Amazon PPC AMA Live with Kevin Sanderson and Bernard Nader

Light up your Amazon sales! Join Kevin Sanderson and Bernard Nader, the PPC wizard from PPC Maestro, for an AMA session you can’t afford to miss!

Bernard has been crushing it with custom PPC campaigns that skyrocket sales and visibility for Amazon brands. With an 85% client retention rate, he knows a thing or two about winning strategies and killer client service.

Drop in, grab some top-tier ad tactics, and ask all your questions—let’s boost those Amazon numbers together!

Don’t miss! Join us LIVE tomorrow, April 16, 12 PM et.

#AmazonPPC #AdSecrets #amazonpodcast

Timestamps:
00:00 – Introduction and Background Music
09:59 – Introduction to Live PPC Discussion
10:41 – Expert Introduction and PPC Summit Experience
11:26 – Ensuring Audience Can Hear the Broadcast
12:05 – Guest Background in PPC and Career Shift
13:25 – Meetup Experiences and Initial PPC Challenges
14:25 – Transition to Full-time PPC Services
15:00 – In-depth PPC Strategies and Client Management
16:04 – Importance of Early Question Submission in Live Sessions
17:07 – Strategies for Keyword Bidding and Optimization
18:08 – Advice on Setting PPC Campaign Budgets and Expectations
19:06 – Using Bulk Operations for PPC Management
20:22 – Effectiveness of Different Match Types in PPC
21:53 – Strategies for New Product Launches and PPC Implementation
22:23 – Handling International PPC Management and Access Issues
23:53 – External Traffic to Amazon Listings and Its Impact on PPC
25:04 – Integrating PPC with External Marketing Efforts
26:03 – Advanced PPC Techniques and Bidding Strategies
27:11 – Discussing the Role of PPC in Long-term E-commerce Strategy
28:04 – Leveraging PPC for Enhancing Product Visibility and Sales
28:51 – Navigating PPC for Competitive Products and Categories
29:35 – Audience Interaction and Q&A Session
45:50 – Specific Case Studies on PPC Challenges and Solutions
52:10 – Exploring New Trends and Tools in PPC
57:20 – Closing Remarks and Future PPC Insights

Amazon PPC AMA Live with Kevin Sanderson and Chris Rawlings

Get ready for an unmissable PPC AMA session with Kevin Sanderson, My Amazon Guy’s VP of Marketing, with Chris Rawlings, an expert in growing Amazon brands through PPC!

They’re spilling the secrets that could take your PPC game from zero to hero.

Why you need to tune in:

✓ Learn advanced PPC strategies straight from the experts.
✓ Discover the advertising tactics that can catapult your brand’s growth.
✓ Engage in real-time Q&A to get tailored advice for your Amazon campaigns.

This isn’t just advice; it’s a masterclass in Amazon growth.

Mark your calendar, bring your questions, and prepare to transform your approach to Amazon advertising!

#AmazonPPC #AmazonAdsCampaign #AmazonSellerTips #AmazonPodcast #AmazonPPCAMA

P.S. – It’s time to elevate your Amazon brand to the Million-Dollar Club with PPC mastery!

Timestamps:
00:00 – Introduction Music
10:01 – Beginning of Live Q&A: Enhancing Ad Campaigns
10:48 – Live Stream Sound Check and Viewer Interaction
13:26 – Introduction of Chris and PPC Strategies Discussion
14:32 – Announcement of the Profitable PPC Challenge
15:10 – Deep Dive into Viewer Questions on PPC
15:36 – Discussion about the Challenge’s Promotional Graphics
16:23 – Updates and Changes to the $47 Challenge
17:10 – Deep Dive into PPC Questions Begins
18:01 – Strategies for Handling Negative Reviews from Vine
21:12 – Exploring STP Campaigns in Expanded Match
24:26 – Strategies for Handling Variations and Vine Reviews
26:22 – Addressing Plateaus in Daily Sales and Strategies for Scaling
32:07 – Calculating Bids for Desired ACoS and Adjusting for Performance
36:57 – Discussing Keyword Performance in Auto vs. Exact Match Campaigns
38:00 – The Concept of Campaign Chaining for PPC Success
39:06 – Using Successful Keywords for Sponsored Brand Campaigns
40:24 – Strategies for Utilizing High-Performing Keywords Beyond PPC
41:40 – Decision Making on Reordering Products with High Reviews
43:16 – Evaluating and Improving Product Listings for Better Sales
45:44 – Importance of Click-Through Rate and Conversion Rate Optimization
49:22 – Is Amazon FBA Still Profitable in 2024?
53:05 – Strategy for Selecting Niches and Products with Design Variation for FBA Success
56:07 – Introduction to Final Questions on PPC Duration
56:14 – Understanding the Impact of PPC on Organic Traffic
57:27 – Launch Period and TACoS Strategy
59:22 – Targeting Keywords with Specific Search Volumes
1:01:49 – Tips for New Sellers on Listing Optimization and PPC Learning
1:04:30 – PPC Challenge Introduction and Benefits
1:05:48 – Overview of the PPC Challenge Structure and Goals
1:07:10 – Details on the Value and Format of the PPC Challenge
1:08:16 – Closing Remarks and Invitation to Join the PPC Challenge

Understand search engine optimization (SEO) | Google Digital Marketing & E-commerce Certificate

This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach.

The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.

Take the Certificate HERE: https://goo.gle/47SIQvp

Why earn a Google Career Certificate?
► No experience necessary: Learn job-ready skills, with no college degree required.
► Learn at your own pace: Complete the 100% online courses on your own terms.
► Stand out to employers: Make your resume competitive with a credential from Google.
► A path to in-demand jobs: Connect with top employers who are currently hiring.

Chapters:
00:00 Introduction
00:27 Welcome
3:04 How does the Google search engine work?
8:40 How Google determines website rankings
14:50 Breakdown of the Google search engine results pages (SERPs)
18:30 What is SEO and why is it important?
23:51 First steps before implementing SEO
28:17 Keyword research and recommendations
32:02 Organize your website’s pages: Website structure and navigation

Subscribe HERE: https://bit.ly/SubscribeGCC

#GrowWithGoogle #GoogleCareerCertificates #DigitalMarketing #Ecommerce

Using PMax to Get Around Google’s Remarketing Restrictions #shorts #performancemax #marketing #ppc

John reveals how Performance Max campaigns can get around Google’s privacy issues.

Connect with John on Linkedin here: https://www.linkedin.com/in/johnmorangads/

This short video is from one of our Google Ads Live Power Hour.
Join our Google Ads experts every Friday at 1:00 PM PT for an all-inclusive deep dive into marketing with Google Ads, where they reveal knowledge bombs, secret strategies, and tips they use to skyrocket businesses. 🔥🔥🔥

Be part of this amazing experience by becoming a member of our channel today. Click the JOIN button, and you’ll get exclusive access to additional perks such as Live Q&A member chat.

💣 The Ultimate Guide to Google Ads for 2023: https://www.youtube.com/playlist?list=PLpSgV5gCkUvh-nIFZ_pmjofS0jjNNQhhX

🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/

🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8

Want to learn more about Google Ads Performance Max? Here’s the link to all our PMax guide videos:

💰 Have an ad budget that’s less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!
Visit https://www.starterppc.com for more information. 🚀

💯The Ultimate Guide to Google Ads for Lead Generation:
https://sol8.com/google-ads-lead-generation-guide/
🛒 Everything you need to know about Google Ads for eCommerce:
https://sol8.com/google-ads-for-ecommerce
🧲 The only guide you’ll ever need for Google Ads for YouTube:
https://sol8.com/google-ads-for-youtube/

👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/
————————————————–
👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: https://sol8.com/newsletter/
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Get the latest updates, expert tips, best practices, and PROVEN Google Ads strategies every single day. Subscribe here: https://www.youtube.com/channel/UCKukXk_pm3om3If9FUsBKew/?sub_confirmation=1
————————————————–
👉 Want to become a Google Ads expert?
We’ve demystified how Google works, and laid out everything you need to know in Google Ads–from scratch!
Learn how to build, launch and manage high-performing Google Ads campaigns in this Google Ads Course: http://sol8.com/paid-traffic-mastery
————————————————–
Solutions 8 is a global authority in the Google Ads space and one of the world’s leading PPC agencies.
Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.
————————————————–
👉 WOULD LIKE TO SCALE AND GROW YOUR BUSINESS WITH PPC?
Sign up for a FREE Action Plan today: https://bit.ly/sol8-home

🐦 Follow Kasim on Twitter: https://twitter.com/kasimaslam

⬇️️ You can find us here ⬇️️:
Website: https://bit.ly/sol8-home
Twitter: https://twitter.com/solutions_8
Facebook: https://www.facebook.com/solutions8llc
LinkedIn: https://www.linkedin.com/organization-guest/company/solutions-8?
#googleads #googleadsagency #googleadshelp

Aprende SEO profesional gratis, de la mano de varios expertos

• ¿Quieres pertenecer a la nueva Newsletter de SEO profesional? Entra en este enlace: https://dinosauriomecanizado.com/

• Si te interesa el mundo del SEO, y quieres aprender GRATIS, vete a este enlace y apúntate a nuestro curso básico de SEO: https://dinosauriomecanizado.com/curso-seo/

• Aprende rápido y GRATIS a través de emails cómo ser un consultor SEO profesional o mejora tus conocimientos: https://dinosauriomecanizado.com/consultor/

• Si quieres multiplicar las visitas de tu tienda online tenemos un regalo para ti, este curso gratuito de SEO para ecommerce: https://dinosauriomecanizado.com/ecommerce/

[Importante]: Newsletter de SEO profesional.

¿Pensabais que lo habíais visto todo?
Ya os adelanto que no.

Este video es diferente a todos los demás porque aquí, Dean nos cuenta novedades que están ocurriendo en DinoRANK.

Te explica la nueva iniciativa que tenemos para seguir compartiendo contenido de valor, nuestra nueva Newsletter, especialmente dirigida para las personas que quieren dar servicio SEO, como consultores o expertos SEO en ecommerce.

Si este mundillo te interesa, no te lo puedes perder.

What I Learned Auditing 15,736 Emails | Top 3 Ecommerce email marketing mistakes

Download the free Abandon cart recovery guide: https://bit.ly/adrollxkaseyluck

Ever wondered why your ecommerce emails aren’t generating the conversions you want? Do you know the common email marketing mistakes that could be causing you to lose out on thousands of dollars? Would you like to discover how to master personalization, craft compelling content, and create effective calls to action? This is the video for you!

In this video, I uncover the top three most common mistakes ecommerce businesses make in their email marketing strategies.

This video is sponsored by @AdRollMarketing

🚀 Useful materials
• Use our blueprints for your e-commerce email flows: http://flowmaster.vip
• Steal the best subject lines (my personal vault): https://luckandco.agency/subject-lines-ecommerce-freebie/

🎬 More videos on email marketing:
• Secret Klaviyo features you didn’t know about → https://youtu.be/BKzvAgAbJGY
• Email copywriting secrets NO ONE is talking about → https://youtu.be/_IZ7wNLA5is
• Build email list faster! Pop-up ideas that are not discounts → https://youtu.be/gLLxJQKATFQ

🎁 Start on Klaviyo for free: https://bit.ly/3pPzRH0

Chapters:
00:00 What most Ecommerce brands do wrong
00:53 Mistake #1
68% of Ecommerce emails are not personalized at all!
01:40 How to do personalization right
03:34 Abandon cart recovery guide
04:25 Mistake #2
05:55 Mistake #3
Call to action

☎️ Stay connected:
• Luck & Co Agency: https://luckandco.agency
• Kasey’s LinkedIn: https://www.linkedin.com/in/kaseyluck/detail/recent-activity/shares/

#kaseyluck #ecommerce #adrollpartner #abandonedcart #advertising

Amazon PPC AMA Live Q&A with Matthew Davis

Ready to take your Amazon campaigns to the next level?

Mark your calendars for an exclusive AMA session with Matthew Davis, where you’ll uncover the ultimate secrets to level up your Amazon campaigns.

Why should you be there?

↳ Gain top-notch strategies to turbocharge your Amazon campaigns
↳ Elevate your advertising game with expert insights
↳ Real-time Q&A with industry leaders for valuable insights

Don’t miss out on this golden opportunity! Save the date and join us for a truly insightful session!

See you at the crossroads of Amazon’s success!

#AmazonPPC #AmazonAds #amazonsellertips

Timestamps:

00:00 – Introduction
09:58 – Episode Start and Welcoming Viewers
10:28 – Discussing PPC Optimization and Testing Strategies
13:13 – Importance of Video Content in PPC and Organic Ranking Improvement
14:54 – Addressing High Bid Impact on Organic Sales
16:56 – Budget Allocation and Funding Inventory Questions
17:48 – Evaluating Ad Performance Based on Time of Day
20:13 – Exploring Display Ads and Impression Share
22:47 – Advice on First Delivery to FBA with Batteries
24:02 – Strategies for Using Sponsored Display Ads
26:14 – Starting Bids for Automatic and Manual Campaigns
29:21 – Negating Search Terms in Campaigns
31:17 – PPC Launch Strategy to Leverage the Honeymoon Period
33:04 – Campaign Structure for Variations in Color Schemes
46:15 – Examining Break-Even ACOS and Amazon Fees
49:35 – Understanding Macros in PPC and Bulk Updates
52:07 – Choosing Reports for Weekly PPC Optimization
55:18 – Differentiating Between Auto and Manual Campaigns
58:10 – Significance of Negative Keywords in Campaigns
1:01:15 – Strategies for Successful PPC Launch
1:03:02 – Campaign Structures for Color Variations of a Product
1:04:24 – Using Brand Analytics for PPC Strategy
1:06:05 – Dealing with Low Conversion and High Clicks in PPC
1:10:42 – Leveraging PPC Data for SEO and Vice Versa
1:12:50 – Understanding PPC Placement Data and Its Impact
1:14:15 – PPC for Products with Low Search Volume
1:15:17 – PPC Strategy for Hard-Selling Products
1:16:54 – Adjusting Bids for Effective PPC Management
1:18:21 – Analyzing Effective PPC Placement and Utilizing Amazon as a “Digital Shelf”
1:20:04 – Dealing with Singular vs. Plural Keywords in Auto Campaigns and Testing Negative Keywords
1:21:27 – Setting Up PPC Ads for Products Already Ranking on Page One
1:23:17 – Addressing the Issue of Rising TACoS in PPC Campaigns and Using Brand Analytics for Insights
1:24:06 – Integrating Brand Analytics with PPC Strategies and the Importance of Organic and Sponsored Search Synergy
1:24:47 – Understanding Category Campaigns and Targeting Other Brands
1:26:35 – Strategies for Advertising Products with Low Search Volume and High Clicks but Low Sales
1:29:17 – Evaluating PPC Strategies for Previously Best-Selling Products with Non-Optimized Images and Lower Prices
1:31:52 – Discussing the Effectiveness of Auto Campaigns Compared to Manual Campaigns
1:33:01 – Adjusting Bids in PPC Campaigns: Best Practices and Recommendations
1:34:20 – Whether to Exclude Keywords Targeted in Manual Campaigns from Auto Campaigns
1:35:10 – Closing Remarks and Additional Resources for Amazon PPC and Selling Strategies

Why E-commerce Email Marketing is My Specialty

I chose to specialize in e-commerce email marketing because selling physical products is easy and fun. Physical product launches tend to go well compared to info product launches, which can be lucrative but come with more stress. Although I have done multimillion-dollar info and digital products, I prefer physical products because they are tangible and easier to understand.

#shorts #emailmarketing #ecommerce #business #businessowner