relationships with your customers using messages powered by AI? Check out: https://sforce.co/3xh60xw

How to Increase Revenue Using Generative AI: https://youtu.be/gyntqFsmsTM

How to Build an Email Marketing Strategy: https://youtu.be/NyFzxa3BCK0

#Salesforce #AI #Data #CRM

Chapters
0:00 Intro
0:20 What is Generative AI?
0:51 What is Predictive AI?
1:12 Why should you use Generative AI in email marketing?
1:50 How Generative AI is Transforming Email Marketing
3:25 Human in the Loop approach to generative AI
3:45 How you can combine AI and email marketing
4:19 Einstein and Marketing Cloud
4:44 Einstein generative AI email demo
7:12 Recap

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About Salesforce: Salesforce is the customer company, helping businesses of every size and industry put the customer at the center since 1999. Salesforce helps companies connect with customers in a whole new way with a foundation of trust, harnessing AI + Data + CRM with Salesforce Customer 360, its complete portfolio of products that unites every team around the customer on one integrated, low code platform. Guided by core values and driven by a global community of Trailblazers transforming careers, companies and communities, Salesforce is more than a business — it’s a platform for change. Learn more at www.salesforce.com.