This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach. Learn more about the Google Digital Marketing & E-commerce Certificate at https://grow.google/digitalmarketing.
The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.
To access the full program content including readings, practice exercises, job search help, and discussion forums please visit ► https://goo.gle/3KxSgzw
Why earn a Google Career Certificate?
► No experience necessary: Learn job-ready skills, with no college degree required.
► Learn at your own pace: Complete the 100% online courses on your own terms.
► Stand out to employers: Make your resume competitive with a credential from Google.
► A path to in-demand jobs: Connect with top employers who are currently hiring.
00:00 Introduction
00:27 Welcome
01:54 Types of email marketing: Acquisition emails
05:58 Types of email marketing: Welcome emails
09:37 Types of email marketing: Newsletters
14:56 Types of email marketing: Promotional emails
18:50 Types of email marketing: Retention emails
This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach. Learn more about the Google Digital Marketing & E-commerce Certificate at https://grow.google/digitalmarketing.
The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.
To access the full program content including readings, practice exercises, job search help, and discussion forums please visit ► https://goo.gle/3KxSgzw
Why earn a Google Career Certificate?
► No experience necessary: Learn job-ready skills, with no college degree required.
► Learn at your own pace: Complete the 100% online courses on your own terms.
► Stand out to employers: Make your resume competitive with a credential from Google.
► A path to in-demand jobs: Connect with top employers who are currently hiring.
00:00 Introduction
00:27 Welcome
02:17 What is email marketing?
06:50 Conduct PESTLE and SWOT audits
13:32 Set SMART goals
19:18 The do’s and don’ts of email marketing
Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet
Social media has changed and there are 3 things you need to know if you want to get better results and create more effective, higher converting, and more profitable social media marketing campaigns for you, your business, or any business you want to apply this to.
First, you need to understand and work with the Engagement Evolution. Next is something called Attention Availability that every single social media platform, ever, lives and dies by. And then I want to show you a little trick I use called “The 10% Rule” and how to apply it not just to your social media, but with any and all marketing and advertising you create from this day forward.
So, let me show you how it’s done.
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) Join The Digital Marketing Academy here: https://adamerhart.com/academy
Use This Email Marketing Launch (5-Day Email Campaign Sequence) Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet
🚀 For more information on the complete “Perfect Email Script” template, workshop, and bonuses, click here: http://perfectemailscript.com/
Email marketing is one of the best and most effective marketing strategies available today to help you make more sales, get more clients, and fill your programs, courses, or services with perfect fit clients.
But doing a traditional product launch can feel like a whole lotta work. And this is why I suggest sending this simple but incredibly effective 5-day email quicklaunch campaign and doing it any time you want to quickly boost sales, enroll new clients, or test out a new offer.
It’s proven and effective and the fact of the matter is that if you send this campaign you will make more sales.
So, let me show you how it’s done.
#marketing #digitalmarketing #marketingstrategy
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) Join The “Digital Marketing Academy”: https://adamerhart.com/academy
Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet
If you’re using social media to grow your business and you’re not getting the results that you were hoping for then I’ve got good news. It’s not your fault.
It’s just that social media, as a whole, is in the middle of one of the biggest transformations we’ve ever seen.
And there have been a lot of very big and very important changes to the different social media algorithms, how the platforms decide and prioritize what content gets seen and what gets buried, and most importantly of all, how all of this is impacting business owners, entrepreneurs, and marketers just like you, who are using social media to grow your business.
The bad news is, that if you don’t pivot and adjust your social media marketing strategy moving forward, your business is just going to become collateral damage as the social media networks head down this new path.
So, let me show you how it’s done.
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever you’re ready, here are the 3 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
3) Join The Digital Marketing Academy here: https://adamerhart.com/academy
SEO For Beginners: 3 Powerful SEO Tips to Rank #1 on Google in 2022 Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet
There are 3 things you need to know if you want to rank higher on Google and get more traffic, clicks, and customers.
First, you need to nail onpage optimization. Get this wrong, and it doesn’t matter how many backlinks you build, how much content you create, or how much time, money, or energy you throw at it. Because nothing’s going to work.
Next is a theory called “Audience Over Algorithms” that every great SEO lives and dies by.
But don’t worry if you’ve never heard of this before, most haven’t, so I’ll show you exactly what it means and how to use it to rank higher than ever before.
And lastly, you need to use something called “Next Level Links”. They’re a bit trickier to get than your standard run-of-the-mill links but they provide 10X more power which makes them well worth the little bit of extra effort to get.
So, let me show you how it’s done.
🚀 Make sure to check out Ahrefs here and download Ahrefs Webmaster Tools for free: https://aerh.co/ahrefs
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever you’re ready, here are the 3 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
3) Join The Digital Marketing Academy here: https://adamerhart.com/academy
Discover SEO for Beginners and How To Rank #1 In Google in 2022 **** Introduction To Marketing Series 🎯 Learn how to create profitable marketing in this free marketing training series ➡️ https://www.youtube.com/playlist?list=PLxb4RhBMfU_FDfzNl1x0d-rrOA5cNEN2P
In today’s video – a search engine optimization tutorial for beginners – I’m going to show you exactly how to rank on the first page of Google with some step by step SEO (search engine optimization) strategies.
These are the exact same SEO strategies I use for my businesses as well as with my clients to consistently get them to the top of the search engine rankings. Search engine optimization google, yahoo, bing, or any other search engine is a great marketing strategy but of course, it all comes down to the strategy you use.
But here’s the deal… these search engine optimization strategies work, so if it’s higher search engine rankings you’re after, stick with me, cause I’ve got a cool plan to share with you.
*Link to the SEO Checklist I use (25% off): https://seobuddy.com/seo-checklist/adam (use coupon code “ADAMERHART”)
*My preferred web host: https://wpengine.com/plans/?coupon=wpe3free&SSAID=1090855&sscid=11k5_rptpt&utm_source=SAS&utm_medium=affiliate&utm_campaign=1090855&utm_content=714568
***PS – Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
***Let’s Connect:
Website: https://adamerhart.com
Instagram: https://www.instagram.com/adamerhart
Click here to subscribe on YouTube: https://bit.ly/2HxjQRa
Facebook: http://facebook.com/officialadamerhart
Twitter: http://twitter.com/adamerhart
Discover The Anatomy Of A High Converting Marketing Email | Email Marketing Tips **** Introduction To Marketing Series 🎯 Learn how to create profitable marketing in this free marketing training series ➡️ https://www.youtube.com/playlist?list=PLxb4RhBMfU_FDfzNl1x0d-rrOA5cNEN2P
I’m going to show you a brand new way to write marketing emails that is not only going to make the whole email marketing process faster, easier, and more clear, but most importantly, it’s going to help you quickly craft high converting emails that build trust, make sales, and will grow your business.
See after a decade of doing email marketing both in my own business and for my clients, I can look at an email right away, and know that it’s going to convert. And it almost always comes down to having all 10 of the following elements that I’m going to share with you here.
🚀 Checkout ConvertKit, my email marketing service of choice here: https://aerh.co/convertkit
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever you’re ready, here are the 3 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
3) Premium Email Marketing Newsletter: http://joinmarketinginsiders.com/
Discover How To Get Better Google Ads Results With PPC Automation Software **** Introduction To Marketing Series 🎯 Learn how to create profitable marketing in this free marketing training series ➡️ https://www.youtube.com/playlist?list=PLxb4RhBMfU_FDfzNl1x0d-rrOA5cNEN2P
In this video I’m going to introduce you to a powerful piece of software I use to help manage, automate, and stay in complete control of my Google and Microsoft Ads campaigns.
And I’ll show you how to use it for keyword research, competitor analysis, performance monitoring, reporting, and basically anything else you can think of when it comes to running PPC campaigns, also known as pay per click campaigns.
👉 Make sure to check out PromoNavi here: https://aerh.co/promonavi
…and here’s the 10% reward code: YX12892
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever you’re ready, here are the 2 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
Building an email list and using email marketing in your business is still without a doubt one of the most effective ways to drive sales and increase revenues. As far as a digital marketing strategy goes, with some stats even showing a 4300% return on investment, this is a huge opportunity.
So in this email marketing tutorial we’re going to be covering a few reasons why your businesses marketing strategy needs to include email.
The fact is… email marketing works. It doesn’t matter whether you’re in a business to consumer (B2C) or a business to business (B2B) market, the fact is, the people you’re trying to reach all likely use email.
Why build an email list?
Well for one thing, a staggeringly high 4300% ROI.
Not to mention direct access to your customers.
And their expressed desire to actually want to hear from you and receive your emails.
Email is also an everyday part of our lives now, and most people check it at least once a day and now check it wherever they are from their phones which means you have the opportunity to reach your customers every day, no matter where they are.
This means direct access, anytime, anywhere.
Email marketing also offers a level of protection by giving you your customers contact details and access to them just in case your favourite social media channel ever decided to close, or change it’s algorithm like Facebook did awhile back in an effort to boost their ad revenues.
Finally, email marketing is extremely easy to use. Once you’ve signed up for an email marketing service and entered a few basic details you’re pretty much ready to go, and can start collecting and sending emails that same day.
To see what email marketing software I use and recommend visit http://adamerhart.com/resources
Lastly, probably the best part of email marketing however is the fact that even today, it’s still not being effectively used by most small businesses, which leaves the door wide open for you to better connect with your current and potential clients and customers.
One of the biggest regrets I’ve found among established business owners is that they failed to focus on building their email list earlier.
So my advice to you is to get started today, and if you’d like an example of what to say and how to write your emails then be sure to head over to adamerhart.com/newsletter and sign up for the Modern Marketing Newsletter so you can see exactly how I use email marketing in my business.
#### Summary
Use email marketing, and start now.
Visit http://adamerhart.com/resources to see my recommended email marketing software.
Then, sign up for the Modern Marketing Newsletter at http://adamerhart.com/newsletter to see how I use email marketing in my business.
Lastly, subscribe to the channel so you don’t miss out on future updates, tips, tricks, strategies, and marketing videos!
► Download your free copy of The One Page Marketing Plan Here – http://adamerhart.com/marketingplan
