Understand search engine optimization (SEO) | Google Digital Marketing & E-commerce Certificate

This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach.

The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.

Take the Certificate HERE: https://goo.gle/47SIQvp

Why earn a Google Career Certificate?
► No experience necessary: Learn job-ready skills, with no college degree required.
► Learn at your own pace: Complete the 100% online courses on your own terms.
► Stand out to employers: Make your resume competitive with a credential from Google.
► A path to in-demand jobs: Connect with top employers who are currently hiring.

Chapters:
00:00 Introduction
00:27 Welcome
3:04 How does the Google search engine work?
8:40 How Google determines website rankings
14:50 Breakdown of the Google search engine results pages (SERPs)
18:30 What is SEO and why is it important?
23:51 First steps before implementing SEO
28:17 Keyword research and recommendations
32:02 Organize your website’s pages: Website structure and navigation

Subscribe HERE: https://bit.ly/SubscribeGCC

#GrowWithGoogle #GoogleCareerCertificates #DigitalMarketing #Ecommerce

Types of email marketing | Google Digital Marketing & E-commerce Certificate

This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach. Learn more about the Google Digital Marketing & E-commerce Certificate at https://grow.google/digitalmarketing.

The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.

To access the full program content including readings, practice exercises, job search help, and discussion forums please visit ► https://goo.gle/3KxSgzw

Why earn a Google Career Certificate?
► No experience necessary: Learn job-ready skills, with no college degree required.
► Learn at your own pace: Complete the 100% online courses on your own terms.
► Stand out to employers: Make your resume competitive with a credential from Google.
► A path to in-demand jobs: Connect with top employers who are currently hiring.

00:00 Introduction
00:27 Welcome
01:54 Types of email marketing: Acquisition emails
05:58 Types of email marketing: Welcome emails
09:37 Types of email marketing: Newsletters
14:56 Types of email marketing: Promotional emails
18:50 Types of email marketing: Retention emails

#GrowWithGoogle #GoogleCareerCertificates #DigitalMarketing #Ecommerce

Introduction to email marketing | Google Digital Marketing & E-commerce Certificate

This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach. Learn more about the Google Digital Marketing & E-commerce Certificate at https://grow.google/digitalmarketing.

The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.

To access the full program content including readings, practice exercises, job search help, and discussion forums please visit ► https://goo.gle/3KxSgzw

Why earn a Google Career Certificate?
► No experience necessary: Learn job-ready skills, with no college degree required.
► Learn at your own pace: Complete the 100% online courses on your own terms.
► Stand out to employers: Make your resume competitive with a credential from Google.
► A path to in-demand jobs: Connect with top employers who are currently hiring.

00:00 Introduction
00:27 Welcome
02:17 What is email marketing?
06:50 Conduct PESTLE and SWOT audits
13:32 Set SMART goals
19:18 The do’s and don’ts of email marketing

#GrowWithGoogle #GoogleCareerCertificates #DigitalMarketing #Ecommerce

Sell Out With This Google Ads Conversion Strategy in your PPC Campaigns

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Sell out with this Google Ads conversion tracking approach in your PPC campaigns. 💸

Sarah Gulbrandsen teaches:
✅ How to secure long-term gains vs fleeting wins
✅ The top evergreen verticals to get started with PPC
✅ Tactics to maximize your conversions with calls using the most current promotion types & demographic profiling

Affiliate World is back in Bangkok on 30 November – 1 December 2022. Join for two days of game-changing mastermind-level content, a world-class marketplace, and endless networking opportunities. Book your discounted tickets now 👉 https://affiliateworldconferences.com/asia

Digital Marketing Roles & Salaries in PPC (Google Ads), Paid & Performance Marketing 2021

#PPCsalary #digitalmarketingSalary

How you can ladder up in digital marketing job roles and salaries in PPC, Paid &Performance Marketing in India in 2021

1:00 PPC Executive Salary
2:30 Search Analyst
3:00 Paid Media Manager
4:50 Director Paid Marketing
6:00 Head of performance Marketing

Email Marketing Launch: 4-Step Email Sequence For Your Ecommerce Business

Are your current email marketing campaigns not converting? Grab Joshua Chin’s 4-Step Email Launch Sequence, plus a bonus tip that could get you out of the promotions tab and into the primary tab! 📩

Black Friday and Cyber Monday are some of ecommerce’s biggest days of the year. Prepping for these two days can take months of planning and priming to really nail down your strategy. With BFCM behind us, we’re shifting focus towards the holidays as well as all major sales events to come.

Joshua Chin has created a 6-step sales sequence breaking down ecommerce email campaigns to help you really focus in on your customers. Get ready to learn how he implements his campaigns through priming his audience for these major sales events. He’ll share his highest-converting holiday email marketing tactics to set you up for success. From planning to priming, take a seat and learn Joshua’s full breakdown on his 6-figure BFCM ecommerce email campaign.

Josh is the founder of Chronos Agency, a leading ecommerce marketing agency comprised of a team of 50. They are responsible for generating multiple 8-figures in trackable ecommerce revenue for clients. The agency specialises in scaling with high-growth ecommerce brands utilising email, SMS, and conversational marketing.

Affiliate World is a bi-annual affiliate marketing conference held in Europe and in Asia. We organise world-class gatherings that focus on affiliate and ecommerce marketing.

Since 2015, our conferences have grown exponentially and have become globally recognised in the industry.

For more information, check out our website and social media channels below.
Website: https://affiliateworldconferences.com
Facebook: https://www.facebook.com/affiliateworldconferences
Twitter: https://twitter.com/AWConferences
Instagram: https://www.instagram.com/AWConferences
WeChat ID: awconference
Blog: https://affiliateworldconferences.com/blog

#AWasia