marketing strategy

Ikea Canada’s Brilliant Text Marketing Campaign 👏

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Ikea Canada’s Brilliant Text Marketing Campaign 👏

Usually, when a brand texts you about a promotion, it can feel cold and intrusive. However, IKEA promoted their mattresses and sleep gear in one of the most playful and fun ways I’ve seen a brand do. They successfully connected with their target audience by offering a solution precisely when they were experiencing the problem it addressed. All while interacting with customers through a relatable and fun ‘you up?’ text message. 

In SMS and email marketing campaigns, marketers must carefully balance promotional efforts for the brand’s products and services with the delivery of valuable, non-intrusive content to their audience. 

#marketeller  
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Send me a DM or book an appointment if you need help setting up your email/SMS marketing to create a valuable audience and retarget your brand’s products or services ✅

Marketeller | Michael Lee
✉️ michael@marketeller.com
🌐 www.marketeller.com
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#emailmarketing #smsmarketing #digitalmarketing #torontodigitalmarketing

Outdated Marketing Automation? Update NOW! #podcast #funny #chatgpt

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Outdated Marketing Automation? Update NOW!

Follow the podcast here: https://podcasters.spotify.com/pod/show/christopher-loo
https://podcasts.apple.com/zw/podcast/financial-freedom-podcast-with-dr-christopher-h-loo-md-phd/id1568423486

Follow the blog here: https://www.drchrisloomdphd.com/blog
To check out our Amazon product of the day (affiliate): https://amzn.to/496ZjwY
Subscribe to our Podcast newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233

#MarketingAutomation #Solopreneur #EmailMarketing #Automation #MarketingTips #BusinessGrowth #SmallBusiness #MarketingStrategy #ReviewAutomations #SetItAndForgetIt

The NEW Way to Win On Social Media in 2025

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Get my free blueprint for making viral videos (700K+ followers, 1B+ views): https://viralityblueprint.com

In this video, I walkthrough the 6 biggest social media trends/shifts that will create massive opportunities in the coming years.

If you want to better understand where the puck is going and how to take advantage, watch this video.

Video Time Stamps:
0:00 Intro
0:39 Variety shows to TV networks
5:15 The future of online business (Traffic, Funnel, Product)
7:28 Big influencers are in trouble
10:09 Private communities
12:22 The age of AI content
17:13 Embedded affiliate programs

Top Content Resources:
1. If you want to get an edge as a creator & learn about content trends before everyone else, I share everything I find here for free: Content Department (https://content.game)

2. If you’re interested in learning how to level up your own short-form content, I made a free community with video lessons like this one. Here’s a free invite link: https://skool.com/wavyworld

3. I’m building a storytelling assistant that will help you make better content faster (will save 30-60 mins per video). It’s currently waitlist only. Anyone on this waitlist will receive our launch pricing: https://sandcastles.ai

4. If you make videos and you want to hire an editor like mine, fill out this form: https://forms.gle/TAYRJkV116Q5xois9

5. I’m building a premium academy to help creators make $10K/month from short-form. Super limited availability: https://shortform.academy

———-
Follow me (700K+: followers)

For Tech & AI:
• Instagram: https://instagram.com/kallaway
• YouTube: https://youtube.com/@kallaway
• Tiktok: https://tiktok.com/@kanekallaway

For Content/Marketing Strategy:
• Instagram: https://www.instagram.com/kallawaymarketing
• YouTube: https://www.youtube.com/@kallawaymarketing
• Tiktok: https://tiktok.com/@kallawaymarketing

Other:
• LinkedIn: https://linkedin.com/in/kanekallaway
• X: https://www.x.com/kanekallaway
• Threads: https://www.threads.net/kallaway
• Blueprint (newsletter for entrepreneurs): https://blueprint.game
• WavyWorld (free course + community to level up short-form video): https://skool.com/wavyworld

What are you doing wrong? Email Marketing!

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How to get email marketing right?

My emails have an open rate in excess of 20%. I know a lot of businesses struggle with low email open rates – 5% of lower.

What is that they are doing wrong?

One major reason is relying on purchased or third party email database.

Third party or purchased email databases are a thing of the past.

You got to work with first party email data. You need people who opt-in to receive your emails.

How?

There are several ways. Some include:
– offering free templates
– providing industry specific research data
– offering discounts to subscribers etc.

If you need to work on a strategy for your business, please comment below. Or you may visit my website and send me a message from the contact page.

Home

Thank you!

Nitesh Verma
Small Business Coach

How to Avoid Crucial Mistakes in Your Q4 Email Marketing

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In this video, Branson breaks down the six most common sales mistakes that could be silently draining your revenue. These aren’t just minor hiccups—they’re deal-breakers that can sabotage your biggest sales events, especially during high-stakes seasons like Black Friday and Cyber Monday. From overhyping your sales to under-communicating with your audience, we’ll walk you through specific examples of what works and what doesn’t.

Resources & Links:
If you would like to work with us, please apply at: https://www.badmarketing.com

FOLLOW BAD Marketing:
Main YouTube Channel: https://www.youtube.com/@BAD.Marketing
Website: https://www.badmarketing.com/
Join Our Team: https://bad-marketing.breezy.hr/
Instagram: https://www.instagram.com/badmarketing
TikTok: https://www.tiktok.com/@badmarketers

FOLLOW EDDIE
Instagram: https://instagram.com/eddiemaalouf
Twitter: https://twitter.com/imakeBADads
Marketing Course: https://www.brilliantmarketers.com/

Email Marketing Deep Dive: Ritual Supplements

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✨ Design emails like the big brands! Sign up for my Figma Email design course here: https://emailmarketingbff.com/email-design
What if you had the time to get behind the scenes of some of the biggest brand’s email marketing?

Well, that is what I’m here for!

In this episode, we are exploring Ritual – a supplement brand targeting a younger audience. We will dive into their welcome flow as well as a few churned emails that came my way.

► Swipes of the emails I covered: https://bit.ly/3zwlsoV
► Want to give Klaviyo a try? https://bit.ly/2PwreSw
► Want me to audit your email marketing? https://sparkbridgedigital.com/#schedule

If you have an idea for a marketing video, feel free to drop it below!

AI & Email Marketing 101: How to Increase Efficiency & Performance | Salesforce Explained

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What’s up with AI and Email Marketing? Simply put, AI takes the manual work out of email marketing. Whether it’s pulling insights for your next email campaign or actually creating that campaign, AI will help you save time by taking manual tasks off your plate, optimize performance by giving you predictions and recommendations, and personalize messages at scale, so you can create impactful emails that resonate with your customers. Interested in building strong relationships with your customers using messages powered by AI? Check out: https://sforce.co/3xh60xw

How to Increase Revenue Using Generative AI: https://youtu.be/gyntqFsmsTM

How to Build an Email Marketing Strategy: https://youtu.be/NyFzxa3BCK0

#Salesforce #AI #Data #CRM

Chapters
0:00 Intro
0:20 What is Generative AI?
0:51 What is Predictive AI?
1:12 Why should you use Generative AI in email marketing?
1:50 How Generative AI is Transforming Email Marketing
3:25 Human in the Loop approach to generative AI
3:45 How you can combine AI and email marketing
4:19 Einstein and Marketing Cloud
4:44 Einstein generative AI email demo
7:12 Recap

Subscribe to Salesforce’s YouTube Channel: http://bit.ly/SalesforceSubscribe

Learn more about Salesforce: https://www.salesforce.com
Facebook: https://www.facebook.com/salesforce
Twitter: https://www.twitter.com/salesforce
Instagram: https://www.instagram.com/salesforce
LinkedIn: https://www.linkedin.com/company/salesforce

About Salesforce: Salesforce is the customer company, helping businesses of every size and industry put the customer at the center since 1999. Salesforce helps companies connect with customers in a whole new way with a foundation of trust, harnessing AI + Data + CRM with Salesforce Customer 360, its complete portfolio of products that unites every team around the customer on one integrated, low code platform. Guided by core values and driven by a global community of Trailblazers transforming careers, companies and communities, Salesforce is more than a business — it’s a platform for change. Learn more at www.salesforce.com.

Email Marketing 101 by Steve Couch

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Email Marketing 101 by Steve Couch

“Unlock the basics of Email Marketing 101 in this comprehensive guide! From building your email list to crafting compelling content and optimizing for deliverability, learn the essential strategies for effective email campaigns. Discover the power of personalization, segmentation, and analytics to drive engagement and conversions. Join us as we demystify the world of email marketing and empower you to connect with your audience like never before!”

Please subscribe to our social media accounts:
FB: https://www.facebook.com/metriksocialteam
IG: https://www.instagram.com/metriksocial/
X: https://twitter.com/metriksocial
LinkedIn: https://www.linkedin.com/company/metrik-social/
YT: https://www.youtube.com/@metriksocial

Please check our Metrik Social website and services:
https://www.metriksocial.com/

Contact us:
https://www.metriksocial.com/contact

How to Improve Your Website SEO with 5 EASY Steps – SEO Optimization – B2B Marketing 2023

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Optimize your Website SEO in 2023 with 5 EASY Steps! ⤵️

1️⃣ Optimize Your Keywords
– Find keywords using search engines. Use what people are searching for and implement that into your SEO strategy.

2️⃣ Look at what your competitors are doing online
– Use tools like SEMRush, Google Ads, & MOZ to see what your competitors are ranking for, where they place, & what would be competitive in your market.

3️⃣ Optimize your images
– Always add detailed descriptions, keywords, & titles when adding to your website. BONUS if you add the keywords from your search!

4️⃣ Make sure your website is responsive, easy to use, & mobile friendly
– Complicated websites will make potential clients bounce from your site.

5️⃣ Test your website & content
– You want your audience to spend time on your website. Make time to A/B test different content and landing pages for the best optimization!

Comment your questions below for more helpful tips!

The Truth About PPC Advertising: Busting the Myth!

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Are you among those who think PPC advertising is just throwing money away? We’re here to bust that myth wide open! Watch our short and engaging video to understand why PPC visitors are 50% more likely to purchase than organic visitors. We’ll show you compelling visuals that unravel the truth behind this misunderstood marketing strategy. If you want to improve your advertising effectiveness and boost your ROI, don’t miss this insightful guide! Like and subscribe for more myth-busting and digital marketing wisdom. #PPC #DigitalMarketingSuccess

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#digitalmarketing #onlinebusiness #seo #contentmarketing #socialmediamarketing #emailmarketing #marketingstrategy #businessgrowth